
Maja Langberg
Springerin

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About me
Freelance Online Marketing Specialist
Education

Teknologisk Institut
2020 - 2020Project Management Agile Project ManagementUnderstanding of agile product development vs. plan-driven development methods Knowledge of gains and pitfalls in both approaches. Understanding the most common agile frameworks (eg Scrum, Kanban, Lean startup) and how they can be used in a project context. Be able to apply basic agile techniques and methods as well as reflect on how they can be used in a project. Take an adaptive approach to project management to ensure that the right user product is developed… Show more Understanding of agile product development vs. plan-driven development methods Knowledge of gains and pitfalls in both approaches. Understanding the most common agile frameworks (eg Scrum, Kanban, Lean startup) and how they can be used in a project context. Be able to apply basic agile techniques and methods as well as reflect on how they can be used in a project. Take an adaptive approach to project management to ensure that the right user product is developed properly. Show less

Aarhus School of Business
2005 - 2011Master International Marketing Communications and Public Relations (German language)➜ German-Danish / Danish-German translation ➜ Knowledge of communication strategies, corporate identity and culture ➜ Knowledge of media planning, the media landscape in Denmark and Germany, Integrated Marketing Communication ➜ Knowledge of planning and execution of international PR ➜ Knowledge of branding strategies, Marketing Communication and PR based on web 2.0, Viral Marketing and Relations Marketing ➜ Written thesis on: Social Media Marketing in the German market… Show more ➜ German-Danish / Danish-German translation ➜ Knowledge of communication strategies, corporate identity and culture ➜ Knowledge of media planning, the media landscape in Denmark and Germany, Integrated Marketing Communication ➜ Knowledge of planning and execution of international PR ➜ Knowledge of branding strategies, Marketing Communication and PR based on web 2.0, Viral Marketing and Relations Marketing ➜ Written thesis on: Social Media Marketing in the German market (knowledge of German social media, what social media the Germans use and how they use them). Show less

Aarhus Universitet
2005 - 2008Bachelor German Language & Culture / Rhetoric & Communication
Experience

Hotel Salome - Oberlech Am Arlberg
Dec 2002 - Mar 2003Springerin- Rengøring af hotelværelser- Servering for kunder i cafeteriet og baren- Styrket tysksproglige kompetencer - Evne til at arbejde i teams og under pres

CeWe Color
Sept 2009 - Jun 2011German translator & Marketing assistent➜ Translation from German to Danish (Product descriptions, press releases, software programs) ➜ Proofreading and editing of newsletters ➜ Strengthened CMS skills ➜ Social Media Marketing case study on CeWe Colors' use of Facebook

Inetdesign
Sept 2010 - Dec 2010Intern➜ SEO copywriting (landing pages in Danish and German) ➜ link building ➜ blogging ➜ Social Media Marketing ➜ CMS ➜ Google Analytics

Inetdesign
Mar 2011 - Oct 2020➜ Campaign planning and execution across platforms and borders ➜ Social Media strategy and implementation (Facebook, Google+, YouTube, TripAdvisor, Instagram, LinkedIn) ➜ Planning and production of newsletters ➜ SEO (search engine optimization) strategy and implementation ➜ Teaching customers ➜ Lectures / workshops on social media ➜ Updating and expanding content on various websites ➜ Designing and distributing press releases to a lesser extent ➜ Analysis and reports for evaluation of performance, identification of optimization options and general knowledge of user behavior and dissemination thereof ➜ Advertising: Google Ads, Bing, YouTube, Facebook, Instagram and LinkedIn ➜ Project management ifbm. creation of new websites ➜ customer support Show less
Ads Sepcialist & Project Manager
Jan 2016 - Oct 2020SEO & Social Media Manager
Mar 2011 - Jan 2016

Own company
Apr 2011 - Apr 2011Lecture on Social Media & Social Media MarketingLecture on social media - including Social Media Marketing strategy and implementation for Danish, nationwide furniture chain.

BUCHS
Oct 2020 - Oct 2021Digital Project Manager & Marketing SpecialistResponsible for Google Ads and SEO for our customers (B2B and B2C) - including i.a. : ➜ Site Audits / technical SEO optimization ➜ SEO strategy ➜ SEO content ➜ Ads strategy ➜ Creating new campaigns / optimizing existing ones ➜ Setting up and testing tracking in Analytics and GTM ➜ Setting up reporting in database Box ➜ Setting up cookie managementWebsite project management (primarily in Dynamicweb ) and handle incoming support cases.

Langberg Online
Nov 2021 - nowFreelance Online Marketing KonsulentJeg hjælper virksomheder med at optimere deres online marketing strategi, synlighed og forretning.Det gør jeg bl.a. gennem:➜ SEO-strategi, søgeordsanalyser, on page indholdsoptimering, teknisk SEO-analyser og konkurrentanalyser➜ Google Ads (strategi, opsætning, vedligehold og optimering)➜ SoMe (strategi, opsætning og eksekvering)➜ Konverteringsoptimering➜ Digital marketing strategi ➜ Styr på dataindsamling for optimeret markedsføring og mulighed for evaluering af performance➜ Kompetenceudvikling#digitalmarketingspecialist #onlinemarkedsføring #seo #søgemaskineoptimering #googleads #some Show less
Licenses & Certifications
- View certificate

AI-powered Shopping ads certification
SkillshopMay 2025 - View certificate

Google Ads Display Certification
SkillshopMay 2025 - View certificate

Google Ads Search Certification
SkillshopMay 2025 - View certificate

Google Ads Measurement certification
SkillshopMay 2024 
Inbound Certified
HubSpotNov 2017
Agile Project Management
Teknologisk InstitutJan 2020
Languages
- geGerman
- enEngelsk
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