S Naveen Kumar

Experience

• 

  Inbussol

  Sept 2014 - May 2017

  SEO Specialist

  1. Provided detailed analysis of website traffic from various marketing sources.2. Innovated SEO techniques through analysis of traffic and search engine trends.3. Implemented on-site optimizatons, backlink analysis, conversion optimizaton, Social4. Designed and developed various blog websites. 5. Performed keyword research and built PPC campaigns from ground up.

• 

  Infosys BPM

  Jun 2017 - Jul 2022

  ● Managed social media accounts and monitored the online presence of company’s brand by proactively engaging with the users queries and complaints● Partnered with the executive team to design and develop the Tableau dashboard from scratch to provide real-time insights into the social media marketing KPIs● Gathering, compiling and formatting large data sets from a wide variety of social media platforms and other sources● Importing and visualizing the large data sets in the Tableau dashboard for data intelligence and analysis● Analyzing and preparing metrics report (weekly and monthly) about post and page performances across social channels● Observing follower’s engagement and building a sentiment analysis report on their behavior● Designed, developed and managed an excel dashboard for the metrics and sentiment analysis report before the implementation of Tableau dashboard● Analyzing Adobe Analytics web metrics and monitor the website traffic through social media channels Show less

  • Social Media Data Analyst and Team Lead

    Jul 2020 - Jul 2022

  • Social Media Specialist

    Jun 2017 - Jul 2020
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  Merkle

  Jul 2022 - now

  • Senior Data Analyst

    Apr 2024 - now

  • Data Analyst

    Jul 2022 - now