Piyush Kalra

Piyush Kalra

Intern in the Production Department

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location of Piyush KalraDelhi, India

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  • Timeline

  • About me

    Client Growth Partner @ Meta - Digital Marketing | xAmazon | xFlipkart

  • Education

    • St. Mark's Senior Secondary Public School

      1997 - 2011
      High School
    • Institute of Management Technology, Ghaziabad

      2017 - 2019
      Master of Business Administration - MBA Marketing

      Activities and Societies: Coordinator of IT Infrastructure Committee

    • Guru Gobind Singh Indraprastha University

      2011 - 2015
      Bachelor of Technology - BTech Mechanical Engineering
    • Maharaja Agrasen Institute Of Technology

      2011 - 2015
      Bachelor of Technology - BTech Mechanical Engineering
  • Experience

    • Sona Koyo Steering Systems Ltd

      Jun 2013 - Jul 2013
      Intern in the Production Department
    • Larsen & Toubro

      Jun 2014 - Jul 2014
      Intern in Production Engineering
    • Infosys

      Jul 2015 - May 2017
      Software Engineer

      - SAP Consultant in areas of Business Objects and Business Intelligence Operations.- Performed Data Mining and Warehousing and managed external interfacing with SAP systems.

    • Wipro Technologies

      Apr 2018 - May 2018
      Management Intern

      - Completed my Internship in the Vendor Account Management team.- Worked on a Project "Qualitative and Quantitative Analysis on the Delivery Process of the Vendor" aimed at finding ways for Cost Optimisation.- Developed a Pricing Catalogue and a rating and evaluation system that would help to benchmark new Vendors against the established ones.

    • Ethos Watch Boutiques

      Mar 2019 - Sept 2020
      Account Manager - Premium & Luxury Watches

      - Account Manager in the category "Premium & Luxury Watches".- Managed a Brand Portfolio of 17 Fashion Watch Brands such as Seiko, Fossil & Casio.- Responsible for Topline & Bottomline Sales and P/L of my Portfolio.- Managed Brand and Category Level Digital Marketing Campaigns for my brands on both Ethos & third-party platforms such as Google Ads, Amazon Ads, Meta & Flipkart.

    • Flipkart

      Sept 2020 - Jun 2022
      Account Manager - Sports & Fitness

      - Owned the Business Development of Large Accounts in the Sports & Fitness Category comprising of Verticals like Treadmills, Exercise Bike, Cycles & Electric Cycle.- Managed the growth and scaled business for a set of 25 High Value Key Accounts.- Owned the P/L of my Portfolio and achieve targets of Profitability, Margin and Topline and Bottomline Sales.- Managed Brand and Portfolio Level Digital Marketing Campaigns and responsible for generating monetising opportunities through consultative adsales. Show less

    • Amazon

      Jun 2022 - Apr 2024
      Advertising Account Manager - Beauty and Health & Personal Care

      - Managed a portfolio of over 50 Amazon Advertisers across categories like Beauty, Luxury Beauty, Health & Personal Care and Drugstore.- Propelled the growth of Amazon's Advertising Products such as Sponsored Products, Display (DSP), FireTV, MiniTV & Alexa Ads across my portfolio of advertisers.- Improved Ad Metrics like Advertising Spends, Adoption %age, SKU Coverage, Advertising Cost of Sales (ACOS) & Return on Advertising Spend (ROAS).- Oversaw the management of Advertiser Level Marketing Campaigns for my portfolio. Show less

    • Meta

      Apr 2024 - now
      Account Manager

      - Owning the Digital Marketing charter for book of over 45 Advertisers across multiple categories like FinTech, Real Estate, HealthTech & Edtech category- Maximising the Advertising Spends, increasing adoption and growth of Meta’s Products such as Shopping Campaigns, Lead Ads & App Campaigns. - Driving the adoption of Meta’s Advantage+ AI Suite, including products like Advantage+ Shopping Campaign (A+SC) & Advantage+ App Campaigns (A+AC).- Improving Ad Metrics like Advertising Spends, Advantage+ Adoption %age, Customer Acquisition Cost (CAC) & Return on Advertising Spend (ROAS). Show less

  • Licenses & Certifications