
Timeline
About me
Freelance outdoor facilitator with a huge passion for esports and marketing.
Education

Murdoch university
2024 - 2027Bachelor of business in marketing and web communication marketing
Kaplan business school
2021 - 2021Diploma of education mass communication/media studies4 Distinctions

Kaplan business school
2021 - 2021Hubspot academy inbound certification digital marketing skills i
Kaplan business school
2021 - 2021Google adwords search certification digital marketing skills ii
Institute of technical education
2015 - 2017Nitec social media & web design 2.7 gpaActivities and Societies: Maintain content management system. Develop and maintain rich interactive applications. Develop and maintain web applications. Support interactive application project development. Design UI/UX Throughout the course I was taught to use Photoshop, Illustrator and Dreamweaver for various projects. Coding languages learnt were HTML, JavaScript and CSS. There were classes that involved learning the use of WordPress and Joomla
Experience
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Singapore armed forces (saf)
Jan 2018 - Jan 2020Administrative assistant- Liaised and coordinated with internal and external military stakeholders to secure training resources for the CBRE Training Center.- Increased operations efficiency by taking initiative to take on additional workload.- Led the implementation of a QR defect reporting system throughout a newly acquired building to streamline and expedite the process of getting potential hazards rectified. The implementation of the QR defect reporting system increased recorded reports by 70% and efficiency in rectifying issues by 30%.- Initiated the utilization of Google Forms to create a feedback form to collect data after a mass safety briefing for military personnel which increased data collection efficiency by 100%. Show less

Team 600
Nov 2019 - Dec 2022Founder- Identifying and retaining talents for esports divisions by cultivating a supportive environment within the team.- Strong in networking and relationship building with influential figures within the industry.- Raised brand awareness by collaborating with influencers on various platforms which involves in creating creative content to push the branding of the team.- Staying abreast of market trend and intensive data analysis to ensure the team stays competitive as well as pioneering a team composition that sets a trend that the public still follows till date.- Maintain strong relationship with internal stakeholders and ensure their needs are met at all times. Show less

Cerberus esports
Mar 2020 - Mar 2020Head coach- Created and fine-tuned strategies, systems and practice plans for their esports team.- Analyzed and developed scouting reports and counter-strategies against other teams.

The gym esportscentre
Oct 2020 - Nov 2020Ob director- Supervised and directed the in-game observer shots for the livestream event that was viewed by thousands of viewers internationally.

Martiangear
Feb 2022 - Apr 2022Intern- Fulfilled all retail clerk duties in a gaming furniture sales outlet, assisted team members when necessary in handling orders, organizing inventory room and cleaning up.- Helped an average of 20 customers per day by responding to inquiries and finding products.- Maintained high-level product knowledge.- Built customer loyalty through fostering stronger relationships by going beyond the expected job scope.- Used interpersonal communications skills to zero in on true customer needs. Show less

Razer inc.
Apr 2022 - Jun 2022Global marketing community intern- Performed data analysis for Razer’s 7 different social media platforms to track follower’s engagement,impression, and reach, thus, contributing to departmental KPI by drawing valuable insights and providingnew content suggestions to foster better community relationships.- Reduced redundancy in data logging by 50% by eliminating unused statistics and thus increasing overall efficiency in data tracking.- Contributed feedback on pre existing Razer content to enhance relatability to target demographic on future content. Show less

Freelance
May 2022 - nowOutdoor facilitator-Lead an entire section of 4-6 classes through camp activities anddebriefing being a sector IC-Conducting adventure camp activities and facilitating students'reflection and learning-Giving safety instructions on technical adventure equipment andcarrying out procedures to ensure students' safety-Providing administrative and logistical support to enable thesmooth delivery of the camp activities-Participating in the planning and evaluation of the camps toensure learning objectives are achieved Show less

Adventure plus pte ltd
Jan 2023 - Mar 2023Contract staff-Assist with pre and post camp logistics management-Lead an entire sector of 4-6 classes through camp activities anddebriefing being a sector IC-Conducting adventure camp activities and facilitating students'reflection and learning-Giving safety instructions on technical adventure equipment andcarrying out procedures to ensure students' safety-Providing administrative and logistical support to enable thesmooth delivery of the camp activities-Participating in the planning and evaluation of the camps toensure learning objectives are achieved Show less

Callais esports
Apr 2023 - Apr 2024Head of marketing- Revamp, create and maintained a more streamlined content calendar.- Updated brand guidelines alongside social media posts formatting.- Develop and execute marketing campaigns and track metrics not only Callais Esports social media but player's personal ones as well.- Curated and planned weekly brand contents for digital platforms such as Facebook, Instagram & Twitter through the use of social media calendar and tools.- Managing functions across campaigns management, follower growth, content creation and public relations. Show less
Licenses & Certifications

Linkedin marketing
Firstcom academyJun 2023
Social media advertising
Firstcom academyJun 2023
Effective leadership
Firstcom academyJul 2023
Effective selling skills
Firstcom academyJul 2023
Improve digital marketing with content strategies
Firstcom academyJun 2023
Cpr/aed/first aid
Singapore resuscitation and first aid councilJul 2022
Effective presentation skills
Firstcom academyJun 2023
Tiktok fundamentals & advertising
Firstcom academyJun 2023
Challenge course instructor (level 1)
Outward bound singaporeDec 2023
Tiktok e-commerce
Firstcom academyJun 2023
Volunteer Experience
Administrator
Issued by Battle Royale Singapore on Oct 2017
Associated with Marcus Lee
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