
Timeline
About me
Product Manager | Freelance Copywriter | Freelance Social Media Marketer | Children’s Picture Book Author
Education

University of wales newport
2005 - 2008Bachelor of arts (ba) fashion design 2:1
Cim | the chartered institute of marketing
2009 - 2010Professional diploma marketing pass
Cim | the chartered institute of marketing
2010 - 2011Professional postgraduate diploma marketing pass
Experience

Cineworld cinemas ltd
Apr 2014 - Dec 2021- Provide day-to-day administration and PA duties for Operations Directors - Co-ordinate National, Divisional and Regional events including meetings for senior management teams and conferences- Manage several supplier accounts, reporting on stock levels, budgets and challenging overspends- Communicate procedural and policy changes across all levels ensuring understanding and compliance- Co-ordinate company response to corporate charity commitments helping to raise over £3m for selected charities in four years. Implemented H&S and Operational procedures to ensure safety and success.- Design and maintain dashboards for reporting on KPIs and costs; reporting to senior management. Produce presentations for senior management, delivered at company conferences and board meetings- Delivered presentations to key stakeholders including internal teams and external contacts such as the BBC- Create, update and maintain trackers for circuit data- Note taking for meetings Show less - All administrative duties for the Regional Manager- Co-ordinated and facilitated quarterly regional meetings for 16-36 people. Preparing the presentations for the Regional Manager and delivering updates on the performance of Unlimited within the region. Ensure the highest standard of report compliance within my region- Analysed profit and loss critiques every month, completing commentary for regional manager on key overspends and budget deficits within the region- Managed the stationary budget for the region, resulting in savings of over £10k per year for the last three years- Compile national surveys, sense checking information for senior management.- Cover for Head Office Operations Support when on annual leave, compiling the weekly briefing document for the company liaising with head office departments for the week’s key messages- Arrange and book all travel and accommodation for my region and senior management - Co-ordinate itinerary’s for senior management tours of the region- Create and deliver presentations for senior management as and when required - Manage General Manager Holiday and Sickness- Build and maintain relationships with cinema management teams, head office departments and external stakeholders- Introduced a work placement programme for Whizz Kidz in three locations, managing the placements and creating all training and induction paperwork. - Designed and delivered the training programme for new Regional Administrators within Cineworld Show less Reviewed local marketing requests from cinemas throughout the UK, advising cinema managers, evaluating potential ROI, authorising or rejecting requests. Providing artwork and/or advice where necessary. Created local marketing plans for key cinemas to drive admissions, market share and Unlimited growthLiaised with Media Agency, designing leaflets, artwork, bespoke banners and stands on request to promote the Cineworld brandManaged local social media accounts to grow following, engage audience and create online communitiesManaged a £40k budget for a new cinema opening. Liaised with cinema team, head office departments and key external stakeholders. Reviewed media plans and made recommendations. Liaised with PR agency to organise the Hard Hat Tour of the new cinema. Coordinated and ran the Gala evening for the new cinema. Continued to support the cinema with local marketing and made marketing plans to drive admissions and improve relationships with key local contacts. Organised stands at multiple Comic Cons and Freshers Fairs throughout the country. Arranged payment, artwork and leaflets, power, wi-fi, staffing and equipment for the events. Delivered presentations to key personnel about new cinema openings making recommendations for marketing plans Show less Assisted marketing for 20 hours a week with the management of the Cineworld Facebook (550k likes) and Twitter (80k followers)Generated, edited, published and shared daily content that encouraged an online communityCreated content calendars and syndication schedules for Facebook and TwitterCollaborated with other departments (customer services, retail) to manage reputation, identify key players and coordinate actionsCreated top line reports for senior management on the themes each day, escalating customer complaints to be handled effectively and maintain positive PRLiaised with PR agency arranging conference calls for key stakeholders to discuss online themes. Show less
Divisional Administrator
Apr 2018 - Dec 2021Regional Administrator
Jan 2009 - Mar 2018Social Media & PR Assistant
Oct 2015 - Jul 2016Local Marketing Assistant
Sept 2014 - Jan 2016Social Media Executive (Secondment)
Apr 2014 - Aug 2014

Community volunteers wales
Jun 2020 - nowMarketing manager- Implement and develop our social media strategy across our various platforms - Utilise Hootsuite to plan and manage content- Design and manage all brand guidelines ensuring consistent messaging across all platforms- Design all graphics, artwork and point of sale- Manage web content, including development of blog content

Vernacare
Mar 2022 - now- Maintain website content and manage category pages to improve SEO for category- Create and implement a social media strategy for category. Write all associated content including social media posts, blogs and case study. - Analyse and monitor both International and UK market trends and maintain competitive and industry surveillance to keep up to date with the market- Share results and research presentations with the wider team- Manage the development of a range of brand sales tools, including training posters, range cards and data sheets- Manage the category literature ensuring relevant and up to date on internal communication systems- Work with product manager and graphic designer to create new literature and tools to improve sales effectiveness- Create and deploy monthly category communications to internal and external stakeholders- Create and implement a samples process to ensure samples can be deployed with ease to customers- Responsible for post market surveillance in relation to new product introductions / development of metrics- Identify and assist in the preparation of and any following actions for trade events.- Work with product manager to produce presentations and supporting documentation for tenders- Contact for sales team, commercial directors and customers for any product and category questions and queries Show less
Global Product Manager
Sept 2023 - nowGlobal Marketing Executive
Oct 2022 - Nov 2023Product Management Executive
Mar 2022 - Oct 2022
Licenses & Certifications

Evidence of development
Cim | the chartered institute of marketingJun 2013- View certificate

Practical product management
Cim | the chartered institute of marketingMar 2024 - View certificate

Cim acim member
Cim | the chartered institute of marketingApr 2024 
Evidence of development
Cim | the chartered institute of marketingJul 2014
Honors & Awards
- Awarded to Jenna DaviesBest Work Placement Whizz Kidz Jun 2016 Awarded Best Work Placement by Whizz Kidz Ambassadors
- Awarded to Jenna DaviesDepartment of the Year Cineworld Cinemas Ltd Oct 2015
- Awarded to Jenna DaviesRegion of the Year Cineworld Cinemas Ltd Oct 2015
Volunteer Experience
Social Media Manager
Issued by RCV UK on May 2020
Associated with Jenna Davies
Languages
- enEnglish
Recommendations

Akshay sirsat
Software Development Engineer at Velocity Technology SolutionsPune, Maharashtra, India
Jesuino lemes
Engenheiro Agrônomo, áreas de atuação agricultura e pecuária.Cuiabá, Mato Grosso, Brazil
Ricky aruho
1st. IT Manager at Méstil Hotel & ResidencesUganda
Ankit s.
Business Analyst || Project Manager || at Incture Technology || EX-TCSerKolkata, West Bengal, India
Emily howell
Finance & Contract Support ManagerSingapore, Singapore
Steven nazaruk
President/CEO at Ocala Community Credit UnionOcala, Florida, United States
Vinay mundhe
Founder, Flygen Media Pvt Ltd | A Branding and Social Media AgencyPune, Maharashtra, India
Brittany gauthier
PhotographerMoncton e Região
Prathmesh patil
Business Analyst at BNY Mellon International Operations (India) Private Ltd.Pune, Maharashtra, India
Andreas schulz
Account Financial Manager bei Yanfeng Automotive InteriorsNorth Rhine-Westphalia, Germany
Mary mckelvy, mba, pmp
Senior HR Director, Director of IT PMO, Senior Global HR IT manager, Program ManagerAustin, Texas, United States
Fjordi mancellari
Mendix Software Engineer|Project Manager|Product OwnerAmsterdam, North Holland, Netherlands
Stephanie stallcup, shrm-cp
HR DirectorOklahoma City, Oklahoma, United States
Kanchan rathore
R&D Instrument Driver Intern at Keysight TechnologiesUttar Pradesh, India
Melanie calhoun, chrl
Senior Manager, Human Performance and Performance Improvement at Ontario Power GenerationToronto, Ontario, Canada
Foteini raptopoulou
MSc Bioanalytical Chemist | R&D AnalystGreece
Diana castravete, cia
Senior Manager at ProtivitiQatar
Polina masalska
Video Editor | Post-Production ExpertAmsterdam, North Holland, Netherlands
Bayartsengel batkhuyag
Finance | Land Resource ManagementMongolia
Luc rialland
Analyste développeur chez Banque EDELIssus, Occitanie, France
...