Experience

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  Lionsgate entertainment

  Oct 2009 - Oct 2011

  Executive assistant

  Assisted the SVP, Production & Development. Responsible for phones, rolling calls, scheduling, coverage, script & project development, submission logging, DVD library orders, research and casting.

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  Canyon design group

  Oct 2011 - Feb 2018

  Manage a cross-functional digital team of PMs, ADs and developers; including scheduling, workflow, creative resourcing and execution of projects. Manage specs, create internal LCD documents and traffic creative executions and final deliverables. Maintain assets including A/V, print, HTML5. Work with multiple stakeholders including client, media agency and publishers to ensure work is completed correctly and on schedule.• Manage the digital department in conjunction with creative director. Create department work flow systems, plan and oversee department and project schedules.• Oversee the annual multi-phase HBO For Your Consideration interactive campaign, which included over 600 deliverables to a variety of publishers for the Emmys, Golden Globes and other awards consideration.• Produce up to 6 campaigns at a time for a variety of clients including HBO, Netflix, CBS, EPIX, FX, and Hulu Show less Worked with Account Managers to supervise jobs including client relations & direction, managing creative team and trafficking projects. Communicate with media agencies and clients to execute digital content.• Worked to grow digital department from 2 people to a staff of 8.• Created and implemented processes to manage work flow and project schedules for digital department• Collaborated with account manager and creative director to accomplish delivery of Netflix’s House of Cards Season 2 ad campaign, including creation of out of home print elements and a digital banner campaign that consisted of over 300 deliverables spanning 13 languages. Show less

  • Integrated Producer

    Feb 2015 - Feb 2018

  • Project Manager: Print & Digital

    Sept 2013 - Feb 2015

  • Account Coordinator

    Oct 2011 - Oct 2013
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  Netflix

  Aug 2019 - Feb 2020

  Collaborate with Infrastructure team to set up a third-party tool to analyze data metrics, workflows, and project management processes for cross functional use.• Built a resourcing database for Creative Studio as a whole and accompanying website to assist with resource management Assist the Innovation department with overall tracking of output, gathering assets instrumental to creative objectives, monitoring and documenting feedback streams throughout the creative process, QC’ing against input from Globalization teams, and maximizing efficiencies within workflows.

  • Creative Studio | Infrastructure Coordinator

    Dec 2019 - Feb 2020

  • Creative Studio | Innovation Coordinator

    Aug 2019 - Dec 2019
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  Netflix

  Nov 2020 - Jan 2021

  Creative partnerships | coordinator

  Support migration of new project management tool for Creative Studio

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  Ritual

  Dec 2020 - Jun 2021

  Creative program manager

  Ritual is a vitamin company committed to creating the purest, most effective formulations for everyday health, and sharing every ingredient, source & scientist behind our products.***Interim Creative Program Manager, overseeing creative work from concept to completion, collaborating with the program management team on large cross-functional projects. Represent creative process across marketing channels for day-to-day creative needs and new product launches. Perform core project management tasks such as resource management, building timelines, gathering requirements, coordinating routines/meetings, reporting status and facilitating post mortems. Streamline internal processes to maximize creative and marketing team performance.Work with Brand team on go to market planning and execution of creative deliverables.Work with Product team on UX/UI planning for product launches, customer journey and overall creative updates Show less

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  Canndescent

  Jun 2021 - Dec 2021

  Director of creative operations

  As California’s leading cannabis brand house, Canndescent works to elevate the customer’s experience through quality, consistency, and education.***Served as director of creative operations for the marketing department. Oversaw a team of designers to address company-wide creative needs for an umbrella of 5 brands: Canndescent, Good Brands, Baker's, Justice Joints, and Volcannx.• Branding: Maintain brand identity, oversee small to large scale photoshoots (product, on model), website design + development, social content planning + design, SWAG design, creation of product packaging and ancillary materials• Sales: Oversee creation of sales materials, including: sell sheets, signage, demo kits, etc; assist with event planning including event design and asset creation (including Hall of Flowers, MJBizCon, retail and budtender events, etc)• Retail: Oversee creation of visual merchandising for retail locations. Communicate with partners to establish project specs, execute creative and coordinate merchandising• Operations: established department-wide processes, create department protocols, oversee intake and assignment of all creative work, strategize on creative marketing needs, maintain asset management and organization Show less

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  Apple

  Mar 2022 - Sept 2023

  Creative resource manager

  Marcom is the creatively-led global team that oversees Apple's consumer facing marketing.***Sit within the Apple Marcom LA Services team, supporting Resource Management as a line of business lead resource manager.• Daily maintenence of resource pool for designated lines of business, working with other resource managers to ensure even spread of cross-line of business resources. Have active knowledge of all resource availability and bandwidth and create contingency plans for capacity flags.• Host weekly check-ins with key stakeholders to ensure efficient assignment of all projects, identify excessive or under-utilization of talent, and solve any potential resource gap areas. • Lead quarterly forecasting for slate of incoming projects and their respective resource allocations • Identify resourcing gaps and work with Hiring Managers to source new talent• Serve as project intake for lines of business, utilizing Work Front to convert projects and assign resources• Plan for resource out of office or leave of absence coverage, bringing in backfill talent if necessary• Operationally support the resource management team by improving workflows and tooling systems. Implemented the use of AirTable for personnel tracking and resource allocation. Show less

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  Omnicom production

  Aug 2024 - now

  Resource operations director

  Resource Director managing end to end freelance operations nation-wide. Oversee team of resource managers and booking coordinators to maintain day to day workflow. Future planning and change management to scale freelance operations within Omnicom Production.