
Marcela De Castro

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About me
Operations | Process Management | Improvements | Compliance | Data Driven
Education

Universidade Cidade de São Paulo
2010 - 2014Bachelor of Engineering Environmental EngineeringTrabalho de Conclusão de Curso em "Perdas em Redes de Abastecimento Água e sua Relação com o Sistema Cantareira"

UNINOVE
2017 - 2018Graduate Labor Safety Engineering
Universidade Cidade de São Paulo
2010 - 2011Tecnologo em Gestão Ambiental Economia e Meio Ambiente
Trevisan Escola de Negócios
2020 - 2020Environmental Compliance and ESG
Experience

Arcadis
Apr 2011 - May 2015- Performance monitoring of the operations staff for reporting results- Ad-hoc technical studies;- Strategic support for the senior management;- Preparation of daily reports;- Action with product owners to map and define proceedings’ flow;- Preparation of Key Performance Indicators (KPIs) reports for the main office located in Holland;
Technical Project Analyst
Apr 2013 - May 2015Intern
Apr 2011 - Mar 2013

Microambiental
Jun 2016 - Dec 2017Operational Process Analyst- Implementation of improvements in the logistics chain;- Evaluation and classification of suppliers;- Analysis of commercial proposals for feasibility opinion;- Strategic support for operational staff;- Development and management of the supplies purchase flow;- Training and integration of employees.

MRA Serviços Ambientais
Jan 2018 - Jul 2019Consultant (Quality, Safety, Environment and Health)- Implementation and monitoring of technical projects;- Identification of new business opportunities;- Support for the directors for strategic decision making;- Responsible for new partnerships generation and relationship maintenance;- Analysis of proposals and service agreements; - Evaluation and classification of suppliers;- Preparation of employees’ development planning;- Mapping, designing and implementation of proceedings (end-to-end);

Ambipar Green Tech
Aug 2019 - Mar 2020Consultant (Quality, Safety, Environment and Health)- Alignment of operational demands with customers;- Survey and suggestion of Key Performance Indicators (KPI's) for decision making;- Target-setting based on each organization's objectives;- Business process analysis (BPM) for improvements suggestions; - Follow-up of projects for clients and for senior management;- Training of employees and customers through integrated management software;- Case studies to suggest proceedings improvements;- Treatment of non-conformities and deviations;- Preparation and documentation of proceedings. Show less

Centro Educacional Salute
Mar 2020 - Aug 2023TeacherClasses on Integrated Management System and Environmental Management.

AmbLegis
Jun 2020 - Oct 2021Operations Analyst (Integrated Management System)- Management of operational sector demands;- Data analysis for decision making;- Mapping, designing and implementation of proceedings (end-to-end);- Preparation of management reports for senior management;- Suggestion, feasibility study and monitoring of implementation of improvements through frameworks;- Validation of customized methodologies in accordance with each client's profile;- Communication with stakeholders for proceedings and expectations alignment;- Creation of KPI's for the operational sector;- Preparation and documentation of operational proceedings;- Creation and presentation of dashboards with results from the operational sector;- Process and action alignment meetings, aimed to Key Performance Indicators (KPIs). Show less

PayJoy
Oct 2021 - now- Definition of KPIs and OKRs for the operations area- Data extraction and analysis to derive new insights for Ops, C.X, and Sales team (w/ Zendesk, Atende Simples, Zoho, Mode);- Structure and implementation of satisfaction and NPS research;- Operationalization of pilots to boost sales (sales promoter management, implementation of sales incentive platform);- Preparation and documentation of operational proceedings;- Conducting A/B testing for new B2B and B2C initiatives;- Creation and validation of a process for cost optimization;- Aligning new ops processes and deadlines with stakeholders (contract cancellation, legal process, technical assistance, duplicate payments);- Mapping, designing, and implementing end-to-end process (w/ Lucidchart, Miro, and Bizagi);- Developed dashboards for project consultation and monitoring (w/ Google Data Studio);- Managing canceling contracts for key accounts;- Managing systemic actions based on legal decisions; - Managing the warranty and repair process. Show less
Partner Solutions Manager
Jun 2024 - nowOperations Analyst
Oct 2021 - Jun 2024
Licenses & Certifications

Auditor Interno - ISO 9001:2015
Verde GhaiaNov 2019
Product Analytics
TeraJun 2024
Auditor Interno - ISO 45001:2018
Verde GhaiaNov 2019
Fundamentos do Scrum
LinkedInSept 2021
Digital Product Leadership
TeraJan 2024
Data Analysis
Escola ConquerMay 2022
Educador Ambiental
Verde GhaiaNov 2019
Power B.I
Data Science AcademyMar 2021
Data Analytics
TeraSept 2023
LEAD SOGI 8
Verde GhaiaAug 2019
Métricas para Produtos Digitais
TeraJan 2024
Produtividade e Gestão de Tempo
Escola ConquerJul 2023
Auditor Interno - ISO 14001:2015
Verde GhaiaNov 2019
Bitrix 24
Bitrix24Apr 2021
Volunteer Experience
Doutora Palhaça
Issued by ONG Presente de Alegria on Sept 2013
Associated with Marcela De Castro
Languages
- poPortuguês
- inInglês
- esEspanhol
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