
Maryam Abbas
Customer Development Executive

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About me
Customer Success at Gorilla | Excellent customer focus for the energy sector | Ex-Magic Circle Lawyer |
Education

King's College London
2011 - 2012MA Public PolicyActivities and Societies: KCL Thinktank Society, KCL Labour Society, KCL Fundraising Telephone Campaigner.

The University of Law
2017 - 2018GDL Law
University of Cambridge
2007 - 2010BA HistoryActivities and Societies: ADC Society, Caius Politics Club, Gonville and Caius Film Society, Amnesty International, Cambridge Union.

BPP Law School
2019 - 2019LLM Commercial Legal Practice Course Law
Experience

Bidfood UK
Nov 2010 - Jul 2011Customer Development Executive• Personally led the development of ‘market research’ to target prospective clients (each worth over £7 million) and tailor-made presentations to use within the tendering process Key achievement: Secured over ten contracts, each worth over £7 million over six months

The Key Support Services
Jul 2012 - Nov 2013Education ResearcherDevised personalised reports for 10 local authorities in under 2-weeks-100% returned next year as loyal customers and collaborated with research team to share key sector developments and devised 8 articles per week to over 10,000 educational stakeholders, totalling over 800 articles on the sector’s number one research tool website.

The Future Leaders Trust
Nov 2013 - Jul 2015School Networks Officer• Researching effectively to inform changes in recruitment and stakeholder engagement strategies nationally: working with Teaching Schools, Multi-Academy Trusts and other educational bodies• Personally leading the development and launch of the first staff engagement events programme. This involved:- Managing a catering budget and selected appropriate providers- Scheduling appropriate dates to attract the largest number of participants- Creating and copy-writing promotional material to advertise events - Securing appropriate venues and managing logistics on the day - Creating content and leading facilitation of each event• Researching and communicating key policy changes within sector and conceptually considering long and short-term impact on organisation's strategies• Developing evaluation surveys and using survey-software to capture feedback post-events: overall feedback across 2014 showed high positivity• Developing branded information to use across several publicity events and presenting to potential stakeholders to broaden the charity’s network presence for 2014• Successfully using a CRM tool (Salesforce) for reporting and capturing data on stakeholders• Building database of academy chains for more effective stakeholders engagement developmentKey achievement: For my first ever workshop management, I secured a high profile expert and exceeded the target number of sold out seats in advance of the organisation’s Annual Conference. Show less

SINCE 9/11
Jul 2015 - Oct 2015Charity Director (Advisory)
Greater London Education
Nov 2015 - Jul 2016Sales and Schools Relationship Manager (Education Adviser)• Account Management and Retention: Secured over 35 new clients under 5 months and contributed to team’s achievement of securing £108,000 in additional revenue but also maintained these clients into the new academic year to build on long term engagement with clients, listening to their concerns from previous experiences to tailor our approach.• Collaborated with Marketing: Streamlined marketing programme to over 8000 teachers and contributed to over 157 new sales enquiries.• Data-driven approach: Improved analytical approach to business development and developed strategy for organisation on using client relationship management tool (Salesforce). • Team Building/Training: devised and ran training on using Salesforce CRM tool. Show less

Blackbullion
Jul 2016 - Oct 2016Client Relationship Manager• Product Development based on client feedback: worked with developers to enhance and developed a minimum viable product.• Business Development: Devised strategy and secured key meetings with core education sector leads to build the brands credibility.

Crimson Education
Nov 2016 - Feb 2018Partnerships and Product Manager• Exceeded Sales Targets, Trained and On-boarded new clients. • Effectively collaborated across an international organisation - UK, US and New Zealand.• Adaptable: I adapted to business need within no prior experience in specific areas, picking up additional role of creating, running and managing a small UK production team for building organisation’s presence online.

Clifford Chance
Feb 2018 - Sept 2021Practice Areas: Litigation and Dispute Resolution; Capital Markets; Incentives; Pro Bono.
Trainee Solicitor
Aug 2019 - Sept 2021Future Trainee Solicitor
Feb 2018 - Jul 2019

Milberg London LLP
Jan 2022 - Mar 2022Associate
Definely
Sept 2022 - Jan 2024Enterprise Customer Success Manager• Effective Customer Success Account Management: managing Enterprise Customer Accounts, identifying up-sell opportunities, retention strategies, on boarding and training for customers across 4 continents.• Contributing to building a CS function working closely with Head of CS and supporting junior colleagues to run CS processes.• Effectively collaborating across Product, Marketing and AI Teams.Example of Customer Collaboration: https://www.definely.com/post/definely-and-dla-piper-in-sweden-collaborate-to-make-swedish-edition-of-definely Show less

Gorilla - Energy data applications
Mar 2024 - nowCustomer Success Manager
Licenses & Certifications
- View certificate

Certified Power User - Customise Your Tenant
PlanhatMay 2024 - View certificate

Revenue Fundamentals for Customer Teams
The Customer Growth AwardsMay 2025 - View certificate

Certified Power User - Tell Stories with Data
PlanhatMay 2024 - View certificate

The Art of Selling for Customer Teams
Customer GrowthSept 2025
Honors & Awards
- Awarded to Maryam AbbasDiana Memorial Award - Jul 2017
Volunteer Experience
OneDegree mentor
Issued by OneDegree
Associated with Maryam AbbasMentor
Issued by Causeway Education
Associated with Maryam Abbas
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