Cian Croghan

Cian Croghan

Commercial Trainee

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location of Cian CroghanDublin, County Dublin, Ireland

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  • Timeline

  • About me

    Business Development Manager at Dell Technologies

  • Education

    • Ashbourne Community School

      2008 - 2014
    • UCD Michael Smurfit Graduate Business School

      2023 - 2025
      Master of Science - MS Digital Innovation
    • Dublin City University

      2014 - 2018
      Bachelor of Science - BS Marketing, Innovation and Technology 2:1
  • Experience

    • Johnson & Johnson

      May 2016 - May 2017
      Commercial Trainee

      I was a member of the Brand Activation Team for Digestive Health and Winter Brands. Brands include: Sudafed, Benylin, Imodium, Motilium,Colpermin and many more. The Brand Activation Team are responsible for all brand operations within the Irish OTC market, ensuring market-leading excellence for customers. I work closely with the 'hub' brand teams in the UK on the development of marketing campaigns and the launch of NPD into the market.Main duties & responsibilities:• Budget Management for Brand Marketing Expenditure - Provide advertising & promotion budgetary support to the brand team with responsibility for creating purchase orders, communicating with suppliers and receipting invoices. Responsible for keeping track of the budget and reconciling the spend activity against the hub budget.• Management support of Below the Line campaigns- Organise and co‐ordinate all brand point of sale and detailing materials with design houses, work on digital campaigns and with research companies.• Market Reporting- Support market analysis activities for OTC through the management of market share monthly reports on IMS. Prepare the IMS Fan Data analysis weekly, which is shared internally and externally to our customers.• Cross‐functional relationship management- Act as a critical contact point for the brand activation team, liaise with the Sales, Customer Development teams and Regulatory teams for updates that may impact brand performance.• Communications- Participate in and contribute to the preparation of presentations and materials for the cycle meetings held with OTC Field Sales teams and ensure that they have all the information and materials required to support brand sales.• Competitive intelligence- Track and monitor the New Product Development, promotions, ATL and BTL Campaigns of other key competitor brands and provide updates to the brand teamsCourses:NielsonSAP LynxAriba Spend Management SAP Net Weaver/B.I ReportingZinc Maps Show less

    • Accenture

      Jul 2018 - Jan 2019
      Intellectual Property Analyst @ Facebook

      I worked externally on one of our major clients sites in Dublin, Facebook Ireland. In my role, I dealt with violations of people or brands intellectual property rights, such as: Trademark, Copyright or Counterfeit.KPI In Role: - Have to maintain a high productivity in terms of cases resolved, this is monitored on a weekly basis. - Have to maintain a high quality in terms of the accuracy of cases resolved. This must be over 95% to achieve success and also monitored on a weekly basis.- Spot and report trends in suspicious activity and report up the chain if necessary. Skills Developed in Role:- Ability to work to targets on a daily basis.- Attention to detail to ensure all cases resolved correctly.- Ability to prioritize and structure my day to ensure all clients needs are met. - Introduced to detailed computer services and became familiar with Mac operating system. Show less

    • Electro Automation Ltd.

      Jan 2019 - Jan 2020
      Sales Development Representative

      During my time at Electro Automation I worked on the sales team supporting on projects up to the valuations of hundreds of thousands of Euro. Electro deals with integrated entrance and security solutions for large commercial office buildings across Europe with 5 offices in Dublin, Lisburn, Eirfurt, Surrey and Birmingham. I was responsible with generating customer leads and converting these leads right through to project estimation, quotation and project handover to installation. It was my responsibility to keep the customer informed throughout the process and to provide excellent customer service. The range of products provided by Electro is vast so it gave me great exposure to working in a continuous learning environment. Show less

    • Sherlock Recruitment

      Sept 2020 - Mar 2021
      Account Manager

      Responsible for developing new business and managing account through recruitment process to placing staff on site. Manage numerous high value accounts to forecast when they may need temporary on site staff and schedule labour to supply them accordingly. Develop business through outbound activity and meeting with high value decision makers. Weekly KPI’s monitored through CRM system and quality of outbound activity also audited.

    • ORS

      Sept 2021 - Jun 2022

      Responsible for developing business for a multi-disciplinary engineering practise across each of the 9 internal teams. Responsibilities include:- Developing new leads for the business - Managing existing customer relationships - Closing opportunities with current and new clients- Bid Manager for all public tender projects issued by the firm. - Keep up to date pipeline and activity information tracked through Salesforce CRM software. - Develop and present presentations to clients on the firms capabilities and services.- Liaise with each individual team in terms of pricing. - Negotiation with clients. Show less I acted as team lead for the Energy Management team on an interim basis for 5 months. Responsibilities included: - Managing a team of engineers to ensure workload was manageable and client expectations were met. - Report weekly on the financial performance of the team ensuring KPI's were met. - Manage the invoicing process for our clients to be issued monthly. - Act as project coordinator on projects ensuring clients are satisfied with the service provided. - Create fee proposals and quotes for new projects we were tendering for, Show less

      • Business Development Executive

        Mar 2021 - Jun 2022
      • Energy Management Team Lead

        Sept 2021 - Jan 2022
    • Dell Technologies

      Jun 2022 - now
      • Business Development Manager

        Aug 2024 - now
      • Inside Sales Account Executive

        Jun 2022 - Jul 2024
  • Licenses & Certifications

    • ECDL

      Jun 2012
    • Full Irish Driving Licence

      Road Safety Authority
      Oct 2019
    • Windows 11 Pro Training

      Microsoft
  • Volunteer Experience

    • EMEA Community Impact Lead for Conexus Employee Resource Group

      Issued by Dell Technologies on Mar 2023
      Dell TechnologiesAssociated with Cian Croghan