Justin Pryor, BCom, MBA

Experience

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  Ontario Ministry of Finance

  Jul 2007 - Jun 2009

  Auditor

  Performed audits of various businesses throughout Ontario for the Ministry of Finance.

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  Self Employed

  Sept 2009 - Sept 2014

  Freelance Educator and Writer

  Freelance work involving tutoring, teaching, and writing course materials to be used in schools. The main subjects were English, general business, and accounting.

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  Amaryllo International

  Jul 2013 - Sept 2014

  Product Marketing and Account Manager

  Worked for a small but international Consumer hardware startup of around 50 people in a predominantly Mandarin speaking office.Tasks involved:• Closely worked with design and marketing on all packaging, ads, and mobile app functions, features, and wording• Built campaigns from scratch for Indiegogo and Kickstarter (this became a new source of recurring income after the first successful launch)• Sourced and created videos for use in online media, these ranged from intro-vids to commercials and self-help snapshots• Traveled to Europe and North America to attend IT Shows, met with customers, and presented the products for interviews• Daily calls with major customers from around the world, helping them better understand our products and how to further the business Show less

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  MyRepublic Ltd

  Oct 2014 - Apr 2019

  Responsible for the development, strategy, and business casing for a variety of consumer & business solutions and products for the Singaporean, Indonesian, Australian, and New Zealand markets. Own the P&L for many of the products in each of the countries, which also entails market analysis, forecasting, business casing, and financial modelling.Product areas include:• CPE - routers, mesh, AP's• Broadband• Home entertainment• Smart Home IoT• Online payments and store• OTT• Upcoming technology and services explorationAchievements:• Launched and lead the project of MyRepublic's first 2 ACS white labelled routers in 4 countries, working across teams and countries to accelerate the project. Achieved significant cost savings and improvement of CX while reducing calls to CS.• Initiated a recreation of the Group NPI and approach to markets to facilitate a better culture of teamwork and to create efficiencies• Launched and lead the introduction of WiFi Mesh in Singapore• Currently leading a long-term project aimed at bringing in the first wave of large digital transformation across the group countries Show less Responsible for overall direction and strategy of the consumer products in Singapore.• Reporting to the CMO, helped lead the activities and projects involving all aspects of Consumer strategy in the Singapore market.• Initiated a standardizing the product & promo launch process across the Singapore departmental teams• Worked & lead several cross-business major projects• Owned P&L for entire SG Consumer products, the biggest revenue center of the company, repeatedly hitting rising revenue and EBITDA targets• Forecasted, maintained, and analysed all SG Consumer product budgets, new launches, and BAU promotions Show less Was responsible for implementation of the consumer product strategy in Singapore.Activities and projects involved:• Singapore product development, product management, marketing tactics, and financial modelling/forecasting• Owned consumer product P&L for broadband and VAS• Price experimentation, modelling, and revising around the Consumer products• PM on multiple projects concurrently, while also taking care of the direction, maintenance and reporting of ongoing activities relating to the main product offerings• Cleanup and standardization of the consumer products and processes• Business process improvement for BAU activities Show less

  • Group Product Manager

    Jun 2017 - Apr 2019

  • Head of Consumer Product Singapore

    Aug 2016 - Jun 2017

  • Consumer Product Manager

    Oct 2014 - Aug 2016
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  Pryor Digital

  Jan 2020 - now

  Digital Business Generalist Consultant (Say that 5 times fast)

  I have a variety of international experience in startups, big companies, government and everything in between.It makes me a terrible employee.But it gives me expertise and knowledge that is extremely hard to find.From accounting and finance to product management, SEO, and digital marketing -- I've done it all. Sometimes amazingly (with proven increases in the 10's of millions of ARR, millions of reads online, or creating a top 10 Indiegogo Kickstarter campaign at the time.)And sometimes poorly (which often leads to the best of learning circumstances.)In short. I know a lot about a lot, but wouldn't present myself as a specialist.If your business is feeling a bit stuck, reach out.I'm good at thinking outside the box.And maybe your box needs expanding. Show less