Sarah-Jane Clarke

Sarah-Jane Clarke

Assistant in Marketing

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  • Timeline

  • About me

    Senior Client Manager | Media Planning

  • Education

    • The Teresian School

      1997 - 2013
      Leaving Certificate

      Activities and Societies: Volunteering in Peru (4 weeks) 2012, Exchange in Valencia (4 weeks) 2011, studied in Alicante (4 weeks) 2012

    • University of Chester

      2017 - 2018
      Master of Arts - MA Entrepreneurial Management

      Dissertation: Analysing the effects of an additional distribution channel on marketing strategy and brand perception within the North American marketI was selected for a unique master programme through the Mountbatten Institute in the UK enables successful candidates to complete a Masters of Arts in New York City while working full-time. I had the opportunity to work in two vastly different industries over a 12-month period; firstly in the global headquarters of Citi Bank, and… Show more Dissertation: Analysing the effects of an additional distribution channel on marketing strategy and brand perception within the North American marketI was selected for a unique master programme through the Mountbatten Institute in the UK enables successful candidates to complete a Masters of Arts in New York City while working full-time. I had the opportunity to work in two vastly different industries over a 12-month period; firstly in the global headquarters of Citi Bank, and subsequently in the US headquarters of a British bicycle company, Brompton Bicycle. The experience gained throughout this programme has been invaluable in my continued professional development. Show less

    • University College Dublin

      2013 - 2017
      BA International (Hons) Psychology 2:1

      Activities and Societies: Volunteered as part of the Buddy Programme for incoming exchange and Erasmus students to UCD Campus (2016-2017) Active member of the Windsurfing Club (2013-2017): Participated in two inter-varsities which UCD subsequently won Active member of Psych Soc (2013-2017) Thesis: An investigation into whether a relationship exists between everyday cognitive failure and cognition using a digit span task

    • McGill University

      2015 - 2016
      Exchange PSYCHOLOGY

      Activities and Societies: Member of the McGill International Student Network Volunteered with Homework Zone (2015-2016) Selected as the sole BA Pyschology student for an exchange year in McGill University, Montreal, Canada: 2015

  • Experience

    • W2W - Walls to Workstations

      Jun 2014 - Jan 2016
      Assistant in Marketing

      - Part-time assistant dealing with general enquires including data input using CRM database, which involved an overhaul of the company’s database system, which retained information for clients, partners, competitors and employees- Tasked with the addition of new target groups to the database, involving research and initiative to call various practices and finding out relevant information to facilitate sending out information packages.- Responsible for housekeeping and archiving of the company’s files; responsible for reviewing various files during system migration from the hard drive to cloud.- Managed market research and social media output via Pinterest, Twitter and Facebook accounts for the company, coordinating all three mediums together to create an efficient social media outreach Show less

    • UCD Foundation

      Sept 2016 - Nov 2016
      Student Caller

      - Member of team involved in calling alumni and raising funds for scholarship students to reach targets - Achieve overall monetary targets - Build relationships with alumni and responsible for setting call backs, editing personal information, and reviewing call preferences

    • Davy

      Jun 2017 - Jul 2017
      Intern in Corporate Brokerage

      - Responsible for the input and output of information and data for upcoming and previous road shows. - Tasked with compiling and adding data to research models on Excel.- Market research and composing research pamphlets on current market changes, such as Bitcoin, to be sent to client companies.- Member of the corporate broking team as the largest IPO in Europe for 2017 was being released, including exposure to pricing strategy and experience with sales team as stock was being traded.

    • Citi

      Aug 2017 - Feb 2018
      Executive Assistant Citi Private Bank

      - Responsible for travel organisation, car bookings and expense reports, calendar input and scheduling and phone coverage for the Global Head and COO.- Solely responsible for conducting a 1,500+ mail merge for holiday cards, including compiling names from different regions, labelling, stuffing and distributing.- Managing meeting schedules, facilitating on-site meetings, conference calls and Global Town Hall at the HQ in collaboration with other assistants of the SLT - Proficiency in Microsoft Office Suite, communication skills, organisational skills with special attention to detail Show less

    • Brompton Bicycle

      Apr 2018 - Aug 2018
      Sales and Marketing

      This was an opportunity to work in an organisation establishing a new distribution chain and in turn establishing a new marketing strategy to correspond - Responsible for the integration of social media marketing for Brompton Junction through the establishment of Facebook, Instagram and Meetup. This involved social media scheduling, curating and editing images, and creating and advertising events.- Organisation and assistance of events for Brompton Junction and the dealer network- Editing images for marketing purposes through the use of Adobe Photoshop and Adobe Acrobat Reader- Created and sent regular email blast via MailChimp to the dealer network and subscriber list regarding product updates and promotion, events, and company information- Use of Quickbooks to manage stocks and sales Show less

    • W2W - Walls to Workstations

      Sept 2018 - Feb 2019
      Marketing Executive

      - Organic social media management, including content creation, image editing, planning and scheduling and posting using Hootsuite- Organic social media analytics, including tracking post performance and engagement to improve visibility and brand awareness - Editing images and documents for marketing and event purposes through the use of Adobe Creative Cloud software- Event management and planning, including organisation and coordination of various parties - Data management of CRM system Show less

    • Dentsu international

      Mar 2019 - Dec 2020
      Offline Planning and Investment Executive

      - Implementing and executing the offline planning process working collaboratively with client management to ensure the client brief is delivered upon including timelines and budget whilst delivering maximum value in all investment for clients

    • Carat

      Jan 2021 - Sept 2022
      • Account Manager

        Oct 2021 - Sept 2022
      • Account Executive

        Jan 2021 - Sept 2021
    • Spark Foundry

      Mar 2023 - now
      Senior Client Manager

      Senior Client Manager in the client leadership team of a large FMCG team spearheading comprehensive media plan execution encompassing AV, OOH, Radio, Press, Social Digital & Media Partnerships, collaborating seamlessly with internal specialist teams to optimize campaign performance.Managing end-to-end media campaigns, from initial briefing to reporting, billing, and client forecasting, ensuring seamless workflow and client satisfaction throughout the process.Steering interagency dialogues, conducting weekly Work in Progress meetings, and presenting responses to briefs. Collaborating with Client Director, BD, and Strategy leads on annual RTBs for individual brands, delivering insightful presentations to mid and senior-level clients.Leveraging platforms including TGI, Nielsen AdIntel to craft customized, targeted media plans that align with client objectives and maximize campaign effectiveness.Collaborating with the finance team to implement client-specific processes, addressing invoice queries promptly, and ensuring the timely payment of all client invoices.Facilitating the training of Client Associate and Client Manager and actively contributing to team knowledge sharing, fostering a collaborative and informed work environment.Serving as an active member of the Spark Social Committee, contributing to agency culture and initiatives. Additionally, playing a key role in organising events for collaboration and bonding. Show less

  • Licenses & Certifications

  • Volunteer Experience

    • Tutor

      Issued by Riverside School Montreal on Jan 2016
      Riverside School MontrealAssociated with Sarah-Jane Clarke
    • Shop Assistant

      Issued by Sue Ryder on Oct 2010
      Sue RyderAssociated with Sarah-Jane Clarke
    • Volunteer

      Issued by Saint Mary's for the Blind Nursing Home on Sept 2010
      Saint Mary's for the Blind Nursing HomeAssociated with Sarah-Jane Clarke