Experience

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  Cannon design + build

  Jan 2000 - Jan 2003

  Marketing

  Redesigned RFP proposal process with booklets that achieved new levels of branding standards. Helped close 10 new projects in one year in competitive market when firm was OWP/P Architects.

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  Locke lord llp

  Jul 2003 - Jun 2006

  Marketing/media relations coordinator

  Began as one of the firm’s first hired Marketing/PR representatives when it was Lord, Bissell & Brook LLP pre-merger. Defined approach and brand for sharing information between practices that was adopted firmwide. Set up client alerts, collected and wrote content, and improved attorney access to timely data. Client base was more than 2,000 attorneys in several U.S. and international offices in the areas of bankruptcy, reinsurance, labor & employment, among others.

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  Foley & lardner llp

  Jun 2006 - Mar 2008

  Senior pr specialist

  -- law firm with 17 US offices and 3 international locations | 1 direct report Challenged to advance proactive and reactive media relations, media coaching, and strategic PR planning, I helped to significantly increase brand recognition in 4 states. My efforts garnered byline placements and coverage in national and local media outlets.Co-managing 8 PR agencies across the US, I organized logistics, topic selections, agenda development, and execution of a large PR summit.COMPETENCIES: Media Relations | Training & Development | Client Service | Event/Conference Management Show less

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  Presence health

  Mar 2008 - Apr 2015

  -- 2nd largest health system in IL | 3 direct reports --Post merger of Resurrection Health Care and Provena Health, I was asked to co-anchor the development of a strategic internal communications framework from scratch. I entered an environment with a population of 22K employees and 12 hospitals facing significant job security concerns, cultural shifts, and a highly decentralized workforce.I had a blank canvas and I used it to minimize negative messages, bring consistency and transparency, and coach executives to embrace the struggles of the organization and tackle them proactively.I brought light to the organization’s new Vision and created an atmosphere ripe for collaboration.★ KEY ACTIONS: -- Championed launch of internal news TV network as producer, editor, and on-camera talent without prior broadcast training; assembled more than 80 videos (on-camera in 65) in 1.5 years.-- Collaborated with former CNN News correspondent to determine story angles, write scripts, interview leaders, and package stories.-- Leveraged new mobile, digital, and online technologies to stimulate employee engagement.-- Handled change communications for a $107M electronic health record (EHR) system implementation.-- Anticipated media responses and inquiries.★ KEY RESULTS: -- Aligned more than 85% of news network content with strategic priorities, tackling employee concerns head-on; earned 2013’s Telly Award for Corporate Image.-- Established beats and deployed Meeting-in-a-Box tool through with colleagues, securing 80% readership in the first year.-- Steered change communications and internal branding campaign, reducing resistance to new culture and increasing employee engagement.-- Wrote letters, speeches, talking points, press releases, story pitches, and website/print content.COMPETENCIES: Strategic Plans | Media Relations | Employee Engagement | Change Communications | Mergers Show less To raise brand awareness and the organization's position as an industry leader, I inspired a new and innovative approach to messaging and PR as a direct advisor to leaders and employees.★ KEY ACTIONS: -- Produced first, system-wide media video series for 300+ organizational leaders.-- Initiated PR, branding, and promotional strategies for fundraising partnership with the American Heart Association (AHA).-- Coordinated change management communications with internal and external partners.★ KEY RESULTS: -- Initiated sharing of best practices and leadership development.-- Raised ~$100K and won Platinum AVA Award (highest honor) for AHA video production.-- Oversaw change communications for revenue cycle project that generated $25M benefit.-- Connected with elected officials, media, and community reps to deliver community benefit reporting.COMPETENCIES: Project Management | Media Relations | Messaging/Branding | Public Relations | Knowledge Sharing Show less I became a top advocate for the hospital, earning a peer nomination for the Robert D. Barrigar Award of Excellence for service contributions. I conceived proactive PR campaigns, integrated marketing, social media, and monthly newsletters for internal and external audiences. I strove to maximize publicity value in a competitive Chicago market with strong media contacts. ★ KEY ACTIONS: -- Created strategic messaging and secured positive Chicago online, broadcast, and print coverage.-- Wrote messages to promote brand, divert crises/panic, and engage within social media.★ KEY RESULTS: -- Achieved highest publicity value in department at $300K in 1 year.-- Captured front-page stories with Chicago Tribune and reporting on Fox and WGN news.-- Composed winning nomination for MidCareer Award, granted to first female physician turned CEO.-- Directed messaging during H1N1 outbreak, coaching CEO and embracing media to curb fears.-- Persuaded management to engage on social media, forging beneficial relationships with reporters.COMPETENCIES: Media Relations | Public Relations | Crisis Communications | Training & Development | Content Development Show less

  • Director, Corporate Communications / In-House Editorial Lead

    Oct 2011 - Apr 2015

  • Manager, Corporate Communications & PR

    Mar 2008 - Oct 2011

  • Manager, Marketing & PR - Saint Joseph Hospital

    Mar 2008 - May 2010
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  Corepower yoga

  Jun 2011 - Apr 2016

  Yoga instructor
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  Sw consultant

  Apr 2015 - Mar 2016

  Consultant

  Results-driven communications professional with more than 15 years of experience developing, executing and measuring communication strategy and programs for organizations in the areas of health care, wellness, legal, retail and professional services. Clients include Fidelity Investments, Mariano's, Vi and Cancer Treatment Centers of America.Specialize in:Internal communicationsExecutive communicationsEmployee engagementCrisis communicationsMedia relations HR and benefits consultingChange management Show less

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  Acgme

  Mar 2016 - now

  Lead strategy and implementation of communication activities for national accreditor of graduate medical education programs and institutions, with oversight of internal communications, external communications, marketing and social media. Serve as the organization’s primary media contact and liaison with peer and partner organizations. Focus on brand awareness and engagement with ACGME’s communities, as well as reputation management, change communications, and digital strategy. Responsible for building relationships with media and partners, leading the development of strategic communication plans for programs and initiatives, and directing the organization's marketing activities to build awareness and engagement with the ACGME. Responsible for increasing internal and external understanding and awareness of the ACGME’s objectives and achievements, and directing programs that promote a positive image.

  • Vice President, Communications

    Jun 2020 - now

  • Senior Director, Communications and Media Relations

    Jun 2019 - Jun 2020

  • Director, External Communications

    Mar 2016 - May 2019