Peter Lanfear

Experience

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  Michelin

  Jan 2004 - Mar 2005

  Account Development Manager
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  Bacardi

  Mar 2005 - Jul 2006

  Aspire Team - Account Development Manager

  Responsible for growing the distribution of Grey Goose, Bombay Sapphire and Bacardi 8 yr old in premium accounts. Responsible for managing experiential marketing initiatives and B-bar events.

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  Critical Mass

  Apr 2007 - Sept 2007

  Information Architect Intern

  - Developed IA documentation for Hyatt & DELL clients, which included: personas, sitemaps, task flows, and wireframes - Heavily involved in strategic planning for USAA’s 2008 mobile banking initiative

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  Wasserman + Partners Advertising

  Apr 2008 - May 2009

  Digital Project Manager (Contract)

  Managed digital projects for ICBC - (Drive Smart campaign) and White Spot.

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  Backbar.ca

  May 2009 - Dec 2010

  Co-founder

  A "Booze culture distilled" blog /website, with video virtual tours of Vancouver's best independent bars.

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  TAXI

  Aug 2009 - Sept 2010

  Digital Project Manager

  - Managed all aspects of quarterly online digital campaigns for Canada's largest Telco, TELUS - Future Friendly Home.- Accountable for the execution of all digital projects from brief to launch ensuring they were delivered on schedule and within budget for TELUS’s quarterly campaigns- Campaigns included: IAB banner ads, page take overs, micro sites, Ad Words

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  Invoke Media

  Oct 2010 - Sept 2014

  Digital Project Manager

  **Project Manger Role:- Serves as the main client interface on projects, assessing client needs to create and enable effective digital solutions for brands, that include: Recon Instruments, Piaggio N.America (Aprilia, Moto Guzzi, Vespa), NBC, HootSuite, Pos Rep, The Food Network, Clearly Contacts and AARP/LifeReimagined.- Strong ability to develop lasting relationships with clients by gaining trust and repeated successful delivery of client expectations. - Responsible for scoping & managing projects with budgets ranging from $100k - $500k. - Led the design and development of the 5th Coach app for two seasons of NBC’s The Voice. The app was built using responsive design principles and as a canvas app in Facebook.- Produced both live action & motion graphic videos to promote Recon Jet Glasses.- Project Managed Eat St. app for the Food Network, 500k downloads in the first year.**Product Manager Role: - Product managed the design & development of Pos Rep, an iOS location based social networking app for US Veterans of Iraq & Afghanistan. Role included managing: prioritization of features, dev sprints and iterative design based on user feedback.- Product Managed the design and development of LifeMap for AARP/LifeReimagined, a bucket list tracker for baby boomers available on iPad and web.- Led the design and development of Arc Madness an ‘IOT’ MVP for improving basketball free throws, using video analysis and HTML5 web analysis of a players free throw.Key skills:- SCRUM Master certification (2013)- Stakeholder management- Significant experience with tools: Basecamp, Jirra, Merlin & Trello- Keen sense of creative thinking and pragmatic problem solving skills Show less

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  Stinkdigital

  Oct 2014 - Sept 2015

  Senior Digital Project Manager

  - Lead PM for managing Strava’s latest Data Insights Platform - Lead PM for managing a Year End Video summary for Strava users. 1.1million videos created in 3 weeks, with no paid media - Lead PM for Ray-Ban, managing the development of a Global Campaign (Campaign 4 Change) with custom platform experiences for: Facebook, Twitter & Tumblr

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  Brilliant Basics "bb"

  Sept 2015 - Mar 2016

  Agile Delivery Manager / Scrum Master (Contract)

  - Scrum master for the re-design and development of an Enterprise Level Sitecore build for DEWA (Dubai’s Gas & Electric Utility Company)- Responsible for leading a Discovery & Definition Project for the CMS selection of a full re-design of Mendeley.com managing key stakeholders across Mendeley & Elsevier - Both roles involved working within an Agile framework working in sprints, stand ups, product demos, retrospectives and measuring project velocity

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  +rehabstudio

  Mar 2016 - Aug 2016

  Agile Delivery Manager / Scrum Master (Contract)

  Key responsibilities: - Responsible for setting up a SCRUM framework to develop Digital Garage, a Google e-learning platform- This included providing rigor adhering SCRUM principles: stand ups, sprint planning & retrospectives, velocity as well as a high cadence for releases - Senior stakeholder management - Responsible for bringing agile work practices to various departments within rehabstudio, using Kanban methodologies for visualizing and managing WIP for the Accounts Team Show less

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  The Jamie Oliver Group

  Aug 2016 - Mar 2017

  Senior IT Project Manager (Contract)

  Responsible for:- Digital change management: internal requirements gathering to match user & business needs with digital solutions - Responsible for the migration of a Digital Asset Management System from a standalone software/server solution to a cloud based solution, using AWS/S3 & Snowball - Led the development of a Syndication e-comm web app to push and sell content to Media Partners - Led the adoption of Kanaban principles for managing IT help desk tickets with Zendesk/Trello Show less

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  Sage

  Nov 2018 - now

  The Sage Network platform offers services that enable Sage to deliver common capabilities required across multiple Sage cloud or cloud-connected products and – along with our partners – to design, develop and deploy a unified collection of business services that continually enhance Sage products in order to meet changing customer needs and market demands. Currently working on the future of Sage Commerce capabilities, that enable the development of Web Apps to support Sage Business Cloud Customers. The most recent being Sage for Accountants - Client Management. - Managing a backlog, prioritising stories in line with business priorities - Delivering promotional strategies in line with business objectives & KPIs- Working closely with XD teams to enhance user journeys for a premium customer experience

  • Senior Project Manager

    Nov 2024 - now

  • Senior PjM - The Sage Network

    Mar 2023 - Jan 2025

  • Software & Transformation Delivery - Senior PjM

    May 2017 - Feb 2023

  • UKI e-commerce (small segment) Platform PjM

    Nov 2018 - Jan 2021