Charles Comenos

Experience

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  Beijing Midi Productions

  Oct 2005 - Sept 2009

  Director of Internatonal Marketing & Communications

  I assisted Midi President Zhang Fan plan and and execute the prestigious Beijing Midi Festival, China's original modern music festival. Successful initiatives at Midi included optimizing the festival's digital marketing strategy, launching SEO and PR campaigns to drive significant increases in online search traffic and media visibility, email marketing programs, and a complete refresh of the festival's English messaging and offline collateral.In addition, I taught a monolingual Mandarin Chinese lecture in Western art and music history to college age music students, helping them better understand Western cultural history. Show less

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  U.S. China Partnership Committee

  Jan 2009 - Feb 2012

  Marketing and Communications Director

  As Director of the Beijing Office at the U.S. - China Partnership Committee (UPC), my job was to help national and regional leaders from Chinese and American government, business, and education facilitate joint US - China investment and exchange programs.This included: Creating a municipal technology incubator for the city of Nanjing; helping an American entertainment group make a 5 million USD investment in China's entertainment industry; and working with education leaders from New England build partnerships with top Chinese universities, such as Beijing University and Nanjing University. Show less

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  China Global Entrepreneurship Conference

  Jan 2010 - Nov 2010

  Marketing Director

  At CGEC I created a print and digital campaign that helped bring over 150 global entrepreneurs to Nanjing, China, to discuss business development opportunities with municipal leaders and Chinese investors.

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  Chengdu TV

  Apr 2012 - Jan 2014

  Co-Host, "This Is Chengdu"

  I took a break from the business world to host Chengdu's first bilingual (Mandarin Chinese - English) feature program, where I promoted a deeper understanding Sichuan and Chengdu culture, history, and current events in a lively and entertaining format. My accomplishments at CDTV included the promotion of CDTV partnering events, including the 2013 Fortune Global Forum.

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  Huawei Technologies

  Jan 2014 - Dec 2015

  Lead Editor and Copywriter (Enterprise Business Group)

  At Huawei, I led the creation of marketing materials, training materials, technical white papers, corporate literature, products manuals, and much more for the the Enterprise Business Group (EBG). This included cloud computing, data center and storage technology, ICT and telecom equipment, routers, switches, microwave network technology, and more.

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  BIOS Marketing and Communications

  Feb 2016 - now

  Creative Director

  BIOS Marketing & Communications is a small team of marketers dedicated to helping IT services firms launch strategic content marketing campaigns, optimize existing marketing strategies, and realize a deeper return on investment from their marketing budget. To learn more about our work, visit us at www.hellobios.com

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  Buyer Persona Institute

  Sept 2022 - now

  Buyer Persona Researcher

  At BPI, I help businesses unearth comprehensive, actionable insights through in-depth, in-person interviews with decision makers who have purchased similar products or services. BPI's framework has become the industry standard for B2B and B2C buyers of medium-to-high consideration products, services, and solutions.

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  The Uptick: IT Services Marketing & Sales

  Sept 2024 - now

  Founder and Community Manager

  The Uptick is an online community designed with a single purpose: to help IT services firms grow and thrive. After over a decade sales & marketing trenches of the IT channel, I thought the time was right to start a forum to share the sales & marketing perspectives, strategies, and tactics that have worked for me and my clients.