
Sabarish V. S
Copywriter

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About me
Marketing Consultant at FreeUp
Education

VIT Business School
2007 - 2009Master of Business Administration (M.B.A.) Marketing
GRD College of Science
2004 - 2007Bachelor’s Degree Design and Visual Communications, General
Holy Cross Matric Higher Secondary School
2002 - 2004High School Biology with Mathematics
Experience

360 Degree Studio
Jan 2010 - Dec 2010CopywriterExecuted summer collections campaign for PSR Silks that saw 50% spike in sales.Created brand communication for my agency to pitch in and win over new clients resulting in increase in 25% conversion from website traffic.

Umak Resource Communcation Pvt. ltd.
Dec 2010 - Apr 2011Senior Copywriter consultantCreated e-mail campaigns for Danfoss generating 50+ cross selling opportunities.R&D for MRF Paints on in- store branding and visibility and came up with design and copy solutions.

Open rice India Pvt. ltd.
Aug 2011 - Sept 2013Marketing Associate ( Digital & Offline)Acquired 1/3rd of user reviews through e-mail nurturing campaign.Lead the customer royalty programs for my company and generated more than 15000 qualified user reviews over the year.Accomplished 7% click to conversion rate in B2B domain, winning over 1000s of F&B accounts through FB & Google campaigns.Achieved over 40000 Mobile App installs across Asia Viz., Digital & Live Events.

IN1947 Innovation Design Pvt. Ltd.
Nov 2013 - May 2017Senior Social Media ArchitectLaunched an Independence Day Campaign for my agency over the period of 15 days, that resulted in more than 1,00,000 lakh impressions and nurtured 100 organic leads.Achieved 20% increase in click to conversion rate in Social Media Assisted Campaign for F&H Coffee machines through re-marketing.Created customer profiling for VGN Builders reducing lead costs by 60%.Garnered 25 % of sales of UrbanTree's Oxygen by Social Media Creative strategy and paid promotions in 2014.Assisted inbound marketing for Hindustan University resulting in 250+ admissions. Show less

MetaRays Private Limited
Nov 2017 - Nov 2019Content Head & MarketingLeveraged Re-marketing & E-mail campaigns to increase sales conversion by 20% in Cothas E-Commerce property.Conceive and executed the content & paid marketing plan to enhance the Conversion ratio by 30% for Cothas Coffee Vending Solutions (B2B)Created an holistic (Google & FB) Paid Marketing & Content Marketing campaigns for Metarays and achieved around 20% Clicks to conversion ratio.Conceived the content and architecture for Cretile (e-commerce) in line with SEO and user-search journey and increased the organic traffic and conversion ratio by at least 50% over the tenure of six months..Launched & Nurture an Infotainment portal called Inforoads, achieving more than a lac page views over a year organically. Show less

FreeUp
May 2020 - nowMarketing Consultant
Licenses & Certifications
- View certificate

Google Analytics Certfications=
May 2017 
Digital Marketing, Upgrad
Interet marketing associaton of IndiaDec 2016- View certificate

Google Search Partner Certification
GoogleMay 2017
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