
Adva Ambar

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About me
VP Marketing | Expert in Driving B2B and B2C Success Globally ★ Strategist ★ Innovator ★ Growth Driver
Education

The Open University of Israel
1996 - 2003Bachelor's degree management and communications
Experience

Pelephone
Jan 1998 - Jan 2007• Managed of ATL + BTL advertising campaigns, including internal organization communication.• Managed direct marketing.• Managed marketing projects, including cross company projects and re-branding.• Worked with advertising agencies, graphic design studio and a public relations firm.• Provided content management of the company's Web site, including copywriting.• Managed suppliers and subcontractors. .• Managed all direct marketing and BTL, from creative writing phase to producing the final product.• Managed Internal communications and preparation for national campaigns.
Advertising Manager
Jan 2001 - Jan 2007Director of direct marketing and BTL
Jan 1998 - Jan 2001

Pelephone
Jan 2008 - Jan 2015Director of visual communications• Manage and provide overall responsibility for the visual merchandising field / Trademarketing and sales promotion.• Manage staff and subcontractors.• Manage different planograms by type of Points of Sale (POS) and formulating solutions to original and innovative display.• Manage and implement POS advertising and internal organization communication, including rebranding.• Manage and provide overall responsibility for the sales promotion field.• Build new retail design concepts for POS, depending on the values of the brand and marketing strategy.• Manage interfaces and cooperation inside and outside the organization.Notable accomplishments: Established a system of 60 points of sale for Super-Pharm and developed new concepts for new sales centers and mall booths. Certificate of Excellence. Show less

Heidia Ltd.
Jun 2015 - Jan 2017Director of Retail Division and Strategic Clients* Leading the sales managers team.* Responsible for planning and implementing marketing and promotional strategies, which led to great increase in sales.* developement of analytical measurement tools for effective advertising and selling, including constructing and analyzing sales reports* experienced in visual communications in points of sale and internal communication.

Office Depot Israel
Jan 2017 - Nov 2017Marketing Directorresponsible for Building and implementing marketing strategy.managed online and offline advertising campaigns Responsible for Creating collaborations designed to promote sales

JOJOBA DESERT
Jan 2018 - nowVP Marketing | Expert in Driving B2B and B2C Success Globally ★ Strategist ★ Innovator ★ Growth Driver
VP of Marketing
Jan 2018 - nowGlobal Marketing and Brand Director
Jan 2018 - May 2024
Licenses & Certifications

B.A. in Management and communications
Ramat Gan College
NLP Master Therapist
IANLP International Association for Neuro-Linguistic ProgrammingJan 2022
ADTLM (Trauma) Therapy
IANLP International Association for Neuro-Linguistic ProgrammingAug 2025
Certified Lecturer
IMBA, Bar-Ilan UniversityFeb 2025
Languages
- heHebrew
- enEnglish
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