Nicole Middleton

Experience

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  CIB

  Mar 2007 - Oct 2008

  Sale Consultant

  Internal Sales Consultant for Personal Lines/Domestic InsuranceKey Responsibilities:Telesales of personal insuranceManaging sales with various brokersMeeting set monthly sales targetsDeveloping and maintaining relationships with brokers in order to achieve sales and meet monthly targets

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  Penquin International

  Nov 2008 - Mar 2012

  Account Executive

  Key Account:MicrosoftKey responsibilities • Key Client Contact and liaison• Liaising and meeting with client to understand their specific marketing needs and goals• Building and maintaining client relationships• Management of Clients marketing needs, including events, conferences, incentives and general marketing requirements• Preparation of project plans to meet all client’s needs based on briefs given• Managing projects from conceptualization through to execution, monitoring and reporting• Conceptualization of innovative ideas to execute a project in order to achieve these goals• Preparation and presentation to clients of project ideas and proposed project plans • Managing a team of individuals during the planning and delivery phases of each project and event• Appropriate delegation of tasks, oversight of delivery of these tasks and adequate review and feedback to the individuals within the team on performance of the tasks• Ensuring delivery is of high quality and performed according to client timeframes and expectations.• Management of client expectations throughout all phases of the project, including communication of all matters relating to the outcome of the project• Managing procurement of items needed for project/event and ensuring appropriate quotes are obtained and purchase orders are placed• Updating changes made to the project plans and managing the flexibility of the team to deliver on any changes• Management and review of project budgets to ensure delivery is made within budgetary limits• Preparation and presentation of accurate briefs to creative studio• Review and management of creative studio delivery• Oversight and management of on-site set up on event days• Managing post event reporting, review and feedback from client Show less

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  Promise Brand Specialists

  May 2012 - May 2013

  Account Executive

  Clients: Eversheds, Golfers Club, CNA Edcon• TTL Expertise – developed integrated marketing strategies across design, print, media, and radio.• Acted as the key liaison between clients and suppliers.• Managed internal and external briefings.• Worked with creative teams to execute client briefs.• Developed and presented marketing campaigns.• Created contact and status reports to ensure project transparency.• Ensured deadlines were met while managing budgets effectively. Show less

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  RAGE

  Jun 2013 - Sept 2013

  Assistant Marketing Manager

  • Reports and co-ordinates all marketing activities in line with the marketing manager• Responsible for all store POS • Executing of annual Sale Campaigns• Manage the press/media with the Marketing assistants• Manage the sponsorship and CSI initiatives with the Marketing assistants• Music content for stores• Responsible for the internal newsletter• Manage and co-ordinate marketing/promotional material distribution to stores with the marketing assistants• Ensure suppliers are paid timeously• Reports and co-ordinates all marketing activities in-line with the Marketing Manager• Manage the social media platforms with the assistants• Compile and update necessary spreadsheets for the Marketing department• Assist with seasonal photo shoots (venue sourcing, quotes, bookings and assist where needed) Show less

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  Sauce Advertising

  Oct 2013 - Apr 2018

  Account Manager

  Key Accounts:Milky Lane, Fego, Mugg & Bean and Turn n' Tender, Keg, Salsa, Vovotelo, Mythos, 14 on Chartwell, Coffee CoutureKey responsibilities- Facilitate & manage the process from job brief to delivery of integrated marketing campaigns across BTL and digital platforms - Manage internal agency relationships in order to meet the objective in the most time and cost efficient way for client.- Build & manage client relationships successfully – understand their challenges and strategic business objectives in order to creatively meet their objectives. - Interpret the client brief into a clear and effective agency brief on a BTL and digital level, fully understanding what needs to be done to answer queries from agency teams.- Keep track of clients’ activities closely to make sure marketing objectives are met according to marketing plan.- Identify key market needs and challenges, recommend & adapt new strategies to react to changing business trends.- Effectively manage projects within budget and timelines, as well as client strategy & CI. - Manage multiple brands and campaigns simultaneously under tight deadlines. - Spotting opportunities to cross-sell and up-sell services that increase revenue.- Conduct regular recon & job closures, to ensure jobs are running on budget and within hours & timing plans. - Management photoshoots for brands new menu launches / promotional campaigns / digital campaigns from pre-production to launch. - Social media monthly content planning in order to align BTL campaigns with digital platforms - Manage supplier relationships effectively. - Ensuring all print material reaches franchisees for campaign and menu launches. - Dealing with local franchisees on local store marketing requirements and bringing it through to final deliverables. - Ensuring brand websites are optimized & updated with latest campaign artwork, blogs, social feeds. - Brainstorming with teams to come up with clever, innovative ideas for brand campaigns. Show less

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  Arrow Advertising & Design

  Feb 2019 - Jun 2020

  Client Services Account Manager

  Key Accounts:Global Roofing Solutions, Kimberly-Clark, Halyard, Rema Tip Top, Irvines Clients: Global Roofing Solutions, Kimberly-Clark, Halyard, Rema Tip Top, Irvine’s• Managed integrated marketing campaigns, including brand strategy, events, social media, digital, and web.• Led teams across social media, BTL, digital, and web to deliver client objectives.• Acted as the main liaison between clients, suppliers, and internal teams for seamless execution.• Collaborated with creative teams to design and present 360-degree campaigns.• Ensured timely delivery within budget while meeting SLAs and KPIs to maintain client satisfaction. Show less

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  Social Bite Media

  Jan 2021 - Nov 2022

  Senior Account Manager

  TTL Expertise – managed integrated campaigns across brand strategy, events, print, digital, and web.• Led social media, content, BTL, digital, and web initiatives.• Developed and presented multi-channel marketing campaigns.• Managed 360-degree campaigns from concept to execution.• Created contact and status reports to ensure project alignment.• Ensured all deadlines were met while managing budgets effectively.• Delivered on SLAs and KPIs to maintain high performance.• Managed Meta Business social media platform for clients, including writing engaging social copy, scheduling and community managing the pages to foster interaction. Show less

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  Formative Content

  Oct 2022 - now

  Account Manager

  Manage a diverse portfolio of accounts, ensuring exceptional client service and delivering thoughtful, strategic advice tailored to each client’s needs.• Oversee day-to-day project delivery, ensuring work consistently meets or exceeds client expectations within time and budget constraints.• Serve as a trusted point of contact for clients, fostering strong, advisory relationships and offering personalized, data-driven recommendations.• Develop thought leadership content for clients, utilizing analytical insights to create compelling, engaging narratives and positioning them as industry leaders.• Write impactful social copy and manage community engagement on Meta Business platforms, building and nurturing strong online communities.• Drive cross-team collaboration, support Account Directors and Managers, and integrate AI-driven efficiencies into content, project management, and reporting to streamline workflows Show less