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Laura Schweitzer

Laura Schweitzer

Production Supervisor

Followers of Laura Schweitzer213 followers
location of Laura SchweitzerAkron, Ohio, United States

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  • Timeline

  • About me

    Director of Design & User Experience at Full Spectrum Marketing

  • Education

    • Hoover High School

      2007 - 2011

    • Bowling Green State University

      2011 - 2016
      Bachelor of Science Visual Communication Technology

      I took courses pertaining to four main areas of visual communication including interactive media, print design, photography and video production. Of these four areas, I chose interactive media and photography as my areas of specialization. During my time at BGSU I completed 3 internships, allowing me to grow and learn as a young professional in the world of design and marketing during my time as a student.

  • Experience

    • The BG News

      Aug 2013 - May 2014
      Production Supervisor

      • Collaborate with a team to create and place ads in the university paper• Keep time-sensitive items in order and on track• Proof for spelling errors, correct dates, captions with images, etc.

    • BGSU Bookstore

      Jan 2015 - May 2016
      Marketing Intern

      • Work as part of a team to create digital and print media pieces for a wide variety of events and promotions for the university bookstore• Help to create and execute marketing campaigns• Update social media to promote campaigns• Create and print large format design pieces• Update the bookstore website in compliance with BGSU standards• Work with established brand guidelines, such as Apple

    • Mass Media Designs - digital marketing group

      Sept 2015 - Dec 2020
      Web Designer & Front End Developer

      • Creative website design• Creation of website wireframes and page content outlines• Front end website development using WordPress, HTML and CSS• Creation of visual branding elements (including logos, typography selection, business cards, etc.)• Design for social media graphics• Project management, setting timelines and prioritizing tasks

    • Full Spectrum Marketing (FSM)

      Dec 2020 - now

      • Create wireframes for website projects• Design high fidelity mockups for websites• Make recommendations to optimize user experience on new and existing websites • Create and maintain UI components and libraries• Present website designs and UX recommendations to clients• Front-end web development and updates using WordPress, HTML and CSS

      • Director of Design & UX

        Dec 2024 - now

      • UX & Design Manager

        Jul 2024 - Dec 2024

      • UX Manager & Web Team Lead

        Oct 2023 - Aug 2024

      • Senior Web Designer

        Dec 2022 - Oct 2023

      • Web Designer

        Dec 2020 - Dec 2022

  • Licenses & Certifications