
Felipe Reis
Media Assistant

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About me
Account Executive at Spotify
Education

Universidade Presbiteriana Mackenzie
2007 - 2012Graduado Publicidade, Propaganda e Marketing
Escola Superior de Propaganda e Marketing
2015 - 2017Comunicação e Mídias Digitais MarketingPós Graduação
Experience

Leo Burnett Brazil
Mar 2010 - Jan 2012Media AssistantClient: Fiat, Samsung, Emirates, Kellogg and Disney Movies.Media Execution: alignment with production, insertion order construction and media schedules, participating in media planning with the coordinator and responsible for releases of offline and online campaigns;Reports of online and offline campaigns for clients in Brazil and abroad, competition control, planning and purchase of maps and plans of placement.

Range Mobile Experience
Jan 2012 - Jun 2013Mobile Marketing ManagerDigital planner focused in Mobile Marketing.

Agência 270Graus
Jun 2013 - Jun 2015Digital AnalystEntrepreneurial work with partners to leverage the agency 270 Graus, focused on the digital market: e-commerce, social media, media performance and mobile marketing;Prospection of new clients: development of presentations, proposals and commercial reports;Presentation of marketing plans and weekly alignments with clients;Digital Campaign Management:o Campaign Management and Performance Optimization in Sponsored Links (Google Adwords, Google Analytics, Facebook Ads);o Website Optimization - SEO;o Web Development and UX (Responsive Websiteso Development of digital channels such as event hotsites, intranet pages, mailing systems, websites, corporate virtual stores and retail e-commerce; Show less

Mcgarrybowen Brasil
Jul 2015 - Apr 2016Media CoordinatorClients: Disney Parks, ESPM, PwC and Burberry.Market analysis and campaign development by broadening the media actions of each client.Coordinate the group for the development of Digital and Offline Media planning, optimizing the possibilities of advertising for customers served in the different markets listed: Automotive, Educational, Luxury and Entertainment;Skills with search software: TGI, MW, Comscore, PlanView and Monitor;Online performance reporting and optimization: Google Adwords, Analytics & DoubleClick, Facebook Power Editor, Linkedin, Twitter Ads and Programmatic Media. Show less

LDC
Apr 2016 - Aug 2017Media PlannerClient: Santander, PepsiCo, Leroy Merlin and GetNet;Development of Online and Offline media strategy for the different segments listed above.Negotiation of high level media investment for Santander in all media channels as TV, PayTV, OOH, Radio and Online;Skills with search software: TGI, MW, Comscore, PlanView and Monitor;Online performance reporting and optimization: Google Adwords, Analytics & DoubleClick, Facebook Power Editor, Linkedin, Twitter Ads and Programmatic Media.

SalveTribal Worldwide
Apr 2016 - Aug 2017Coordenador de mídia
Dentsu Media
Sept 2017 - Dec 2020Client: Microsoft, Adidas, Natura and Disney Parks;Development of media strategy for customers, aiming to expand the brand in the market and increase sales volume.Media planning On and Off, for Microsoft, Adidas and Disney Parks, since negotiation of the annual budget to the strategic definition of client’s goals.Team management focused on the delivery of the KPIs of each client, according to the media planning.Elaboration of managerial reports, studies of media defense and competition analysis.Participation in media drive competitions of companies from different segments of the market Show less
Gerente de mídia
Mar 2019 - Dec 2020Media Supervisor
Sept 2017 - Feb 2019

Publicis
Dec 2020 - Apr 2022Media DirectorDiretor de Mídia das contas de Honda Automóveis, Honda Motos e Honda Serviços Financeiros e da frente de Performance dos clientes listados.

Spotify
Apr 2022 - nowAutomotive Client Partner at SpotifyClient Partner do Spotify Advertising da Vertical de Autos + Energy
Licenses & Certifications

Sales Development
Fundação Getulio VargasFeb 2024
Negotiation Mastery
Harvard Business SchoolDec 2023- View certificate

Facebook Certified Media Planning Professional
FacebookSept 2020
Languages
- inInglês
- poPortuguês
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