
Kat Herro
Registered Dietitian

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Connect with Kat Herro to Send Message
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About me
Sales Agency Owner
Education

University of Wisconsin
2011 - 2013Business Management Certificate
University of Minnesota-Twin Cities
2005 - 2009Bachelor of Science (B.S.) Nutrition and Dietetics
Experience

State of Wisconsin
Jan 2011 - Jan 2015Registered Dietitian‣ Provided expertise and consultation to ensure schools across Wisconsin met National School Lunch Program (NSLP) guidelines, ensuring proper funding allocation and compliance with federal and state nutrition standards.‣ Developed and led a grant-funded project to create a nutrition software program that revolutionized access to school nutrition programs, reducing human error and improving record-keeping for free and reduced meal approval.‣ Analyzed nutritional data from school meal programs to assess compliance with USDA guidelines and provided evidence-based recommendations for improving meal quality, nutritional value, and program efficiency.‣ Authored and was awarded a state grant to integrate traditional foods into the school lunch program for Native American reservations in Wisconsin, preserving cultural food practices while promoting healthier, community-focused meals.‣ Supported schools in fund allocation, ensuring efficient use of federal funds to provide nutritional equity for underserved communities and improve meal offerings in schools.‣ Collaborated with school districts, local governments, and nutrition teams to streamline processes, enhance program access, and reduce administrative burdens related to school meal programs.‣ Trained and mentored school nutrition staff on program compliance, food safety standards, and effective meal planning to meet nutritional needs while staying within budgetary constraints.‣ Worked cross-functionally with public health, education, and community organizations to support statewide initiatives aimed at improving school nutrition and health outcomes for students. Show less

University of Wisconsin Hospital and Clinics
Jun 2015 - Jul 2017Senior Analyst‣ Led the implementation, training, and optimization of the Epic electronic medical record (EMR) system for the Ambulatory module, ensuring seamless integration and compliance with healthcare standards across UW Hospitals & Clinics.‣ Trained physicians, residents, and clinical staff on the effective use of Epic EMR, emphasizing best practices for patient safety, compliance, and workflow efficiency to enhance overall system adoption and user engagement.‣ Collaborated closely with clinical teams to develop tailored training programs for new residents, ensuring a smooth transition into the use of Epic and minimizing disruption to patient care during onboarding.‣ Provided ongoing support and troubleshooting for Epic users, addressing issues, streamlining workflows, and ensuring optimal system functionality to meet the evolving needs of physicians and medical staff.‣ Developed and delivered reports to senior leadership, providing actionable insights and recommendations for further system optimization and alignment with organizational goals.‣ Assisted in compliance audits and ensured that Epic system usage adhered to healthcare regulations (e.g., HIPAA), minimizing risk and enhancing overall patient data security.‣ Contributed to the continuous improvement of clinical workflows by identifying bottlenecks and inefficiencies in the system, leading initiatives to improve user experience and reduce time spent on administrative tasks.‣ Fostered strong relationships with physicians, department heads, and IT teams to ensure ongoing system success and effective cross-departmental communication during system upgrades and changes. Show less

Level 2 Aesthetics
Mar 2016 - Sept 2019Director of Marketing + Co-Founder‣ Spearheaded the development and launch of a groundbreaking online training and community platform, revolutionizing education for medical spa owners and driving a 100% increase in engagement and course completion rates.‣ Oversaw the creation of a comprehensive curriculum consisting of 10 core modules and over 40 lessons, covering key areas such as marketing, selling skills, advanced clinical training, and spa design, leading to enhanced skillsets and operational success for clients.‣ Implemented innovative strategies that expanded the platform’s reach and impact, resulting in a 200% growth in user base and establishing Level 2 Aesthetics as a leading resource in the industry.‣ Managed high-level project execution and cross-functional team coordination, ensuring seamless integration of educational content and platform features, which improved user experience and operational efficiency.‣ Provided strategic direction and oversight for content development, aligning educational offerings with industry needs and best practices to deliver valuable, actionable insights to medical spa owners.‣ Analyzed platform performance and user feedback to continuously refine and enhance educational modules and community features.‣ Implemented and managed robust reporting systems to track operational effectiveness and user success, utilizing data-driven insights to guide strategic decisions and drive continuous improvement. Show less

MelyssaGriffin.com
Dec 2017 - Mar 2021Chief Operating Officer‣ Spearheaded high-level project and launch management, driving successful execution of key initiatives that contributed to increased operational efficiency and revenue growth.‣ Acted as the head integrator for the team, aligning cross-functional efforts and ensuring seamless implementation of company-wide systems and processes. ‣ Implemented and optimized Evergreen Sales Funnels, resulting in a 200% boost in automated revenue and significantly enhanced customer acquisition strategies. Personally built our highest performing funnel which brought the company an additional 1M annually. ‣ Developed and executed comprehensive growth strategies, including scalable systems and processes that fostered an increase in team productivity and overall business performance.‣ Established and maintained a culture of accountability and excellence within the team, leading to improved employee satisfaction and retention rates.‣ Oversaw and created revenue channels, including high-level Mastermind sales strategies, that generated 1.2M in new revenue and expanded market reach.‣ Provided strategic leadership and reporting on company operations and efficiency, utilizing data-driven insights to drive continuous improvement and optimize performance metrics.‣ Recruited top talent and provided hiring support, building a high-performance team that excelled in delivering exceptional results and meeting organizational goals.‣ Acted as Operations and Systems Coach in the Bold Abundance Mastermind, mentoring members to achieve their highest potential and streamline their business operations.‣ Fostered robust team communication and collaboration, facilitating an environment of transparency and innovation that supported the achievement of key business objectives.‣ Led the creation and implementation of impactful sales strategies, aligning with company core values and driving significant improvements in both team dynamics and business outcomes. Show less

The YES & Co.
Jul 2021 - nowCo-Founder + Chief Operating OfficerThe #1 Sales Agency for Online Businesses. ‣ Founded sales agency specializing in sales call support and sales strategies driving over $10MM in sales for clients within three years.‣ Assembled and led high-performance sales team, utilizing mentorship and coaching to competitive sales outcomes.‣ Developed and implemented a sales training curriculum that enhanced team performance, leading to optimized efficiency, increased conversion rates, and a highly motivated sales force.‣ Created a cutting-edge sales certification program focusing on sales psychology, neuro-linguistic programming, and empathy, designed to empower sales professionals with advanced conversion strategies and deep identity work.‣ Managed multiple client accounts and sales training projects with tight deadlines, ensuring flawless execution of sales strategies and maximizing revenue generation. Show less
Licenses & Certifications

Certified Dietitian
State of WisconsinAug 2011
Registered Dietitian
Commission On Dietetic RegistrDec 2010
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