
Einar Michaelsen
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About me
CEO & Co-founder @ Circular
Education

Active Education (Høgskolen i Hedmark)
2011 - 2011Sertifisert Personlig Trener Idrett og treningMars 2011 - Juni 2011

BI Norwegian Business School
2011 - 2015Bachelor of Business Administration (BBA) Økonomi & AdministrasjonActivities and Societies: Leder for skolelaget i håndball (SBIO Athletics Håndball) i halvannet år
Experience

Norwegian Armed Forces
Sept 2009 - Oct 2010SoldierServed at NATO Joint Warfare Centre in Stavanger. Elected soldier representative.

Posten Norge
Sept 2010 - Mar 2011PostbudDistribusjon av post

Posten Norge
Jun 2011 - Aug 2011Postbud (sommerjobb)Distribusjon av post

Elixia CC Vest
Sept 2011 - Oct 2012Certified Personal TrainerPersonlig trening, salg, service, kundekontakt.

Posten Norge
Jun 2012 - Jul 2012Postbetjent (Sommerjobb)Hente/bringe post og pakker

Bjørvika Apartements
Oct 2012 - Oct 2014Booking- and administration epmloyeeSales and customer facing processes

SBIO
Jul 2013 - Jan 2015Leader for SBIO Athletics Handball
Santander Consumer Bank AS
Oct 2014 - Jan 2017Accounts Receivable: Handling incoming payments for all products in Santander.Joined the Robotics pilot project in April 2016 and have been working with RPA and automating processes in Automation Anywhere ever since. Accounts Receivable: Handling incoming payments for all products in Santander.
Customer Consultant
Dec 2015 - Jan 2017Customer Consultant (Temp)
Oct 2014 - Dec 2015

Santander Consumer Bank - Nordics
Jan 2017 - Feb 2019Standardizing, optimizing, digitalization and automation of processes across the Nordic countries in Santander. Guiding and steering the countries from proof of concept to automation at scale. Helping the countries with operating model, infrastructure, governance, frameworks/methodology, strategy, training and hands-on development. Building a Nordic Center of Excellence for Robotic Process Automation/Intelligent Automation. Focus on aligning and automating AP/AR processes in conjunction with a larger operating model project in Nordic Accounting.60+ processes automated & triple digit ROI delivered Show less
Nordic Automation Manager
Jan 2018 - Feb 2019Process Analyst & RPA Specialist
Jan 2017 - Dec 2017

KPMG Norway
Feb 2019 - Mar 2022Manager / Head of AI & Emerging TechnologiesRole:- Leading the AI and Emerging Technology capabilities in KPMG Norway. - Leading projects relating to emerging technologies and artificial intelligence (from strategy and assessment to design and implementation)- Responsible for partner ecosystem & startups relating to emerging technologies and artificial intelligence.Projects:- Digitalization partner for a Norwegian Energy Company (Digital Concept Evaluation, Training & Inspiration, Digital Maturity Assessment, Roadmap, Action plans and implementation)- Verification of Digital Roadmap and recommendations for technological and strategic choices for Norwegian Construction Company- Digital Operating Model: Assessment of Business Intelligence Strategy and analysis platform for current and future needs for Norwegian Public Institution- Digital Process Design for Norwegian Credit Institution- Digital Process Design for Icelandic Public Institution- Digital Architect for Norwegian Public Institution- Automatic Invoice Verification with Digital Surfaces, Analytics and Machine Learning for Norwegian Accounting Company- Various public speaking engagements relating to Digital Transformation, Emerging Technologies, Intelligent Automation and Artificial Intelligence.- Strategy consulting for Icelandic Insurance company- Report on data sharing in the global automotive industry- Possibilities within new technologies for large public company- ESG product development- Strategy & market analysis for global OEM- Public/private Geofencing collaboration- Product manager/product management for hireKey Competences:- Digital Operating Models- Management Consulting- Digital Strategy- Automation Architecture and process design- Integrated/Intelligent Automation- Maturity Assessments- Digital Transformation- Emerging Technologies- Process analysis- Center of Excellence set-up- Facilitating workshops- Public speaking Show less

Coop Norge
Mar 2022 - Apr 2023- Responsible for Coop app (1,1M Monthly Active Users)- Business development in the Tech/Product area- Started Tech.pres, a Coop internal gathering for socializing and professional development with inspiring talks from leading companies on topics related to Coops technology strategy.- Leading product development of a new and innovative service (scan & pay)
Acting Head of IT Business Development
Jun 2022 - Apr 2023Product Management / Business development
Mar 2022 - Jun 2022

Brødrene Dahl AS
Mar 2023 - Jul 2024Senior Business DeveloperKommersiell avdeling. Ansvar for å etablere innovasjonsmetodikk (designdreven innovasjon/design thinking) i Brødrene Dahl Kontinuerlig forbedring og videreutvikling av eCommerce i Brødrene Dahl Prosjektledelse: - Selvbetjent handel - Døgnåpne butikker - Kundereise

Cirkulær
Sept 2023 - nowExecutive Chairman & co-founderCirkulær makes second hand the first choice. Our aim is to simplify the process of how to buy and sell clothes. Our customers deliver clothes that they no longer use, and we sell the clothes on their behalf. In our stores you will find a carefully curated selection of clothes. Check out @cirkulaer.love or @cirkulaer.outdoor on instagram or head to www.cirkulaer.love for more information.

Circular - AI-powered circular retail
Jan 2024 - nowCEO & Co-founderCircular is pioneering the future of resale with an AI-driven B2B SaaS for circular retail. Recognising the massive technology gap in the resale industry, we’re providing the tools needed to streamline and automate circular business models, making resale easy, efficient, and profitable. Circular is set to become the industry standard for resellers, brands, and retailers. We are raising the bar for what companies expect from their software.
Licenses & Certifications
- View certificate

Automation Essentials
Automtion Academy by WorkFusionOct 2017 - View certificate

Power User - Level 1
Automtion Academy by WorkFusionOct 2017 - View certificate

RPA Express: Introduction and Getting Started
Automtion Academy by WorkFusionOct 2017 
Certificate of Lean Competency (LCS Level 1)
Lean Competency SystemAug 2019- View certificate

Automation Anywhere Certified Advanced RPA Professional
Automation AnywhereApr 2018 
Certification Basic Level AI Trainer
Boost aiAug 2017
Prince2 Agile Foundation Certificate in Agile Project Management
PeopleCertFeb 2023
Honors & Awards
- Awarded to Einar MichaelsenBrand of the year 2025 Tise Awards Apr 2025 Juryens begrunnelse: Årets merkevare har senket terskelen for å handle brukt, for de som vanligvis ikke går i bruktbutikker. Mange gjør sitt aller første bruktkjøp hos dem, og på den måten inspirerer de en helt ny målgruppe til å ta mer bevisste valg. Merkevaren tilbyr fremtidens handleopplevelse, med freshe lokaler og kuratert utvalg. Der lignende konsepter ikke har overlevd, har merkevaren markert seg med en solid forretningsmodell og modig innovasjon. På tampen av 2023 åpnet de sin andre… Show more Juryens begrunnelse: Årets merkevare har senket terskelen for å handle brukt, for de som vanligvis ikke går i bruktbutikker. Mange gjør sitt aller første bruktkjøp hos dem, og på den måten inspirerer de en helt ny målgruppe til å ta mer bevisste valg. Merkevaren tilbyr fremtidens handleopplevelse, med freshe lokaler og kuratert utvalg. Der lignende konsepter ikke har overlevd, har merkevaren markert seg med en solid forretningsmodell og modig innovasjon. På tampen av 2023 åpnet de sin andre butikk, og i 2024 utvidet de med et nytt konsept for brukt friluftstøy og pop-up i Lofoten. Med sin sirkulære teknologi, har de bygget opp en egen verdikjede rundt sirkularitet, og satt en ny standard i bransjen Show less
- Awarded to Einar MichaelsenInnovation of the Year 2024 NCSC Norway Awards May 2024 Juryens begrunnelse: Årets vinner av prisen for Innovation of the year er en aktør som gjennom en innovativ og bærekraftig forretningsmodell viser gode kommersielle og synlige resultater. De kloke hodene bak, teknologien og konseptet spiller på lag og gir en helhetlig kundeopplevelse fra A til Å, både for selger og kjøper.Årets vinner viser et brennende engasjement for miljøet og jobber aktivt med holdningsendrende arbeid, og styrker derfor sitt konsept på tvers av ulike kanaler… Show more Juryens begrunnelse: Årets vinner av prisen for Innovation of the year er en aktør som gjennom en innovativ og bærekraftig forretningsmodell viser gode kommersielle og synlige resultater. De kloke hodene bak, teknologien og konseptet spiller på lag og gir en helhetlig kundeopplevelse fra A til Å, både for selger og kjøper.Årets vinner viser et brennende engasjement for miljøet og jobber aktivt med holdningsendrende arbeid, og styrker derfor sitt konsept på tvers av ulike kanaler og aktører.Juryen er spesielt imponert over de mange ulike ideene og mikroinnovasjonene som finner sted innenfor aktørens sfære og hvordan dette deles åpent.Årets vinner demonstrerer at samfunnsengasjement ikke behøver å gå på bekostning av hverken ekspansjon eller økonomiske resultater, og viser at nye, spennende innovasjoner både har plass og rom til å vokse i bransjen.De inspirerer til hva fremtidien kan innebære for nye og eksisterende aktører i retailbransjen.Årets vinner av Innovation of the year er Cirkulær! Show less
- Awarded to Einar MichaelsenSPF Value awards - Embrace Change Santander Consumer Bank Apr 2017 SPF Value awards - Embrace Change
Volunteer Experience
Keynote speaker at Intelligent Automation: Financial Services
Issued by IQPC on Jul 2018
Associated with Einar MichaelsenCo-presenter - Live AI Webinar with Automation Anywhere
Issued by Shared Services & Outsourcing Network (SSON) on Mar 2019
Associated with Einar MichaelsenKeynote speaker at the Intelligent Automation Nordics: Nordic RPA & AI Summit
Issued by IQPC on Apr 2018
Associated with Einar MichaelsenThink Tank Leader & Speaker at the Nordic RPA & AI Summit
Issued by IQPC on May 2017
Associated with Einar MichaelsenSpeaker Nordic Business Transformation Summit
Issued by IQPC on Nov 2018
Associated with Einar MichaelsenPanelist
Issued by AIIA.net | Artificial Intelligence & Intelligent Automation on Nov 2018
Associated with Einar MichaelsenSpeaker
Issued by The Institute for Robotic Process Automation & Artificial Intelligence (IRPA AI) on Dec 2017
Associated with Einar MichaelsenForedragsholder
Issued by Den norske dataforening (DND) on Feb 2020
Associated with Einar MichaelsenIndustry 4.0 Speaker @ Smart Manufacturing Virtual Summit
Issued by Luxatia International on Sept 2020
Associated with Einar Michaelsen
Languages
- noNorsk
- enEngelsk
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