
Timeline
About me
Communications Specialist at Thornado Communications
Education

Kingston university college
2016 - 2018Bachelor’s degree marketing & communications
Polytechnic west
2008 - 2010Associate’s degree hospitality administration/management
Experience

Nicholson’s bar & grill
Feb 2009 - Feb 2010Bar / wait staff• Providing excellent customer service at all times and to ensure that all staff provides the same. • Providing and practicing Responsible Service Of Alcohol (RSA)• Undertake the general duties of the day-to-day running of the Nicolsons Bar & Grill and manage all staff and operations from the bar to front of house.

Armada hotel petaling jaya
Nov 2010 - Mar 2013• In charge in overall administration, paperwork and coordination of the Public Relations department• Planning, Developing and Implementing Public Relations strategies• Seek sponsorship opportunities for events that are held by the Hotel• Organizing and coordinating events such as Promotional Events, Hotel/Outlet Anniversaries and Secretary’s Club Events which are held both in-house and offsite. .• Designing simple graphic job such as notices, flyers and posters• Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, photographs, films and multimedia programmes• Consistently making sure media listings are the latest and updated• Liaising and answering enquiries from media, individuals and other organizations, often via telephone or email. • Researching, writing and distributing press releases to targeted media regarding food promotions or events (post and pre event write ups)• Writing and editing in-house guest letters, speeches, and articles.• Arranging Band Auditions for in-house outlets with band agents.• Organizing Press Conferences, Exhibitions and Media/Blogger Food Reviews• Maintaining and updating information on the Hotels official website• Maintaining and updating information on the Hotels official Facebook page.• Planning and implementing Facebook competitions to gain more ‘Likes’ on Facebook• Fostering community relations through events such as open days and through involvement in Corporate Social Responsibilities.• Organizing and taking part in bridal fairs 3 times yearly. To come up with different themes of idea every bridal fair, ensuring booth is set up according to standard and visuals approved by Public Relations Manager, and also to correspond with the organizer regarding designs and special request that might be needed. Show less • In charge in overall administration, paperwork and coordination of the Public Relations Department• Seek sponsorship opportunities for events that are held by the Hotel• Designing simple graphic job such as notices, flyers and posters• Consistently making sure media listings are latest and updated• Liaising and answering enquiries from media, individuals and other organizations, often via telephone or email. • Researching, writing and distributing press releases to targeted media regarding food promotions or events (post and pre event write ups)• Writing and editing in-house guest letters, speeches, and articles.• Arranging Band Auditions for in-house outlets with band agents.• Organizing Press Conferences, Exhibitions and Media/Blogger Food Reviews• Maintaining and updating information on the Hotels official website• Maintaining and updating information on the Hotels official Facebook page Show less
Marketing Communications Executive
May 2012 - Mar 2013Public Relations Officer
Nov 2010 - Apr 2012

Hektar property services sdn bhd
Mar 2014 - Aug 2016Senior marketing executive•Conceptualizing, developing and executing large and small events to raise the centre profile and increase foot traffic • Ensuring all events and experiences are promoted through digital channels to drive maximum traffic to the centre for events and promotions•Developing campaigns and events for all retail categories in the centre, i.e. Fresh Food, Cafes, Restaurants, Fashion, Entertainment, and Kids, in line with centre business and marketing strategy•Effectively manage the budget for events and communications•Partnership with various third party companies to create/enhance events managed by the centre•Being hands-on with centre duties including centre signage, retailer requests, emergency requests, and customer feedback•Work effectively with internal departments (esp. leasing, specialty leasing, sub-brands and guest services to ensure optimum business effectiveness and information is communicated around the business units – new store openings, launches, events, changes to procedures, staff newsletters•Assist in preparing the annual Marketing Plan, and ensuring that marketing objectives are achieved•Develop and implement ATL and BTL marketing campaigns and brand strategies to achieve sales targets, from creative brief through to analysis and recommendations. •Budget management of campaigns in line with overall marketing budget •Planning, developing and implementing PR strategies •Liaising with and answering inquiries from media, individuals and other organizations, often via telephone and email •Researching, writing and distributing press releases to targeted media •Focusing on Brand Development to target organic followers on both Facebook and Instagram platforms•Setting Clear Objectives for campaign to drive engagement on both social media platforms •Strategically promote campaign by buying advertisement on Facebook to reach targeted audience Show less

Hektar asset management sdn bhd
Feb 2018 - Jul 2018Assistant manager business development & strategy
Thornado communications
Jul 2018 - nowCommunications specialistThornado Communications is founded in hopes to be a full-service agency.Here at Thornado Comms, we offer public relations, branding, interactive and social media services.In an age when most agencies are owned by giant, international parent companies, Thornado Comms is a rare exception: it's owner-operated startup with aims to elevate other fellow startups within Malaysia to reach their exponential growth. In short, we’re a startup for startups.We believe that every forward-thinking company, regardless of size, deserves the same caliber advertising as the big corporations. We're built to deliver on that belief: Personal service, high-caliber advertising. Show less
Licenses & Certifications

Writing for media
Institute of public relations malaysiaMay 2016- View certificate

Marketing & leasing - part 2
Malaysia shopping mall association (ppk malaysia)Mar 2016 
Crisis communication & management
Institute of public relations malaysiaSept 2015- View certificate

Marketing & leasing - part 1
Malaysia shopping mall associationMay 2015
Honors & Awards
- Awarded to Stanton ThornBest Employee General Manager, Armada Hotel Petaling Jaya Mar 2012 Best Employee - Heart of The House (First Quarter 2012)
Volunteer Experience
Event Coordinator
Issued by Furry Friends Farm, Malaysia on Jan 2010
Associated with Stanton Thorn
Languages
- enEnglish
- maMalay
- chChinese
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