Experience

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  Moto99

  Jan 2017 - Jan 2017

  Administrator assistant

  Participated in group project, communicated with clients, contacted customers by phone and emails, designed a webpage in collaboration with employer, answered to emails and translated them, participated in creation of documents and subsequent translation

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  Renault-nissan-mitsubishi

  Jan 2018 - Jan 2019

  Marketing department assistant

  1) Analysis of sales, prices, comparison with competitors2) Active work with Excel (VLOOKUP, pivot tables, formulas, graphs)3) Updating statistical information, preparation of reports4) Work with orders from dealers5) Creation and translation of presentations (Power Point)6) Launch of a new order verification system, thanks to which the segment's profit increased by 15%7) Development of catalog for a new series of Motrio products, taking into account the analysis of the consumer's portrait Show less

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  Kontakt (intersearch russia)

  Jan 2018 - Jan 2018

  Consultant (fmcg, fashion&beauty)

  1) Search and assessment of candidates for middle and TOP management positions2) Screening and interviewing candidates3) Professional and psychological testing of candidates, identification of motivating factors4) Candidates motivation5) Preparation of job descriptions; publication of job descriptions in press and social networks6) HR research: analysis of labour market of different regions- Preparation of C&B reports;- Database construction and development

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  Tetra pak

  Nov 2019 - Jul 2021

  Marketing department specialist

  1) Participation in the launch of "Guardians of the Forest" campaign together with WWF aimed to support and protect Russian forests (KPI's were exceeded by 36% on the 3rd month)2) Participation in the launch of the interactive website "This packaging will grow again" together with PepsiCo (https://re-grown.ru/)3) Participation in the creation of "It's easy to help the nature" campaign4) Launch of the eco-initiative project on separate waste collection in the shopping centres5) Managing projects with customers and agencies (SMM, digital, media, PR) Show less

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  Reckitt

  Sept 2021 - now

  - Preparation for Brand Plan & Deployment with further presentation (together with SBM);- Development and successful launch of 3 new products (4 SKUs of Cillit Bang Floor Cleaner; Special Cillit SKU for HD channel, Universal MPC gel - a new product in a new category);- Leading 'How-to-use videos' project for all Hygiene brands (25 videos from briefs to production) to educate consumers - https://vk.com/video/@reckitt_russia - Participation in Cillit Bang Toggles repositioning as 'Refills for triggers' to offer consumers same high quality at more affordable price;- Creation of special Black Friday and Christmas hero images for the whole portfolio of Hygiene brands;- Work with articles, ORM & E-com content (cards, hero images, A+ content, banners, rich content, KV, brand zones, etc.);- Websites update;- Work with artworks, outer cases, stickers, banners, etc. Show less - Preparation for Brand Plan & Deployment with further presentation (together with SBM);- Successful launch of 2 EPD projects: Dishwasher machine cleaner & Rinse aid;- Participation in the integration of “4 steps for perfect result” omnichannel message for consumer education in a difficult Finish Additives segment;- Participation in sustainability project “Goodness drop by drop” with donation to the Ecological Fund aimed to save water resources and clean the shorelines;- Participation in launch of Finish Starter Kit specially for White Goods Store channel;- Website relaunch (https://finish-club.ru/);- Work with bloggers, articles and posts creation, copywriting;- Work with QR-codes (creation and on-pack implementation);- Work with E-com content (cards, hero images, A+ content, banners, rich content, KV, brand zones, etc.) Show less - Participation in educational sustainability campaign to support launch of Green products range (special IG account creation, AR masks launch, digital activations with bloggers, creation of 'green' portraits, competition with eco prizes, collaboration with eco organisation Sobirator, joint live broadcast in IG, separate waste containers branding)- Successful relaunch of the full Finish portfolio designs as a part of Reborn project (46 SKUs);- Participation in OLV creation and videos localization as a part of PIP program;- Work with voice over, tone of voice, etc.;- Social media posts creation as a part of PIP program Show less

  • Junior Brand Manager, Surface Care category (Cillit Bang, Harpic, Tiret, Lysol)

    Jul 2023 - now

  • Junior Brand Manager, Finish

    Sept 2022 - Jul 2023

  • Brand Assistant, Finish

    Sept 2021 - Sept 2022