
- Timeline
- About me- Senior Strategist at VML 
- Education - Sma negeri 8 jakarta2013 - 2016High school natural sciences
.webp) - Institut teknologi bandung (itb)2016 - 2020Bachelor of engineering - be electrical and electronics engineering
 
- Experience - Buy for othersJul 2017 - Jan 2018Graphic designer- -Worked on visual content for BFO's Social Media, using Adobe Photoshop to visualize graphic design based on the brief from the marketing team. -Worked with deadlines with at least 7 posters/week (every day)-Contributed to content planning at the beginning of the month for social media-Updated and maintained internal databases of designs 
 - VmlJun 2018 - Jan 2018Strategic planning intern- Conducted the market research of some brands to find the opportunity of making the effective brand communication strategy based on the client's needs.I was assigned to the following brands, such as: -Hansaplast (pitching)-Nivea Men (pitching)-Heinz ABC -Spotify -Ninja Express (pitching)-RedBus (pitching) 
 - Schneider electricJan 2019 - Jan 2019Industrial automation product marketing intern- -Worked on various computer software such as Adobe Premiere and Adobe Photoshop to make videos product (Zelio Smart Relay) for sales material -Helped to optimize the Schneider Electric Indonesia's Portal Partner to gain more new users in OEM and SI. We made the questionnaire for users, we gain insight from partners and get some articles and quizzes to gain more users that fit based on the questionnaire. In July, we got all-time high new users in 2019. 
 - NoompangJun 2019 - Jul 2019Graphic design intern- -Worked on a various computer software such as Adobe Photoshop and Adobe Premiere to visualize and develop innovative graphic design for Noompang's social media (Instagram and Facebook) and also ads material for app and social media-Obtained input from marketing team, ensuring design meet brand expectation and the brief, work with 2 days deadlines, which may include two or more simultaneous projects-Updated and maintained internal databases of designs 
 - ShopeeJan 2020 - Nov 2020Marketing intern (shopeepay graphic design)- Worked on a various computer software such as Adobe Photoshop and Adobe Premiere to visualize and develop innovative graphic design for Shopeepay's Instagram and also some material for app 
 - Sagensie corporationJan 2020 - Mar 2021Social media strategist- -Responsible for the digital team -Created monthly content planning for client's and company's need for social media-Made a creative brief for the designer includes the copy and also the caption for social media -Analyzed and reviewed the monthly report from social media with analytical tools (Hootsuite) to make the content for the next month-Recommended influencers and cast talents as required for client's and company's projects in social media, collaborated with KOL Specialist-Involved in creative thinking for several production project, such as: product photoshoot, company's introduction-Collaborated with with creative production team, graphic designer, account team to strategize, develop campaign concept, and also make creative brief for the content samples-Conducted the primary and secondary research to find the effective brand message for Client's campaign based on the client's objectiveClients:-Buih Soap Official-MV2 (Pitching)-Kalbe Farma (Pitching)-Uniqlo (Pitching)-OK!Bank (Pitching) Lihat lebih sedikit 
 - NeurafarmJun 2020 - Sept 2020Social media marketing intern- Neurafarm is a smart farming company. One of Neurafarm's product is Dr. Tania, an AI-powered crop protection and management app that allows farmers to identify plant disease & pest, reduce risks, connect with experts and tap into bigger market.-Developed and managed Neurafarm's Instagram account (@neurafarmofficial)-Created monthly content planning -Executed and managed all published content (images, video, and caption) for @neurafarmofficial-Evaluated and reviewed the content every month and translate the data into content's recommendation for the next month-Gained 1500 followers in 3 months. The account's reach increased until 577% in the first 2 months. Lihat lebih sedikit 
 - M&c saatchi indonesiaApr 2021 - Jun 2023- - Creating the strategy brief for creative direction and also campaign direction.- Conduct market research and also analyze market, industry and competitor trends.- Involved in making several agency pitching deck and client’s digital campaign- Client: Tempo Scan (vidoran, MYBABY, bodrexin, Pure Baby), Permata Bank, XL, Minderoo - Senior Strategic PlannerApr 2023 - Jun 2023
- Strategic Planning ExecutiveApr 2022 - Apr 2023
- Jr. Strategic PlannerApr 2021 - Apr 2022
 
 - BelajarlagiJul 2022 - Jan 2023Teaching assistant- Teaching Assistant for the Marketing and Consumer Psychology class 
 - Publicis groupe indonesiaJun 2023 - Feb 2024Senior strategic planner
 - VmlFeb 2024 - nowSenior strategist
 
- Licenses & Certifications - Data analyticsGreateduNov 2022
 - Fullstack digital marketingBelajarlagiJul 2022
 
- Honors & Awards- Awarded to Salsabila NadhifahStudentsCatalyst Bandung Batch 7 Student StudentCatalyst Mei 2019 StudentCatalyst is a student-network of highly motivated students, enterpreneurs, and initiators to connect and inspire each other.I was selected as one of 45 students from 300+ student applicants
- Awarded to Salsabila Nadhifah1st Winner in Communication Plan Competition INDOHUN INDOHUN Des 2018 Indohun is a network of Indonesian higher education institution that aims to promote multi disciplinary collaboration in the human, animal, and environmental health sectors in Indonesia. They are concerning One Health concept.My team proposed a communication plan (social media campaign) for One Health concept that is called #jangancumatakut. We want the millennial generation to embrace their fear to conquer their curiosity in zoonotic disease and emerging infectious disease.We… Lihat selengkapnya Indohun is a network of Indonesian higher education institution that aims to promote multi disciplinary collaboration in the human, animal, and environmental health sectors in Indonesia. They are concerning One Health concept.My team proposed a communication plan (social media campaign) for One Health concept that is called #jangancumatakut. We want the millennial generation to embrace their fear to conquer their curiosity in zoonotic disease and emerging infectious disease.We did market research to get primary and secondary data and worked in a communication plan framework. Lihat lebih sedikit
- Awarded to Salsabila Nadhifah2nd Winner of 12th IMOTION Marketing Plan Competition Universitas Indonesia Nov 2018 IMOTION (Indonesia Marketing Competition) is one of the biggest marketing events for undergraduate students in Indonesia held annually by FEB UI.My team proposed marketing plan for one of PT. Jatelindo Perkasa Abadi's financial technology product, Optima.
- Awarded to Salsabila NadhifahFavorite Winner in YSEALI (Young Southeast Asian Leaders Initiative) Video Competition 2018 YSEALI Nov 2018 The video was selected 9 from over 50 submissions all around Southeast Asia. The video is about STEM education in our perspective. This video got 472 votes on Facebook and become the favorite winner.
- Awarded to Salsabila NadhifahTop 10 Marketing Competition IPB 2018 Institut Pertanian Bogor Apr 2018 Trying to find the best solution to overcome Jungleland Theme Park Indonesia's marketing problem with research paper and creative advertising video.
 
- Volunteer Experience- Media Monitor Pemilu 2024Issued by Remotivi on Jan 2023 Associated with Salsabila Nadhifah Associated with Salsabila Nadhifah
- Creative DirectorIssued by Femme in STEM on Sept 2018 Associated with Salsabila Nadhifah Associated with Salsabila Nadhifah
 
- Languages- inIndonesian
- enEnglish
 
- Recommendations - Nayeem ulla khanAssociate Quality Engineer at Fidelity National FinancialBangalore Urban, Karnataka, India
 - Margherita mosanghiniCo-Founder at SonnoWP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
 - Henry digenanPaint sales associate at Mallory Paint StoreSammamish, Washington, United States
 - Tina nguyenAssociate Project Manager | PMPSan Jose, California, United States
 - Raghav agarwalPassion for Quantum Computing & AI | Graphic & Video Designing | Co-Founder at Zonify EsportsPushkar, Rajasthan, India
 - Mukesh r ,pmp®Senior Engineer @ L&T | EPC/EPCM | EX-Meinhardt GroupVadodara, Gujarat, India
 - Valentin costonGo-To-Market Strategy Lead SeniorParis, Île-de-France, France
 - Sasha mikulskyjHuman Resources Acting Senior - People Operations at PwCArgentina
 - Chadia chammoutOffice Manager, Quality Control and Human Resources AssistantGeorgetown, Texas, United States
 - Jean-paul hardyMédecin spécialiste chez Ophtalmeo SPRLNamur Metropolitan Area
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