Subhajit Ghosh

Experience

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  EBuddha

  Jan 2018 - Mar 2020

  Digital Marketing Executive

  Joined as a Trainee then promoted as a Digital Marketing Executive. Responsible for handling projects for various clients. Mostly involved in Lead Generation and Client Acquisition through paid media. Optimizing Ad budgets to attain maximum ROI on campaigns.

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  DigiOwner

  Apr 2020 - Jan 2022

  Digital Marketing Executive

  Lead Generation - Organize Lead Generation Campaigns across all eligible channels and setting the process for nurturing leads to ensure they are Marketing Qualified(MQL) Coordinated with Sales Team to improve conversion Ratio month by month.SEO - Performing Keyword research and optimizing the website content through ON Page SEO. Also worked on Off-Page SEO(backlinks) in improving the website's overall ranking on focus keywords.Content Marketing - Conducting effective content research with a focus on developing content on valuable but relevant keywords to improve ranking and visibility in Google. Also executing various Link Building Tactics to obtain high-quality backlinks to ensure maximum SEO benefit.Social Media Marketing - Create strategies for obtaining leads through social media. Designed and maintained the social media content calendar. Coordinating with Design and content team in releasing daily social content on all channels and improving our social presence. Show less

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  Webangel Technologies LLP

  Mar 2022 - now

  Senior SEO Analyst

  ▶ Keyword Research, Competitor's Backlink Analysis, strong knowledge in On-page, Off-page, Google Webmaster - Analytics, Guest Blogging, etc.▶ Advanced knowledge in WHITE HAT SEO skills (on-page and off-page), optimizing Meta tags, URLs, keyword density, proximity, and prominence.▶ Working knowledge in CMS (Wordpress, Joomla, Wix) and basic Internet technologies (HTML, CSS, JAVASCRIPT).▶ Creating SOCIAL MEDIA posts with ADOBE PHOTOSHOP, ADOBE ILLUSTRATOR, CANVA, etc.▶ Planning, optimizing, and organizing different platforms to communicate to analyze the target audience.▶ Working according to the Google Search Engine Algorithms.▶ Conducting rigorous keyword research to guide the team of content writers.▶ Reviewing technical issues of SEO and recommend solutions.▶ Optimizing website content and landing pages.▶ Link building campaigns for direct off-page optimization.▶ Collecting data and produce reports on traffic, rankings, and other SEO aspects.▶ Keeping up with the latest market trends of SEO best practices▶ Evaluating important metrics that affect our website traffic, service quotas, and target audience.▶ Tracking the website traffic flow and provide internal reports regularly.▶ Editing and posting content, videos, podcasts, and audio content on online sites.▶ Working on SEO of the website pages. Show less