Experience

• 

  Farest media

  Jan 2008 - Dec 2010

  Freelance designer

  • Developed comprehensive branding and creative guidelines to ensure a cohesive brand identity• Led design and development of company website, managed email campaigns, and art directed photo shoots

• 

  Soundscreen design

  Feb 2011 - May 2011

  Creative & digital intern

  • Designed and developed web banners, product mocks, and one-sheets for artist-inspired home goods and apparel• Maintained the product catalogue to ensure accurate and up-to-date information for internal and external stakeholders.

• 

  Spongecell

  May 2011 - Jul 2017

  • Provided strategic support for high-profile Special Operations clients and key partnerships, ensuring seamless execution and fostering strong relationships. • Played a key role in executive-level meetings, offering production and design insights and contributing to strategic decision-making at the highest level.• Managed a team of 13+ producers across four global offices, overseeing project delivery and resource allocation • Oversaw technical trainings to facilitate new product rollouts and created onboarding processes, cross department workflow, and other production documentation for producers and self-service clients• Yielded a client return rate of 97% while leading pre and post-sales scoping for enterprise clients • Delegated tasks effectively based on skillset and bandwidth, while provide clear direction and fostering a collaborative work environment• Possessed a strong understanding of digital production workflows, technologies, and industry best practices across various platforms (web, mobile, social media)• Conducted performance reviews, provided feedback, and identified opportunities for team development and efficiencies • Designed and built desktop/mobile/responsive ads in Flash & HTML for many Fortune 500 companies• Managed entire post-sales lifecycle from scoping to launch, ensuring high-quality deliverables and timelines were met• Prioritized projects effectively, proposing and executing solutions to client challenges while delivering on KPI's and overall campaign goals

  • Director of Creative Services

    Jan 2016 - Jul 2017

  • Production Engineer

    Nov 2015 - Jan 2016

  • Production Team Lead

    Feb 2015 - Nov 2015

  • Senior Interactive Production Designer

    May 2013 - Feb 2015

  • Interactive Production Designer

    May 2011 - May 2013
• 

  Vice media

  Sept 2017 - Mar 2018

  Digital producer

  • Managed process for build and delivery as well as analyzed data to establish best practices and benchmarks across interactive editorials, splash pages, and digital ads, while guaranteeing new builds followed those key learnings• Ensured efficiency within budget and timelines for launches of ad campaigns and branded, interactive editorials while working with cross-functional departments• Developed ad-studio templates for ad offerings to more efficiently build and launch campaigns• Led the development of strategic partnerships with branded and interactive collaborators, successfully facilitating high-value deals with prominent clients such as Diageo and Ralph Lauren Show less

• 

  Ready set mo

  Jan 2018 - Oct 2020

  Creative director

  • Established and managed strategic partnerships with third-party vendors to drive impactful collaborations aligned with company goals.• Developed comprehensive branding and creative guidelines to ensure a cohesive brand identity.• Increased member engagement from 20% to 85% through targeted creative initiatives.• Led design and development of company website, managed email campaigns, and art directed photo and video shoots.

• 

  Adobe

  Feb 2018 - Dec 2019

  Interactive designer

  • Designed user-friendly interfaces for digital, interactive ads as well as mockups and one sheets for high-profile clients like Adidas and Disney• Exceeded project SLAs, ensuring timely and high-quality deliverables for multiple accounts simultaneously, typically overseeing 4+ projects at a time

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  Flashtalking by mediaocean

  Oct 2020 - now

  • Leads two high-performing teams of designers and producers to consistently achieve departmental SLAs and deliver outstanding client service• Successfully facilitated 3 promotions within a 12-month period while managing and growing a diverse book of business• Yielded a client success rate of 97% and utilization score of 78%+ throughout the post-sales lifecycle. • Managed post-sales lifecycle from start to finish for high touch accounts and clients• Coordinated all parties involved in creative projects, ensuring timelines, budgets, and efficiencies within project and scope and documentation across all accounts• Created assets and builds aligned with scope to meet KPIs and campaign goals while troubleshooting technical issues when needed• Managed all post-sales design needs for my client accounts

  • Creative Services & Design Manager

    Mar 2022 - now

  • Creative Services Project Manager

    Oct 2020 - Mar 2022