
Samat A.
Global Sales Manager, Global Sales Kazakhstan & Azerbaijan

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About me
Chief Commercial Officer at INVESTMENT GROUP (Real Estate Development & Construction, Manufacture, Consulting)
Education

The Manchester Metropolitan University
2011 - 2011Postgraduate Diploma in International Hospitality Management International Hospitality Management
César Ritz Colleges
2010 - 2011Master of Arts (M.A.) International Business in Hospitality and Tourism Management A- Researched Senior management training system in four star hotels- Researched Four Seasons' Hotel Management Policy - Researched financial performance of MWB group hotels Malmaison and Hotel du Vin- Won Business Plan Competition and Represented Cesar Ritz University at the annual Washington State University Business Plan Competition

Kazakh Ablai Khan University of International Relations and World Languages
2005 - 2009Bachelor of Arts (B.A.) International Relations and Affairs A
Experience

Preferred Hotel Group
Nov 2011 - Jul 2013Global Sales Manager, Global Sales Kazakhstan & Azerbaijan- Opening of a sales office in Almaty and Baku- Conducting B2B marketing activities - Direct sales to Tour operators, MICE agencies and corporate clients- Organization of Client events, Roadshows in Almaty and Baku- Presentation of the hotel group in the exhibitions and Trade shows

The Ritz-Carlton, Almaty
Jul 2013 - Feb 2016Sales Manager at the Corporate Market- Opening of the first true luxury hotel in Almaty- Market penetration and build long-term sustainable business- Finding and attracting potential customers and create key account database- Complex measures to retain key accounts and increase sales- Overseeing the signing process of corporate contracts- Management of local and international key account base (over 150 companies)- Development of tactics and strategies to gain market share- Receiving and processing group requests from clients, registration of necessary documents- Working with a global sales office and attracting international key clients - Maintaining pro-active sales, cold calling and Sales Calls- The organization of a set of measures to increase sales- Participation in the process of strategic planning, budgeting and revenue optimization Show less

Cushman & Wakefield
Feb 2016 - May 2017Head of Sales, The Residences at The St. Regis Astana- Opening Sales offices of The Residences at The St. Regis Astana in Almaty and in Astana- Elaborated detailed long term strategic marketing and sales plan - Managing the marketing and sales team responsible for selling the residences off-plan and following established guidelines- Developing close relationship with HNWI and UHNWI (Ultra High-net-worth individual)- Conducting personal meetings with Business owners (Forbes 50) and Top Managers of the main Kazakhstani and International companies - Conduct VIP client meetings and individual sales presentations - Conduct cross marketing and cross sales activities with high end luxury brands- Organizing high-end events in alliance with luxury brands - Oversee all Digital Marketing activities, E-commerce, E-marketing, Customer Loyalty Programs and Customer Relationship Management for the project- Focus on cold and warm VIP targets - Follow up prospective purchases and prepare final contracts for signatures - Build and maintain a professional network to generate a strong pipeline of referrals - Post sales follow-up with leads by creating initiatives such as “refer-a-friend campaign” Show less

DAMAC Properties
May 2017 - Apr 2018Director International Business Development- Acquisition and managing of Key accounts (corporate real estate brokers, banks and investment funds) in Russia and CIS - Developing close relationship with HNWI and UHNWI (Ultra High-net-worth individual) in Russia and CIS- Personal meetings with potential investors - Build and maintain a professional network to generate a strong pipeline of referrals - Development of a marketing strategy which includes: organizations of sales events "for high-level investors and clients in key CIS cities - Moscow,St. Petersburg, Kazan, Almaty, Astana, Baku, Tbilisi, Tashkent, Ashgabat and Bishkek Show less

OTAU GROUP
Apr 2018 - Jun 2020Chief Marketing Officer- Design and implement comprehensive marketing strategies to create awareness of one of the biggest developer Otau Group Holding - Supervise the department and provide guidance and feedback to the team - Fulfill complex marketing plan for such benchmark projects as: Apartments and cottage condominiums, A class business center, Hotels and Premium fitness club,- Produce ideas for promotional events or activities and organize them efficiently - Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications - Conduct general market research to keep abreast of trends and competitor’s marketing movements - Control budgets and allocate resources amongst projects - Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships Show less

INVESTMENT GROUP
Aug 2020 - nowChief Commercial Officer
Licenses & Certifications

Foundations of Leadership
Marriott InternationalJul 2015
Sales and Service Foundations at The Ritz Carlton Hotel Company
The Ritz-Carlton Hotel Company, L.L.C.Sept 2013
Languages
- enEnglish
- ruRussian
- spSpanish
- frFrench
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