David Kelly

Experience

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  The Dow Chemical Company

  Aug 1989 - Nov 2016

  Highlights:-Responsible for pipeline management, forecasts, and management and annual sales quota of $20M-Accountable for establishing clear business goals, objectives, and the ongoing analysis of sales performance relative to market trends, customer demands and key performance indicators (KPI).-Managed building strategic relationships within existing accounts, driving revenue, and increasing profitability.-Led team for product branding update, reducing overall SKU count by 25, resulting in price reduction, rebate records and inventory in 2016.-Increased sales and market share of Dow Building Solutions Products by analyzing, developing, maintaining, and managing Dow’s direct invoice customer, the distributor.-Focused on residential construction market increasing sales and market share with builders and contractors.-Created market for Dow products with end users’ builders and contractors.-Focused on residential construction market with an extensive knowledge of building envelope.-Exceeded sales targets for existing and new business through promotional activity, and trade shows.-Negotiated account strategies, marketing plans and goals for customers that aligned with overall business plan.-Organized annual sales reports and conduct business reviews with existing customers.Notable Achievements:-Managed team in development and testing of Styrofoam Air Barrier system for residential construction innovation, resulting in an additional $2M in sales revenue (2014).-Grew annual account portfolio sales by over 5-10% by successfully leveraging strategic relationships. -Extensive knowledge of Building Code Part 9 SB – 12-Three-time winner for most new specifications in Ontario.-Two-time Recipient of Pinnacle Award for Sales Excellence.-Created demand and conversions to Styrofoam and a 5% volume increase. Show less

  • Senior Account Manager

    Jan 2006 - Nov 2016

  • Regional Pricing Manager - Eastern Canada

    Jan 2004 - Dec 2005

  • Senior Industry Manager

    Jan 2001 - Dec 2003

  • Field Sales Representative

    May 1992 - Dec 2000

  • Customer Service Representative

    Aug 1989 - May 1992
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  DuPont

  Nov 2016 - Dec 2021

  National Account Manager

  Highlights:-Managed and increased annual product portfolio from $65m in 2016-2018 to $90m in 2019-2021.-Responsible for establishing new client relationships while maintaining and growing existing client base. -Successfully led integration of Tyvek & Styrofoam product portfolios and increased market share plus increased gross margin to record levels.-Responsible for managing the relationships, along with developing & implementing the corporate strategy with strategic Canadian lumber & building material buying groups and national distributor partners. -Led the successful integration of Tyvek with Styrofoam at all national accounts.-Successfully maintained 100% market share with additional competitor entering rigid insulation market.-Responsible for meeting with business owners, contractors, and managers in the building materials industry.-Profitability increases via analysis resulting in freight charge increases of 3%, rebate program. -Extensive experience with trade shows, conferences, events, and lunch and learn with clients.Notable Achievements:-2017 - converted from competitor & onboarded Taiga Building Products as 2nd National Distributor for Styrofoam, added $8M in sales revenue.-Onboarded Taiga Building Products as National Distributor for Tyvek, added $3M in sales revenue.-2020 – converted Kent Building Supplies (ILDC) to Styrofoam adding $2.5M in revenue.-Grew Styrofoam sales by 10% in 2020 and 16% 2021.-Increased sales revenue of Tyvek in 2020 by 25% and 2021 by 40%. Show less

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  Self-employed

  Feb 2022 - Mar 2024

  Entrepreneur

  Highlights:- Completed custom home build as Project Manager in 10 months- Small renovation projects- Trusscore Trusted Installer

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  Enviroshake®

  Apr 2024 - now

  Caribbean Sales Representative

  Responsible for driving profitable “top line” sales growth within the Caribbean market.Business development via lead generation and follow-up, plus cold calling.Closing sales on all internet/phone/in person customer connections.Demand creation and sharing product knowledge with owners, architects, developers and contractors.