Experience

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  Reliance broadcast network

  Oct 2009 - Sept 2010

  Key account executive

  Reporting to NSM• KAM and achieved sales targets • Sales & Marketing. Events & promotional activities for brand building in Punjab.• Cracked the deals (in revenue size) with 2 clients which didn’t show any radio efficacy in the past• Conceptualized & executed 4 mega-events In Punjab Region in 6 months• Voiceover Artist.

• 

  Scmld

  Aug 2010 - Jan 2013

  Corporate relationship manager at scmld ( planing & strategy - core team member)

  • Leading Corporate Relations: Reporting to Director• Closely worked with Prof. M. S. Pillai, the Founder Director of SCMLD & SCMHRD Pune. • Core team member of institute development. • Organizing & executing grand events, i.e., NHRD Meets, annual seminars.• Relationship management with Head HR/CEO/CFO/VP/Senior management to drive campus placement and experiential learning Seminars. • Instrumental in converting almost all top brands for the institute & and placing three batches of SCMLD, this comes around 700 students in different multinational companies in India & and overseas • Responsible for the student’s holistic development, career mentoring and training for the management trainees.• Admissions, website development, and brand-building activities via social media Show less

• 

  Keune haircosmetics

  Jan 2013 - Feb 2017

  • Heading Marketing Division: Reporting to COO• Launch & established 2 International professional Cosmetics brands (Keune & Depileve) in the North, West & South Region of India. Exponential growth• Successfully launched India’s first certified organic professional haircare brand, So-Pure Hair Care Range.• Events, Fashion Shows, BTL & Brand campaigns – Planning & execution • Sales Promotion & Trade offer – maintaining ROI & GC• Educational seminar & in-salon promotional activity expert• Celebrity tie-ups & endorsements. • Establishment of Keune Hair Academies in India. Conceptualization to execution- 5 academies across India.• Designed and developed a complete course structure for Hair Academy. • Training & development of salesforce• Business development: CRM, Corporate & Chain Salons Tie-ups, KAM & Annual Contracts • Team building: All most all major recruitments in North, West and South India (6M/24Ex)• Organization Development: Systems, Operations & Organization policy Show less

  • Marketing Manager - India (Keune Professional Hair-cosmetics) Medopharm group

    Sept 2013 - Feb 2017

  • Assistant Marketing Manager

    Jan 2013 - Sept 2013
• 

  Medopharm

  Feb 2017 - Mar 2021

  Sr. marketing manager - otc & nutraceuticals (strategy & execution)

  Reporting to CEO• Ideation, Launch & Lead - New division launch compliant with FSSAI, Ayush & IP regulations• Successfully launched 4 Brands & 18 SKUs. (Categories: Cough & Cold, Pain, Immunity, Hygiene & Sexual wellness)• Creative direction and Ideation of content, to drive innovation and creativity within the team• Responsible for ROI and P&L of the division • NPD – All Aspects - Including formulation development and sourcing • Annual Marketing Calendar – BTL & ATL, Events, Campaigns and Budgeting• Conceptualization, designing & and development of sales tools and overall communication • Lead Digital Marketing, E-Commerce, SMM, and concept development• Training and development of salesforce Show less

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  Jubilant pharmova limited

  Mar 2021 - now

  • Heading the Nutraceuticals & CVD Division• Ideation, Launch & Lead - Nutraceuticals & OTC• Marketing Strategy, NPD - Portfolio Creation & Development• Digital Marketing & E-commerce• Responsible for ROI & Breakeven

  • Sr. Marketing Manager - OTX/OTC - Nutraceuticals

    Dec 2023 - now

  • Sr. Group Product Manager - OTX/OTC - Nutraceuticals

    Mar 2021 - now