Vatsal Shekhar

Experience

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  Aeris IoT SaaS

  Dec 2020 - Mar 2021

  Sales Enablement Manager

  •B2B inside sales•Among the top 3 performers for two consecutive weeks for the number of leads generated for Aeris IoT solutions and services portfolio•Generated leads through cold calling and e-mailing four-wheeler automobile dealers across North India•Created a database based on the assigned target segments •Researched organizations and individuals to find new opportunities using primary and secondary sources of information•Identified prospect's needs/ requirements and recommended the appropriate products and solutions from the Aeris portfolio•Worked on the content curation of the Aeris India microsite Show less

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  Future Generali India Life Insurance

  May 2021 - Jul 2021

  Marketing & Digital

  •Worked in close coordination with Ad agencies for various creatives, consumer videos and product videos•Researched various Life Insurance Companies' websites and suggested changes for the revamped website of FGILI, which was appreciated by then CMO, Mr Ashish Tiwari•Proposed various marketing ideas for the Unit Linked Insurance Plan(ULIP) as an insurance product in a detailed report•Suggested micro-marketing ideas for the in-branch initiatives at AU Small Finance Bank in collaboration with FGILI•Developed varied product mailers for various insurance plans based on different consumer personas and for the different consumer journeys, i.e. awareness mailers, consideration mailers and action mailers•Created a wellness calendar for the landing page of the FGILI website for the lead-generation purpose•Analyzed competition through various social media platforms such as Instagram, YouTube etc•Worked on various corporate presentations, which were presented by the senior management Show less

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  BYJU'S

  Apr 2022 - Jan 2023

  Management Trainee - BTL Marketing

  •BTL Marketing - School Marketing Campaign - Discovery School Super League Season 5 - India's biggest National Level Quiz Competition organised by the Discovery Channel in collaboration with BYJUs, the knowledge partner•Managed the campaign partners, i.e. schools of UP West territory, primarily Ghaziabad, and adjoining areas for executing the BTL Campaign•Onboarded 72 schools out of the 100 schools assigned for the campaign, scaling the assigned target of onboarding 60 schools by 120%•Majority of the onboarded schools included multiple branches of premium chain schools like Delhi Public School, Arwachin School, Indirapuram Public School etc•Applied one school - one meeting model for onboarding the schools, with minimal follow-ups, eventually generating faster results for the campaign•Contributed 23000 leads for the campaign, scaling the assigned lead target of 17000 by 135% Show less

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  Digit Insurance

  Feb 2023 - now

  Associate Manager - Corporate Solutions