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Steffi Blackburn

Steffi Blackburn

Followers of Steffi Blackburn189 followers
location of Steffi BlackburnJamaica

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  • Timeline

  • About me

    Marketing |Product Development & Management Professional| Lifelong Learner

  • Education

    • Humber College

      2022 - 2023
      Postgraduate Certificate Marketing Management

    • Mona School of Business and Management

      2016 - 2018
      Master of Business Administration (M.B.A.) Degree

    • The University of the West Indies, Mona

      2008 - 2012
      Bachelor's Degree Business Economics and Social Statistics

      Activities and Societies: Caribbean District Circle K Marketing Chairperson 2011-2012 UWI Mona Circle K Member 2008 - 2012

  • Experience

    • The Jamaica National Group

      Dec 2012 - Aug 2022

      Researched the banking industry and market trends to design new products and product enhancements to increase revenue opportunities.Designed high-level customer journeys for new products.Coordinated product rationalization exercise to improve operational efficiency and maximize revenues.Conducted competitor research and market analysis for strategic decision-making.Analyzed pricing to identify opportunities for revenue growth.Executed the pricing rate change processAnalyzed transactional data to identify patterns in customer purchasing behaviour.Provided product knowledge training to the retail sales network and customer service representatives.Managed stakeholder relationships to improve the product development process.Supported customer onboarding and lead generation activities Show less Develop and maintain comprehensive sales reports providing insights into sales performance, trends, and key metrics.Collaborate with cross-functional teams to gather sales data and ensure data accuracy and completeness.Analyze sales data to identify opportunities and areas for improvement.Create and update sales performance presentations for executive meetings, enhancing transparency and supporting strategic decisions.Prepare ad-hoc reports and analysis to support specific sales initiatives and special projects. Show less

      • Product Analyst

        Oct 2015 - Aug 2022

      • Acting Product Portfolio & Customer Loyalty Manager

        Feb 2022 - Jun 2022

      • Sales Support Officer

        Jan 2014 - Sept 2015

      • Marketing Intelligence Officer

        Dec 2012 - Jan 2014

    • JN Bank Canada Representative Office

      Apr 2023 - Jul 2023
      Customer Service Supervisor

    • Grace Foods Canada

      Jul 2023 - Sept 2023
      Marketing Intern

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Steffi Blackburn
      UWI, Mona Student Award University of the West Indies, Mona Nov 2011 For exceptional Community Service performance for the 2010/2011 Year.
    • Awarded to Steffi Blackburn
      Distinguished Presidents Award Jamaica District Key Club Apr 2008 For excellent service to the Immaculate Conception High School Key Club and the Key Club District of Jamaica

  • Volunteer Experience

    • Member and Caribbean District Chairman

      Issued by Circle K International on Sept 2008
      Circle K InternationalAssociated with Steffi Blackburn

    • Volunteer

      Issued by The Yonge Street Mission on Oct 2022
      The Yonge Street MissionAssociated with Steffi Blackburn

    • Action Volunteer

      Issued by JN Foundation on Jan 2014
      JN FoundationAssociated with Steffi Blackburn