Experience

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  1st online solutions

  May 2010 - Apr 2011

  Seo executive

  • Created and implemented various off-page SEO strategies, including article writing, link building and brand awareness marketing.• Successful SEM and SEO for a variety of clients, including One.com who gained 48% in traffic increase within the first three months.• Customer Relations.• Management of team conducting White Hat SEO and architecture restructuring.

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  American culture language course

  Aug 2011 - Mar 2013

  English teacher

  • Teaching students of all ages.• Optimization of the company website.• Management of courses provided.

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  Bauer media

  Jun 2013 - Nov 2013

  Seo executive

  • Performed SEO linguistic profiles and audits on major branded sites including Land Rover Owner, Today's Golfer and Horse Deals.• Liaised with the editorial departments of each brand in order to optimize both new and old content.• Presented findings and updates on progress to all departments.• Created action plans for link building, on page optimization and link profile clean up.• Assisted in retroactively fixing problems with older sites after Panda, Penguin and the more recent Hummingbird.• Contacted with external companies for both link building and removal.• Performed keyword analysis using tools such as Market Samurai, as well as general site analysis using Moz, Screaming Frog, MajesticSEO, Hitwise and SEMRush• Worked with the Marketing Department to ensure that both Marketing and SEO goals are achieved in harmony. Show less

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  Interflora british unit

  Nov 2013 - Nov 2014

  Seo executive

  • Created, updated and maintained landing page reports to successfully counteract the growing Term Not Provided issue.• Oversaw the creation, testing and implementation of a variety of projects designed to benefit both customer experience and SEO.• Created and presented monthly reports, quarterly presentations and project presentations to other executives and upper management.• Oversaw all technological development on all Interflora British Unit main websites.• Liaised with SEO agency, including meetings and weekly conference calls.• Assisted in social media and telemarketing campaigns.• Assisted in the creation of SEO focused outreach projects based upon brand identity as well as content marketing.• Implementation of live dashboard reporting of all major landing pages and terms through Google Analytics. Show less

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  Zazzle media

  Jan 2015 - Sept 2015

  Search and data consultant

  • Audits of client websites, including on-page technical, off-page link profile, and competitor audits.• Investigation and recommendation of fixes for errors and issues that effect search visibility.• Working alongside Content and Outreach teams to offer the best possible strategy for a client.• Assisting in the creation of monthly reports for clients.

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  Nga human resources

  Sept 2015 - Feb 2016

  Digital marketing executive
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  Brave agency

  Feb 2016 - Jun 2022

  Seo lead

  Heading up the Digital Marketing team, covering everything from SEO and PPC to Social Media Marketing and content generation. Responsible for team growth and training as well as direct contact with all SEM clients. On top of this, I also carried out the following;• Strategic planning for all clients.• Creation of proposal documents for potential new clients.• Client facing meetings before and after they sign up for retainers.• Audits of client websites, including on-page technical, off-page link profile, and competitor audits.• Investigation and recommendation of fixes for errors and issues that affect search visibility.• Analytical analysis and reporting• Client relations Show less

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  16 bit dad

  Sept 2016 - Oct 2018

  Blogger

  Blogger at 16 Bit Dad, a multi-award winning Parenting and Retro Gaming blog, covering everything from collecting the best SNES game to raising an autistic child.

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  Digital ethos

  Jun 2022 - Apr 2024

  Search engine optimization manager
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  Cadastra

  Mar 2024 - now

  Seo manager

  Digital Ethos has now fully integrated into Cadastra, a renowned Next-Gen Company.