James Curtis

Experience

• 

  Intergen

  Jan 2013 - Dec 2013

  Client Service Analyst

  • Acted as subject matter expert (SME) for Microsoft CRM, SharePoint, Lync, Active Directory, and case management software, providing timely assistance to staff and troubleshooting issues• Provided first-level support for partstrader.co.nz's online tendering system, resolving intricate issues and serving as a trusted expert for customers

• 

  Datacom

  Feb 2014 - Mar 2017

  Business Analyst

  • Collaborated with Land Information New Zealand (LINZ) for 19 months to prepare user requirements, specifications, and guides, securing signoff from client experts• Served as the lead Business Analyst on a LINZ project for ten months, analyzing existing system functionality and presenting improvement proposals• Conducted workshops and delivered monthly live demonstrations to showcase new application functionalities to clients and stakeholders, facilitating engagement and understanding Show less

• 

  RDP Associates Inc.

  Jul 2017 - Dec 2024

  • Implemented a B2B multichannel marketing strategy to boost SEO and drive targeted inbound traffic, leveraging data insights for optimized performance across channels• Led the transition of email marketing operations from Mailchimp to HubSpot, improving email marketing efficiency and CRM integration• Executing email marketing campaigns to increase lead engagement and conversion rates, incorporating A.I. tools to enhance targeting and improve email performance• Maintaining our tech stack and all software integrations• Optimizing CRM workflows to ensure accurate data segmentation and support effective cross-functional collaboration between teams• Utilizing AI tools to optimize content creation, lead generation, and email performance, ensuring high-quality, personalized outreach Show less • Five years as HubSpot Administrator, led the migration to HubSpot, customizing the CRM to align with B2B business needs, and onboarding the sales team• Managed the entire tech stack and CRM across two regions, supporting targeted B2B marketing efforts• Created and managed automated email sequences and workflows in HubSpot, enhancing lead engagement and aiding sales representatives in meeting their targets• Collaborated with cross-functional teams to design and execute targeted email marketing campaigns in Mailchimp and HubSpot, boosting brand awareness and customer engagement• Conducted lead generation using manual research and tools like Apollo.io and Seamless.AI, focusing on acquiring B2B clients• Streamlined internal operations by implementing Power Automate solutions, automating repetitive tasks and improving workflow efficiency across departments• Preparing and facilitating webinars for audiences across Canada, the UK, and Ireland using platforms like Zoom and GoToWebinar to drive business development and generate qualified leads Show less

  • Marketing Manager

    Apr 2024 - Dec 2024

  • Systems / Operations Analyst

    Jul 2017 - Apr 2024
• 

  ThinkFuel Inc.

  Dec 2024 - now

  HubSpot Onboarding & Support Specialist