
Jayden Pang Chong Yi
Interactive Design Intern

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About me
Marketing & Design Lead at THE BETTER KOMPANY
Education

Temasek Polytechnic
2013 - 2016Diploma in Design and Visual Communications Design and Visual Communications, General
RMIT University
2019 - 2020Bachelor of business (management) Business/Managerial Economics
Experience

Formul8 Pte Ltd
Aug 2015 - Nov 2015Interactive Design InternA 4 months internship where I assisted my team in their interactive design and content ideation plans. Collaterals I produced and helped out with: Facebook banners, web design, interactive elements, etc.

GENTLE MONSTER
Jan 2019 - Jun 2020SalespersonActively participated in Sales and Growth of the brand.Actively communicated with overseas and local clients for their needs and wants.Awarded multiple 'Best Employee of the Month'.

CHUGCHUG SG
Oct 2020 - Dec 2020CHUGCHUG SGDuties: waiter, cashier, opening and closing of store, promoter, etc.

Inprism Pte. Ltd.
Dec 2020 - May 2023Co-Founder- In charge of designing all creative collaterals for clients, company, and artistes (e.g.: posters, banners, thumbnails, logos, photo editing, video editing, etc.)- Managing and ideating content for social media platforms (e.g.: Instagram, Tiktok)- Production jobs (e.g.: video and photo editing, photography, art and creative direction, sound man)

ZHNG TV
May 2021 - Dec 2022Art Director- In charge of all creative and branding collaterals (e.g.: video thumbnails, video editing, logo, brand and colour guide)- Achieved over 11,000 followers and 4.300 likes on Facebook page (ZHNG TV)- Managed the Instagram account (@zhng.tv) and achieved over 1,000 followers- Attained over 1,000 subscribers on YouTube (@ZHNGTV)

The Better Kompany Pte Ltd
Sept 2023 - nowMarketing & Design Lead- Spearheaded the development of a new brand identity, ensuring consistency and clarity across all marketing channels.- Transformed in-store marketing experience through TV, Menus, Posters, QR codes, Queue stands, and campaigns, leading to increased customer engagement and brand awareness.- Orchestrated successful Social Media campaigns/content through the use of Adobe Software on Facebook, TikTok, and Instagram, significantly boosting traffic and brand visibility.- Resolved customer service issues with empathy and resourcefulness, maintaining high customer satisfaction levels.- Forged strategic partnerships with influencers and vendors, expanding brand reach and driving sales growth.- Leveraged comprehensive market and competitor research to inform development decisions and enhance market competitiveness. Show less
Licenses & Certifications
- View certificate

Adobe After Effects CC: Essentials
Acadia Training Ptd LtdJun 2023 - View certificate

Adobe Premiere Pro CC: Advanced
Acadia Training Pte LtdJun 2023 - View certificate

Adobe Premiere Pro CC: Essentials
Acadia Training Pte LtdJun 2023
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