David M. Watts

Experience

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  Consultancy

  Jan 2001 - Jan 2007

  Fashion Business Adviser/Creative Director

  Consulting with clients across fashion, accessories and footwear with a wealth of knowledge from a career spanning 20yrs+. Developing sales & marketing strategies, in addition to brand development initiatives.

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  Private Brand- Rome

  Jan 2007 - May 2008

  Fashion Industry Adviser

  Fashion Consultant to the president and creative director of a Rome based Couture fashion brand. Developing a sales, marketing and brand strategy for the EU, U.S. and Japanese business. Reviewed product lines and manufacturing options for business growth.Produced Fashion shows and Sales Showroom events during Bridal Couture Week- New York.Private Couture Brand New York/Los AngelesJanuary 2007 – December 2007Reviewing the global business development strategy for this multi-million dollar designer fashion company. Advising on domestic and international sales and driving new brand initiatives. Overseeing domestic production and liaising with new off-shore manufacturing base. Implement long term plans for pricing and product strategy. Spearhead a new product development effort, including cashmere, footwear, accessories and home-wear categories. Implement new licensing strategy both nationally and internationally. Working with the President/CEO the role commanded major cross-functional management experience. Show less

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  ELSBC

  Oct 2008 - Apr 2011

  Fashion Business Adviser

  Fashion Business Adviser - ELSBC - London.Head of the Fashion Division of this Agency in London. The remit is to provide effective one to one business advice to fashion designers and UK fashion brands helping them develop and refine a dynamic and sustainable business plan for sales growth in new markets. Serving as a mentor, adviser and sounding board I work with clients to agree and implement a tailored action-plan. Review sales, marketing, brand positioning and product development mix with a view to viability for strategic future growth. Shaping the design development for more competitive and compelling products, as well as reviewing advertising, multimedia content and brand image. Show less

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  The British Fashion Council

  May 2011 - May 2014

  Designer Business Support Adviser

  Responsible for delivering Business Support to British Designers supported by the British Fashion Council's initiatives and more broadly through business mentoring, business support seminars, workshops and digital content.Working with Fashion Designers including Christopher Kane, Peter Pilloto, Todd Lynn, Meadham Kirchhoff, Christopher Raeburn, J.W.Anderson, Holly Fulton, David Koma, Craig Lawrence, E.Tautz, Christopher Shannon, James Long, Lou Dalton, Michael Van Der Ham and many more emerging fashion labels in the UK. Show less

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  DAVID M WATTS CONSULTANCY

  Jun 2014 - now

  Creative Strategy Director

  Creative Strategy Director • Fashion, Brand, Marketing, Print and Digital Media- London/China.Podcast Executive Producer/Host

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  DAVID M WATTS CONSULTANCY LIMITED

  Jun 2014 - Jan 2022

  Chief Creative Officer (CCO)

  Creative Agency developing, Brand, Product and Marketing strategies in Fashion.

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  Wattswhat Magazine

  Jan 2017 - Dec 2021

  Editor In Chief

  Wattswhat magazine is a curated cornucopia of fashion, interiors, design, grooming, travel and food for metropolitan men who possess a personal sense of style. 'The aim of this biannual title is to strike up a dialogue with tastemakers and stylish men who know their own mind, who believe that they have a sense of personal style and possess a discerning taste beyond the mainstream'. More akin to a journal, the perfect bound 104 page title is printed on quality matt stock in a larger format than standard magazines with illustrated cover art as a striking design feature. Launched on newsstands 4 September 2017 and reaching 30 countries the magazine will be relaunched Digital first with an ecommerce platform in the near future. Show less

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  Condé Nast College of Fashion & Design

  Jan 2020 - Jun 2022

  Visiting Lecturer

  Visiting Lecturer for MA Degrees: Luxury Brand Management and Fashion Media Publishing

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  OMNES Education London School

  Jan 2022 - Jun 2023

  Visiting Lecturer

  Lead Lecturer on International Luxury Marketing Degree BA and Retailing Brand/Sales Strategy Postgraduate Business.

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  Gladstn London

  Jan 2023 - Jun 2023

  Creative Strategy Director

  Development of a new brand marketing strategy for this British Luxury Leather company. Branding cultivates what your customers will come to expect of you, and what they experience when interacting with your business or products.

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  Istituto Marangoni

  Jul 2023 - Oct 2024

  Visiting Lecturer

  Visiting Lecturer - Master's Programs Innovative Communication for Fashion

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  Just a Fashion Minute

  Mar 2024 - now

  Executive Producer

  Just a Fashion Minute podcast has reached 40 countries and No.6 in the Apple Podcast charts by November 2024. Season 2 underway.