Samantha Brown

Experience

• 

  97th Floor

  Jun 2015 - Jan 2018

  - Executed on marketing initiatives for enterprise clients- Utilized multichannel marketing programs such as SEO, Content Marketing, Social Media Marketing, Reputation Management, Lead Generation, and CRO to achieve clients target goals on specified KPIs- Actively communicated with clients on current efforts by conducting monthly, quarterly, and campaign-based reports- Made data-driven marketing decisions through extensive industry and competitive research- Effectively worked alongside a full team of Organic and Paid marketers, writers, and designers Show less

  • Account Director

    Feb 2017 - Jan 2018

  • Enterprise Marketer

    Jun 2015 - Feb 2017
• 

  97th Floor

  Feb 2018 - now

  - Manages a complete marketing team of senior-level marketers, designers, and writers, overseeing all efforts related to SEO, PPC, and Content Marketing- Actively leads marketing strategy in a variety of both B2B and B2C markets for high-profile clients- Experience in eCommerce, SaaS, Big Data, and Technology industries - Leads strategy across multichannel marketing programs including SEO, PPC, social media, email marketing, and content strategy to ensure client’s specific needs, KPIs, and goals are met- Driver of innovation within client organizations Show less

  • VP of Enterprise Client Services

    Sept 2021 - now

  • Enterprise Account Director

    Feb 2018 - Sept 2021