Pratik Mishra

Experience

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  Salts Healthcare

  Jan 2022 - now

  Demand Analyst

  ●Researched and performed market basket analysis of similar products using the ETL procedures and market penetration analysis using python. Produced a report that improved marketing efforts resulting in higher sales.●Extracted valuable insights from large datasets using data mining techniques to identify correlations and patterns, supporting the development of future marketing campaigns and improving customer targeting effectiveness by 35%.●Generate monthly and year-to-date cost analysis reports using tableau for all cost centres in collaboration with the head of business development.●Facilitated the Senior Business Analyst in achieving monthly territory targets and coordinating quarterly campaign activities.●Implemented innovative technology solutions to optimise operations and drive efficiency resulting in strong relationships with clients; leveraged automation tools to reduce manual tasks, saving 20 hours per week and increasing team productivity by 30%.●Analysed sponsorship programs, identified areas of improvement, and proposed changes that resulted in a 25% increase in sponsor engagement and a 15% boost in revenue.●Analysed, maintained, and produced accurate records of sales and customer data using sql server, reducing the time required by finance and other departments to reuse data from the database. ●Conducted comprehensive analysis of consumer behaviour and market trends, and collaborated with data scientists in developing a data-driven demand forecasting model utilising time series forecasting and regression analysis techniques; Identified potential for $1.2 million revenue, revealing opportunities for product line expansion. Show less