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Felicita Recordati

Felicita Recordati

Communications Manager

location of Felicita RecordatiUnited Kingdom

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  • Timeline

  • About me

    Senior Project Manager at Based On A True Story

  • Education

    • Origym

      2022 - 2023
      Level 4 Personal Training - Obesity & Weight Management Specialisation Health and Physical Education/Fitness

      Level 2 (Gym Instructor), Level 3 (Personal Trainer) & Level 4 (Obesity & Weight Management).

    • L'Ecole Multimédia

      2013 - 2013
      Multimedia Art Direction Digital Communication and Media/Multimedia

      Art Direction and creative thinking.Curriculum incl.: UX/UI and Web Design, Branding, Storytelling, Adobe Creative Suite.

    • Grenadi School of Design, Melbourne

      2012 - 2012
      Printing and Graphic Arts - Multimedia Web Page, Digital/Multimedia and Information Resources Design

      Print & Web Design.Curriculum incl.: HTML and CSS coding, Web Design, UX/UI.

    • Lycée Albert Calmette

      2004 - 2007
      A-Levels in Communications & Human Resources Communication, General

      Baccalauréat with a focus on Communications, Marketing, HR, Management, and Business Administration.

    • ThePowerMBA

      2021 - 2021
      Master of Business Administration - MBA Business Administration and Management, General

      Alternative MBA program, with a focus on digital entrepreneurship. Curriculum incl.: Business Strategies and Innovation, Leadership and Talent Management, Marketing, Finance & Accounting, Disruptive Tech in Business.Instructors incl.: Eric Ries (The Lean Startup, author), Marc Randolph (Netflix, co-founder), Steve Chen (YouTube, co-founder), Jonathan Mildenhall (Airbnb, former CMO), Uri Levine (Waze, co-founder), Martin Eberhard (Tesla, co-founder).

    • ThePowerMBA

      2022 - 2022
      Digital Marketing Specialization Marketing

      Curriculum incl.: Marketing 360° (Metrics, Strategic Vision, Leads Attraction, Conversion Optimisation, Loyalty and Customer Retention), Ads and Analytics, Growth Hacking, SEO.

    • Université Toulouse - Jean Jaurès

      2008 - 2011
      BA in Foreign Languages & International Business International Business and Foreign Languages

      English and Italian studies, Marketing, International Business, Economics, Management, French Law and Accounting.

    • Institute for Integrative Nutrition

      2021 - 2022
      The Psychology of Emotional Eating Foods, Nutrition, and Wellness Studies, General

    • Institute of Health Sciences

      2020 - 2021
      Diploma in Nutrition and Lifestyle Coaching

      Nutrition & lifestyle studies for longevity & wellness.Health coaching, with regards to behavioural change specific to wellness.

  • Experience

    • Library S.r.l.

      Apr 2011 - Oct 2011
      Communications Manager

      Publishing house specialising in high-end travel guides in Italian and English.Designed a new collection of travel guides (partnership with Carpisa).Marketing strategies (website and social media), website redesign.

    • Weisse Voyages

      Nov 2013 - Oct 2018
      Head of Travel & Marketing

      Acting director, managing a team of 5. Recruitment and training of new team members.Brought the Leisure Sales from 30% to 60% of the turnover in 3 years (£ 6.6M in 2017). In charge of the Top 3 VIP clients of the agency (average spending: £ 95-105K per trip).Brand representation and negotiation of contracts with suppliers worldwide.Partnership and project management (Parnasse by Orange, Le Salon de l’Homme,Baron Papillon, Land Rover BORN Awards).Content creation, editorial design, website design and PR (with articles published by Vogue France, Land Rover BORN Awards, L’Officiel Voyage and Le Figaro). Show less

    • Studio Ethica

      Jan 2014 - Jan 2023
      Founder, Freelance designer

      Branding, graphic design and marketing services for lifestyle and luxury travel brands that want to (re)define their brand identity, effectively communicate with their clients, build loyalty and attract new leads.Services incl.: branding, editorial and web design, storytelling and content marketing, and event/project management.

    • RASK Travel

      Oct 2018 - Oct 2020
      Senior Consultant

      Conceived high-end, tailor-made travel experiences (B2C and B2B), with a greater focus on logistically-challenging world tours and corporate incentives (latest confirmed trips: 2 x 3-month family world tours ~ £ 135K, each).Designed and supervised the development of the new websites for both the UK travel agency and the Israeli DMC.

    • We Are Holsom

      Feb 2021 - Feb 2022
      Founder

      Body-inclusive coaching business that helps long-term yo-yo dieters ditch diet culture,feel more confident in their body and build sustainable healthy habits.

    • Based On A True Story

      Jan 2023 - now
      Senior Project Manager

      Creating highly creative travel experiences around the world for UHNWI. Also supporting the management team with developing operational and management processes.

  • Licenses & Certifications

    • Binge Eating Essentials for Health Professionals

      Dr. Jake Linardon
      Oct 2021

    • PowerMBA

      ThePowerMBA
      Aug 2020
      View certificate certificate

    • Social Media Specialization - ThePower Business School

      ThePower Business School
      Sept 2022
      View certificate certificate

    • Digital Marketing Specialization

      ThePower Business School
      Sept 2022
      View certificate certificate

    • ThePowerDigitalMarketing

      ThePowerMBA
      Apr 2021
      View certificate certificate

    • TPMBA GLOBAL HARVARD

      ThePowerMBA
      Nov 2021
      View certificate certificate

    • Working with agencies Specialization - ThePower Business School

      ThePower Business School
      Sept 2022
      View certificate certificate

    • Coach Yourself to Resilience and Emotional Intelligence

      Institute of Health Sciences
      Oct 2021

    • CMO Specialization ThePower Business School

      ThePower Business School
      Sept 2022
      View certificate certificate

    • Growth Hacking Specialization - ThePower Business School

      ThePower Business School
      Sept 2022
      View certificate certificate

    • SEO Specialization - ThePower Business School

      ThePower Business School
      Sept 2022
      View certificate certificate