Experience

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  North bristol nhs trust

  Nov 2011 - Dec 2013

  Finance analyst
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  Joe cox copywriting

  Dec 2011 - Sept 2015

  Owner

  I began working as a freelance copywriter in December 2011 after securing my first client. During the following two years I produced work for a number of clients across a range of industry sectors.The copy I produced for clients during this time included SEO friendly web copy, blog articles and news stories, editorial copy, product descriptions, print advertising copy and email newsletters. I also undertook some non-copywriting related work during this period, including SEO and design work. Show less

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  Bespoke digital limited

  Jun 2013 - Sept 2015

  Acting head of content

  I began working with Bespoke Digital on a part time basis in June 2013 as a copywriter and marketing consultant. By early 2014, due to the company taking on more clients, I agreed to take on more responsibilities and the role of acting Head of Content for the company.My work for Bespoke Digital included provision of the following:• Establishing outreach and site prospecting processes and systems• Blogger outreach and email management• Site prospecting using various online tools and techniques• Full editorial oversight over content strategy and content production• Creating briefs for copywriters and producing blog articles myself• Production of web copy and blog articles for the Bespoke Digital website• Management of a team of four freelancers involved in site prospecting and outreach• Development of business processes and strategy• Regular communication and meetings with Bespoke Digital clients• Producing detailed progress reports for Bespoke Digital and its clients Show less

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  Rocketship content

  Aug 2015 - Jun 2019

  Director and founder

  Bringing together the experience I have in digital marketing and copywriting, I decided to set up my own full service content marketing agency in 2015. Rocketship Content provides a number of digital and non-digital marketing services. I have worked with B2B and B2C clients across a number of industry sectors, as well as selling services on to other agencies on a white label basis.The services I provide through Rocketship include:• Blogger outreach and guest article publishing service• Digital PR, press releases and case studies• Content strategy and editorial calendar• Keyword research and SEO strategy• Full onsite SEO and link portfolio clean up• Web design and development• SEO friendly web copy• Fully managed blog writing service• Thought leadership and journalism• Advert, script and brochure copywriting• Social media promotion• Pay per click advertising• Full analytics setup and reporting Show less

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  Superb digital limited

  Apr 2018 - now

  Content director

  After merging Rocketship Content's clients with Superb Digital, I became Content Director of the company in 2018. This role has allowed me to bring my experiences to bear on a small but fast growing SEO and digital marketing agency, with my long time business collaborator (and now business partner), Paul Morris.My role as content director involves overseeing all content strategy, brief creation and editorial, as well as all outreach, prospecting and link building activity for all of Superb Digital's clients. I am also in charge of creating and building new systems and processes that will allow the company to scale and operate more efficiently. Along with the operational side of the business, I am also involved in Superb Digital's own marketing, business development and converting inbound leads into new clients, which often involves meeting new clients.Finally, along with the Managing Director, I have helped formulate and put in place a long term business strategy in order to grow the business. Show less