Education

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  Liceo classico domenico morea, conversano

  2004 - 2009

  Classical high school diploma
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  Università iulm

  2023 - 2024

  Executive master's program neuromarketing, consumer neuroscience and market research

  The Executive Master in Neuromarketing, Consumer Neuroscience and Market Research aims to provide the tools and knowledge to understand how to use neuroscientific research strategies applied to marketing and communication, as well as the motivations behind the use of such innovative market research systems. The integration of the basic elements of consumer neuroscience with traditional research strategies enables an understanding of the deeper mechanisms of decision-making processes, offering… Show more The Executive Master in Neuromarketing, Consumer Neuroscience and Market Research aims to provide the tools and knowledge to understand how to use neuroscientific research strategies applied to marketing and communication, as well as the motivations behind the use of such innovative market research systems. The integration of the basic elements of consumer neuroscience with traditional research strategies enables an understanding of the deeper mechanisms of decision-making processes, offering the necessary skills to create effective persuasive messages.The objective of the course is to provide professional, scientifically valid and comprehensive training on the management of the latest Neuromarketing tools, the most innovative research strategies and methodologies, which can also be integrated with the growing amount of data offered by technologically advanced survey systems. Show less

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  Miami ad school europe

  2024 - 2024

  Creative strategy diploma

  TBWA\2024 Bursary Squad member

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  Politecnico di milano

  2022 - 2024

  Professional master’s program brand communication / poli.design

  The Specializing Master intends to train professionals with coordination skills of communication projects that develop in companies, in relation to strategic areas, in the presence of new technological contexts. The training process will cover all aspects of the communication project and, in particular, will deal with providing participants with all the elements that make it possible to build and manage the brand (brand equity), the true heart of the communication process.

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  24ore business school

  2021 - 2021

  Executive master’s program marketing & communication management

  The master has the goals of:• Developing the Marketing Plan by applying the Growth Hacking methodology• Implementing omnichannel strategies• Using digital marketing tools in an integrated and effective way

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  Università degli studi di bari

  2010 - 2017

  Master’s degree business law