Henrique Moraes

Henrique Moraes

Clinical Engineering Manager

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location of Henrique MoraesFederal District, Brazil

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  • Timeline

  • About me

    Sales Manager | Commercial Manager | Business Development Manager | Strategic Accounts | Expansion | Strategic Partnerships | Channels | Medical Devices | Health | Biomedical Engineer | Projects 📈

  • Education

    • Universidade Federal de Pernambuco

      2001 - 2008
      Bachelor degree Biomedical Engineer

      Activities and Societies: Estágio curricular auxiliando os mestrando do Centro de Engenharia Biomedica da EB-UFSC, nas pesquisas de instrumentação biomédica ( Bolsa FACEPE)

    • Ibmec

      2013 - 2015
      Master of Business Administration (MBA) Project Management
  • Experience

    • Ebem - Empresa Brasileira De Engenharia Medica

      Mar 2008 - Nov 2012
      Clinical Engineering Manager

      Main responsibilities:. Management of the teams responsible for clinical engineering at the Hospitals, Unimed Maceió and Hospital do Açúcar, with 2engineers, 4 technicians and 2 assistants under my management;. Responsible for preparing the Medical-Hospital Equipment Management Plan (PGEMH) covering themanagement of the medical equipment fleet during its useful life, risk management, safety, maintenance metrics,approval of equipment, installation and monitoring of acceptance tests and training for the start of operation;. Management of Clinical Engineering processes applied to Hospitals, through the implementation of performance indicators,financial and satisfaction;. Development and implementation of processes and controls, in accordance with accreditations and legal requirements;. Management of budgets and investments in technologies for strategic planning;. End-to-end process analysis, aiming to promote greater productivity and exam security.Main Achievements:. I led the clinical engineering sector that was approved without reservations in the CQH quality program at Hospital UnimedMaceió, being the sector highlighted in the audit carried out.Main Competencies:. Technical team leadership;. Solving complex problems;. Data analytics;. Indicator reporting;. Maintenance management;. Conflict Resolution;. Strategic planning. Show less

    • BRAKKO Comércio e Importação LTDA

      Dec 2012 - Jan 2014
      Medical Device Service Manager

      Main responsibilities:. Management of the service team, composed of 7 technicians and administrative team, responsible for the maintenance of Medical Equipment representing the brands: - COVIDIEN, STRYKER, NIHON KOHDEN and GETINGE in the Central-West Region of Brazil;. Management of the company's relationship with customers, negotiating service contracts and meeting their needs to delight them with the services offered and build loyalty;. Monitoring and advising customers after closing the sale, using after-sales strategies to ensure loyalty;. Conflict management, working to resolve problems actively;. Optimization of processes, seeking faster and safer service, maintaining quality control;Main Achievements:. Within a period of 1 year, be able to implement new services in the company, such as: electrical validation, autoclave validation and calibration of medical devices, expanding the range of services offered and customers served. Diversifying revenue and increasing the customer base.Main Competencies:. Maintenance management;. Customer service;. Negotiation;. Leadership team;. Medical knowledge and devices. Show less

    • GE HealthCare

      Feb 2014 - Mar 2024

      Main responsibilities:. Managing the Commercial team of the GE HeathCare Medical Imaging Diagnostic Equipment portfolio for expansion accounts, in the Midwest (CO) and North (NO) of Brazil, direct team of 5 Sales Representatives and 2 Partner Distributors with 8 salespeople ;. Responsible for the commercial strategy and structuring of the region's team, with periodic reporting of sales results;. Responsible for the new customer prospecting strategy, creating strong relationships with customers in the region;. Conducting meetings and providing direct support to the sales team, incorporating market analysis tools, return on investment, feasibility and credit solutions, to complete negotiations with the end customer. Developing technical negotiation and sales strategies that help achieve goals;. Knowledge of the Healthcare market with familiarity with technologies such as magnetic resonance imaging, tomography, angiography, nuclear medicine, Pet-CT, mammography and x-ray.Main Achievements:. Delivering sales results 25% above expectations in the first year in charge of the region, after restructuring the commercial strategy in the region, based on the analysis of data and trends from previous years;. Implementation of a strategy to attract new customers through active prospecting in regions with a demand for exams and a low number of services, keeping the region's results consistent over the years;. Recognized by HR for the humanized, inspiring management and development of team skills under my leadership.Main Competencies:Knowledge of the market and the healthcare sector;Leadership ability;Negotiation skills;Communication skills;Results orientation;Data analysis skills;Time management skills;Problem solving skills;Knowledge of financial analysis;High performance team management. Show less Main responsibilities:. Responsible for forecasting revenue for the region through sales of Diagnostic Imaging Equipment, in order to maximize sales margin, reducing unplanned logistics costs and delays, through active management of each project;. Leading projects and commercial operations in the central-west and northern regions of Brazil. Coordinating and strengthening the relationship with the Client, Facilities Project Manager, Logistics, Operational, Service and Sales Teams. Responsible for anticipating and increasing the company's revenue in the region;. Responsible for defining plans, goals and activity schedules, in order to complete projects within the deadline;. Managing after-sales, working towards customer satisfaction by connecting all areas of the process;. Participation in meetings with the team, discussing new processes to improve efficiency and quality of service.Main Achievements:. I adjusted the process of consolidating results in Brazil, developing a tool that automated several calculations and graphs, generating savings of 3 hours of work per week for each leader in the sector. Recognized with a prize of 2 thousand dollars and expanded for use in Latin America.Main Competencies:. Interpersonal relationship;. Persuasion;. Problem solving ability;. Effective communication;. Analytical data management;. Operational Excellence;. Indirect team management;. Processes improvement;. Project leadership. Show less Main responsibilities:. Responsible for the evaluation and validation of architectural projects and locations for the installation of large Medical Imaging Diagnostic Equipment;. Provide customers and their project teams with the site planning information necessary in the successful implementation of GE Healthcare diagnostic imaging equipment. ex: Magnetic Resonance Imaging, Computed Tomography, Interventional Imaging, Nuclear Medicine/PET, Mammography, X-rays;. Management of Imaging Diagnostic equipment installation projects;. Definition of plans, goals and activity schedules in order to complete projects within the deadline.Main Achievements:. Implementation of new project management tools for the Brazil team, standardizing communication with external and internal customers, with an email template, schedule, main project milestones, Gantt chart and active project management, being recognized with the promotion to operations leadership in less than 1 year in the position.Main Competencies:. Project management;. Project Leadership;. Active Communication;. Analytical Skills;. Biomedical engineering. Show less

      • Regional Sales Manager

        Apr 2018 - Mar 2024
      • Revenue Operation Leader

        Mar 2015 - Apr 2018
      • Installation project manager

        Feb 2014 - Feb 2015
    • DaVita Tratamento Renal

      Jul 2024 - now
      Diretor regional de operações

      Responsável pela Direção de operações de serviços Hospitalares na região Centro-Oeste

  • Licenses & Certifications

    • GE - Best strategies for problem solving - 2021

      SETA Desenvolvimento Gerencial
      Dec 2021
      View certificate certificate
    • GE - Conflict Management

      SETA Desenvolvimento Gerencial
      Dec 2022
      View certificate certificate
    • GE - High Performance Teams, basic - 2021

      SETA Desenvolvimento Gerencial
      Nov 2021
      View certificate certificate
    • GE - Consultative Selling

      SETA Desenvolvimento Gerencial
      Aug 2021
      View certificate certificate
    • GE - The 7 Habits of Highly Effective People - 2021

      SETA Desenvolvimento Gerencial
      Aug 2021
      View certificate certificate
    • GE - Basics on Lean – Lean Development LATAM

      SETA Desenvolvimento Gerencial
      Mar 2023
      View certificate certificate