Experience

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  Mercer university

  Jan 2008 - Jan 2012

  Student admissions leader

  • Masterminded the University’s Preview Days and Group Tours.• Managed a team of 110.• Mentored student workers, established training workshops or seminars for development.• Promoted to Director of Student Workers in the Junior Year. • Projected a commitment to continuous improvement; provided leadership, training and motivation for staffs to achieve service goals and objectives.

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  Perrigo company plc

  Jan 2013 - Jan 2014

  Pharmaceutical sales representative

  • Liaised with and persuaded targeted doctors to prescribe the company’s products utilizing effective selling skills and performing cost-benefit analysis. • Manage large territory of Manhattan, Bronx, and Upstate New York.• Visited 10-15 offices per day to promote ophthalmic products. • Monitored and analyzed data and market conditions to identify competitive advantage.• Assessed clients’ needs and present suitable promoted products.

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  Ellery homestyles llc

  Jan 2014 - Sept 2018

  Ecommerce sales manager

  • Monitor product full life cycle i.e. from inception to implementation on major websites.• Drive sales with customers such as Kohls, Overstock, Walmart, Amazon, and Wayfair• Facilitate brand awareness through promotions and vendor marketing.• Assist with yearly budget and sales projections.• Oversee a team of e-commerce sales assistants.• Create digital assets, copy, and content for online retailers.• Analyze all aspects of retailer business including inventory and assortment planning, costing, wins, misses, and white space. • Support with planning and setup for biannual market week events. • Catalyze business growth by 20% in 2017. Lihat lebih sedikit

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  Idea nuova

  Sept 2018 - Sept 2019

  Senior account executive, ecommerce and omni channel

  • Guide warehouse fulfillment in DSV and DOTCOM sector• Develop private label, as well as open line product for companies such as Walmart, Amazon and Wayfair• Strategize inventory forecasts, flow and demand• Create yearly budget and sales projections with a focus on quarterly growth goals by category• Optimize online assortment of furniture, licensed product, textiles, and home decor• Curate online focused products by working close with In House Design, and Factories• Uncover white space in the market quickly to ensure we are at the forefront of trends• Create Digital Marketing Campaigns with a focus on AMS and WPA• Create SEO driven content, copy, and imagery Lihat lebih sedikit

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  Freelance

  Jan 2019 - now

  Independent consultant, ecommerce and dtc

  Search Page OptimizationProduct Page ManagementCopy WritingRevenue BuildingFocus on Amazon, DTC, and WalmartSEO Search OptimizationData Optimization

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  Westpoint home

  Jan 2019 - Jan 2022

  Senior digital sales manager

  • Manage digital program (coop, term, import, etc.) that deliver exponential growth while growing operating profit• Achieve monthly sales forecast while maintaining spending budget• Manage customer product inquiry/QA, work with cross-functional staff for smooth daily sales transaction• Develop and maintain high traffic velocity digital strategy; manage digital sell-in and sell-through • Own execution of: -Online portal and digital program management -POS and digital traffic improvement -Direct Import -Operational scorecard -ROMI analysis• Implement best practice sales and marketing techniques in a way that enhances sales effectiveness to strategic digital customers• Manage and expand Direct Import program• B2C Website Development and MaintenanceCustomer Base:DTC WebsiteWalmartAmazonWayfairLowesHome DepotBed Bath, and BeyondOverstockPier 1Barnes and Noble Lihat lebih sedikit

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  Eos products

  Jan 2022 - now

  Senior manager, digital and ecommerce

  • Oversee Omni Shopper Programs. i.e. Beauty Boxes, Digital Rewards, In-Store Demos• Secure support for retailers through internal brand marketing & social teams• Execute Retail Media Campaigns with Walmart Connect, Roundel, and Amazon Ads• Monitor sponsored search and DSP campaigns with digital agency• Manage full Amazon business, leveraging Amazon as a marketing platform for brand