
Timeline
About me
Event Coordinator at SHEIN
Education

El modena high school
-High school diploma
California state university, fullerton
-Bachelor of business administration - bba marketing
Orange coast college
-Associate's degree business administration and management, general
Experience

Aldo shoes
Feb 2016 - Aug 2016Keyholder- Visual merchandised new products on sales floor- Brought in shipment and restocked items- Supervised associates who are critical to the store's smooth functioning - Provide excellent customer experience

Urban outfitters
Oct 2016 - May 2022- Collaborates with the store management team in the supervision of daily store operations- Take initiative to understand the company goals, promotions, and product offerings. - Support the store by setting a fun and energetic pace to accomplish operational and visual objectives and drive sales through genuine customer connections - Meticulously handled POS system- Anticipated customer needs- Increased sales by styling guests- Managed monthly inventory to maintain store organization- Increase sales by placing trending styles in high traffic areas on sales floor - Assisted visual merchandiser to increase foot traffic- Assisted with floor sets and outfitting forms
Keyholder
Dec 2021 - May 2022Retail Sales Associate
Oct 2016 - May 2022

Zoe costello
Jun 2018 - Aug 2019Assistant- Prepared and organized fittings for stylist in showroom- Scouted specific items in Los Angeles for stylist's inspiration- Organized and cleaned showroom when fittings were done and items needed to be returned

Shein distribution corporation
May 2022 - nowEvent coordinator- Assist the retail marketing manager with pop-up store concept development, planning, and execution- In order to improve targeted efforts, research and analyze market trends, competitors, and customer data - Complete event planning tasks in a timely and accurate manner- Maintain budgets and ensure that all expenses and receipts are tracked and recorded- Communicate and collaborate with internal partners on shared objectives and support needs- Source and negotiate with appropriate vendors and agencies- Liaise with external partners and organizations on partnership opportunities for pop up events. Coordinate partnership terms that align with company goals and current strategies- Utilize internal systems for vendor creation, payments, contracts, pop up funds, and reimbursements- Develop pop up customer surveys, implementation and incentive strategies, and post-survey analysis- Travel for site visits to scout potential retail spaces/venues for pop up- Travel to the Pop Up Store location to execute setup plans from placement of fixtures, mannequins, visual elements, cash wrap area, gifting station, and marketing to create an engaging and elevated shopping experience.- Provide thorough training and direction to temp Brand Ambassadors regarding general store operations, POS system/customer checkout functions, opening and closing procedures, customer service expectations, merchandise recovery, maintenance, and replenishment- Support takedown once Pop Up has concluded- Cash handling for POS, bank withdrawals/deposits, and supply runs during pop ups Show less
Licenses & Certifications
- View certificate

Premiere pro 2020 essential training
LinkedinOct 2021 - View certificate

Employer branding on linkedin
LinkedinJun 2021 - View certificate

Omca™ certification for online marketing associate test prep
LinkedinJun 2021 - View certificate

Social media marketing: managing online communities
LinkedinJun 2021 - View certificate

Mobile marketing foundations
LinkedinJun 2021 - View certificate

Visual communication for business: the marketer's secret weapon
LinkedinApr 2021 - View certificate

Digital marketing foundations
LinkedinJun 2021
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