
Timeline
About me
Project Manager: Technology and Broadcast Media Production - former Creative Director
Education

Lynda.com / linkedin learning
1996 -Graphic design, web design, digital marketing, corporate marketingOngoing continuing education to stay on top of the latest graphic/web design and corporate/digital marketing trends

Center for electronic arts, san francisco
1998 - 1999Certification visual design 1 & 2
Graphic arts institute, san francisco
1997 - 1999Certification, graphic/web design classes
Harrison senior high school
1981 - 1987High school diploma all required courses and ap
College of alameda
1993 - 1994Computer information systems
Experience

Pearson education
Apr 1996 - Nov 2000Associate graphic designer”Marketing department guru” – designed and produced a wide variety of marketing collateral, prepared specs, obtained quotes for printing, and supervised press checks for accuracy and consistency. Managed external design contractors and creative services vendors. Developed $750K Marketing Department budget, tracked collateral and department expenses against budget, and presented monthly and year-end reports to executive team.
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Emc corporation (formerly legato software)
Nov 2000 - Feb 2005Associate creative directorLed global Creative Services department, served as C-Suite and HR creative resource, and delivered a broad range of corporate and marketing materials across all media that reinforced corporate brand through several acquisitions and iterations. In charge of both internal staff and external design contractors, and creative services vendors. Managed $600k Creative Services budget, and provided monthly/yearly tracking reports.

Borland software corporation
Jul 2005 - Jan 2008Creative services managerLed in-house Creative Services department and Web Services projects through the Corporate Marketing Database, delivering marketing materials across all media that reinforced corporate brand throughout the entire organization. Responsible for both internal staff and a full complement of external design contractors and creative services vendors. Consistently managed department budget and project savings every quarter, and provided metrics reports on projects.

Cordys
Dec 2007 - Nov 2008Creative services managerLed creative services department for US Headquarters, working directly with the Sr. VP – Corporate Communications on multiple global branding and design initiatives.

Codetermine
Jun 2009 - Jun 2020Co-founder, vice president & creative directorCoDetermine was a creative services business that provided clients with everything from: corporate marketing and branding; graphic, web, and event design; creative print and digital design; social media marketing and design. We worked with clients on projects from ideation to completion, as well as updating existing assets. <client list upon request>

Warner bros. discovery
Nov 2021 - Apr 2024Associate project manager— Core member of broadcast post-production team that helped Turner networks have year-over-year growth with regards to all major tentpole events for NBA, NHL, MLB, USSF, and NCAA March Madness. — Developed and implemented Bleacher Report (B/R) Broadcast Credential Process for requesting different levels of credentials while on the ground at games and matches. This process went through multiple iterations over time as efficiencies were discovered. — Key owner and developer of Turner Asset Management Process - developed Turner Sports (now TNT Sports) process for requesting photo and video footage assets from various sources including Getty Images that had several unique logins for usage on the various networks that were part of the Turner portfolio. Also managed all requests and invoice tracking for iStockphoto, Shutterstock, Pond5, AP (Associated Press), various networks (ABC, NBCU, CBS, Fox Sports, ESPN), NCAA. Worked with legal department on rights usage as needed.— Core team member who developed daily B/R Live Stream Content and Programming Sync Process for B/R’s live stream production process for app, web, and VODs. Process grew to include technical operations and team scaled daily streams 10x from 60 streams on average per month to over 600 streams per month in one year. — Member of review team for the development of Bleacher Report Creator Studio (BRCS) that uses a very customized and tailored Hot Mic product that enables talent to go live in the B/R app without producer or technical support. This is what helped B/R scale up 10x much in just one year.— Member of Sports Emmy® 2021 (43rd Annual) and 2023 (45th Annual) submissions team for Turner Sports/TNT Sports and Bleacher Report entries. Also submitted entries for Sport Business Journal Awards.— Created new and updated already existing SOPs as efficiencies were found and/or business needs changed. Show less
Licenses & Certifications
- View certificate

Designing a resume for creatives
LinkedinDec 2018 - View certificate

After effects cc 2019 essential training: the basics
LinkedinNov 2019 - View certificate

Project canvas: a simple framework to learn project management fundamentals
LinkedinMay 2024 - View certificate

Ux design: 1 overview
LinkedinJan 2019 - View certificate

Adobe xd essential training: design (2019)
LinkedinDec 2018 - View certificate

Indesign: interactive pdfs
LinkedinFeb 2018 - View certificate

Indesign: publish online
LinkedinDec 2018 
Muse essential training
LinkedinMay 2017- View certificate

Learning infographic design
LinkedinJan 2019 - View certificate

Smartsheet essential training (2022)
LinkedinMay 2024 - View certificate

Project management skills for leaders
LinkedinDec 2023 - View certificate

Learning lucidchart
LinkedinMay 2024 - View certificate

Adobe xd essential training: prototype and share (2019)
LinkedinJan 2019 - View certificate

Adobe dimension cc first look
LinkedinFeb 2018 - View certificate

Unlock the secrets of hybrid project management
LinkedinMay 2024 
Muse cc new features
LinkedinMar 2018- View certificate

Learning adobe xd
LinkedinDec 2018 - View certificate

Designing a resume
LinkedinDec 2018 - View certificate

Managing email marketing lists and campaigns
LinkedinJan 2019 - View certificate

Office 365 powerpoint new features: designer and morph
LinkedinJan 2019 - View certificate

Adobe xd: using ui kits
LinkedinJan 2019 - View certificate

Drawing vector graphics: brand character design
LinkedinDec 2018 - View certificate

Lucidchart for business analysis
LinkedinJun 2024 - View certificate

Marketing automation with hubspot
LinkedinMar 2018
Volunteer Experience
Secretary/Treasurer
Issued by Lincoln Place of Redwood City Homeowners' Association on Jan 2004
Associated with Matt DeGraffenreid
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