Abby Pulfer

Experience

• 

  University of Oklahoma Student Media

  Sept 2011 - Jun 2013

  Design Manager

  Led a team of designers to meet daily deadlines for advertising insertions in The Oklahoma Daily and other OU Student Media publications. Formatted layouts for the Sooner yearbook and other special publications. Created ads on a weekly basis for potential advertisers.

• 

  JourneyChurch.tv

  Jan 2013 - Jun 2013

  Graphic Design Intern

  Designed event posters, serving pamphlets, camp sign-up forms, a summer camp banner and other design needs for the church.

• 

  University of Oklahoma Athletics Digital Media

  Aug 2013 - May 2015

  Graphic Design Intern

  Helped with the digital presence of the Oklahoma Sooners. Designed digital assets including social media posts, infographics, in-game graphics, website updates and design across all sports teams, and took photos during some home basketball games. Designed the OUDNA logo.

• 

  Texas Department of Aging and Disability Services

  Aug 2015 - Mar 2018

  Care Provider

  As part of the Respite Care for the Medically Dependent Children's Program, I provide basic health care like changing and feeding, emergency CPR or rescue breathing if needed, as well as play and read with the child.

• 

  Golin

  Sept 2015 - Mar 2018

  As part of Golin's creative team, I would concept and design digital assets including social media posts, blog illustrations, infographics, presentations, and animations. I collaborate with the creative team and account managers to meet the needs of the clients. Some clients include Cisco, Samsung, Essilor, PetSmart, Texas Instruments, and FedEx. As part of Golin's creative team, I concept and design digital assets including social media posts, blog illustrations, infographics, presentations and animations. I collaborate with the creative team and account managers to meet the needs of the clients. Some clients include Cisco, Texas Instruments, Patron, PetSmart, and FedEx.

  • Associate Digital Designer

    Mar 2016 - Mar 2018

  • Graphic Design Intern

    Sept 2015 - Mar 2016
• 

  PDI, Inc.

  Mar 2018 - May 2020

  Graphic Designer

  Designer for technology solutions and marketing services provider of coalition and proprietary loyalty reward programs. I create innovative designs for websites, advertising campaigns, e-mail promotions and social media channels. • Designs and codes landing pages.• Design and format marketing materials including product collateral, brochures, trade show graphics, PowerPoint presentations, case studies, and web content• Assist in the design and production of marketing initiatives and campaigns including email campaigns, responsive web design, digital promotions, tradeshow graphics, print, and presentations Show less

• 

  Scout & Cellar

  Apr 2020 - now

  Art direct and lead a team to create stylish meaningful marketing materials. Innovatively designed wine labels and packaging. Successfully managed the design guidelines for all social, web, and print materials on both S&C Brand pages and for Field consultants leading to increased brand recognition. Skillfully mentored and supervised a junior designer, resulting in their personal and professional development. Contributed to creative strategies for the S&C Brand, Field, and events which enhanced customer engagement and satisfaction. Show less

  • Senior Design Manager

    Jul 2021 - now

  • Design Manager

    Apr 2020 - Jul 2021
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  Smoothie King (SKFI)

  Dec 2022 - Jul 2023

  Email Designer

  Worked as a freelance designer on emails and LSM projects when they required extra help. Emails consist of building out the brief of the email, getting it reviewed and approved by leadership, designing with Illustrations, images, or GIFs, and slicing and uploading to Iterable.