
Lara Alselek
Sales and Marketing Manager

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About me
Business Development @ Cisco
Education

Damascus University
2015 - 2016English Language and Literature, General
Experience

AlMalek Agency
Jan 2015 - Dec 2015Sales and Marketing Manager-Provided leadership and direction for employees, supervising activities to drive productivity and efficiency.-Managed team of 4 employees, overseeing the hiring, training, and professional growth of employees.-Fostered positive employee relationships through effective communication, training, and career development coaching.

EuroNow
Feb 2016 - Jul 2016English Teacher-Planning, preparing and delivering lessons.-Helping pupils improve their listening, speaking, reading and writing skills.-Using different learning strategies personalized for students.-Evaluated students' performance and assigned them homework.

SOLIDARITYNOW
Jul 2016 - Dec 2016Arabic/English interpreter-Interpret both oral and written interactions for refugees.-Handled multiple situations in a short period.-Provide guidance for the refugees and organize their documents.-Anticipate and creatively resolve problems and offer new concepts.

Alto Comissariado para as Migrações
Jan 2018 - Mar 2019Arabic-English Interpreter
Teleperformance
Mar 2019 - Jun 2020Excelled as a trusted consultant for advertising across diverse digital platforms, leveraging my developed communication skills to effectively engage with both business and technical stakeholders.Established and nurtured high-level relationships, expanding a professional network that resulted in enhanced market penetration and revenue generation for the business.Delivered tailored training and strategic guidance to business owners, empowering them with the tools for growth through Facebook Marketing and aligning solutions with their unique business objectives.Consistently surpassed sales targets through strategic planning and execution, highlighting my strong influencing skills and customer-centric approach.Employed basic analytical skills to dissect complex data sets, producing actionable summaries and customer-focused recommendations that informed campaign strategies and optimizations.Demonstrated a willingness for continuous learning and embraced a team-oriented and dynamic work ethic that contributed to the collective success of the sales department.Brought valued experience in customer service, sales, and customer research, which informed a holistic approach to client engagement and contributed to the delivery of exceptional service. Show less
Marketing Expert @ Facebook
Jun 2019 - Jun 2020Customer Service Representative @ Netflix
Mar 2019 - Jun 2019

Sitel Group
Jul 2020 - Apr 2021Technical Support SpecialistProvided constant assistance through technical guidance Took on additional projects that improved the team’s overall performance indexCommunicated efficiently and effectively with cross-functional teams Documented and analyzed customer complaints with follow-ups ensuring quality satisfaction

Teleperformance
Apr 2021 - Nov 2021Directed a dynamic team of 12 top-tier marketing professionals, consistently surpassing key performance indicators and revenue targets by fostering a culture of excellence and accountability.Engineered and deployed cutting-edge performance management strategies, action plans, and Balanced Scorecard (BSC) frameworks to drive business growth and operational effectiveness.Pioneered process optimization by leveraging analytics and market insights, which led to the implementation of scalable sales processes and methodologies that increased efficiency and optimized resource allocation.Spearheaded innovative sales initiatives, leading targeted sales blitzes and crafting bespoke business-case campaigns for both inbound and outbound strategies that resulted in a significant uplift in sales conversions and customer acquisition rates.Conceived and conducted comprehensive sales training programs, empowering the team with advanced skills in client engagement, negotiation, and closing techniques, thereby elevating the overall sales acumen within the organization. Show less
First Line Manager @ Facebook
Jun 2021 - Nov 2021Marketing Expert @ Facebook
Apr 2021 - Jun 2021

Mama’s Food @Lara’s kitchen
Jan 2022 - May 2023Business OwnerResponsible for serving guests timely, training and onboarding all new staff hiresInnovated seasonal menus and oversaw the execution of over 25 large-scale catering events. Catered and organized the logistics and diet restrictions of 25+ major events in the Lisbon areaAmplified brand visibility through strategic online marketing campaigns.

Concentrix
Sept 2023 - Oct 2024At Cisco Systems, as an Operations Specialist, I effectively managed commercial transactions, ensuring seamless experiences for stakeholders and boosting customer satisfaction. My expertise in end-to-end commerce and Sales Hierarchy enabled me to support sophisticated deal strategies and maintain operational excellence. My collaborative efforts with EMEA/global teams, leveraging digital communication, enhanced our commerce capabilities. I deeply understood Cisco's offerings, which I used to consult on and architect operational approaches for complex deals, ensuring alignment with client needs. I was instrumental in executing deal operations with meticulous attention to detail, alongside identifying and deploying process improvements that elevated productivity. My data analysis skills were vital in discerning patterns and crafting recommendations that guaranteed data integrity. Proficient in Excel and PowerPoint, I transformed data into strategic insights for management. A strong advocate for data quality, I managed complex scenarios, maintaining a keen eye on systemic impacts. My interpersonal skills shone in resolving escalations, and my adaptability and resilience were cornerstones of my success in a rapidly evolving environment. Show less
Business Development @Cisco
May 2024 - Oct 2024Operations Specialist - Goal to Commission @Cisco
Sept 2023 - Apr 2024
Licenses & Certifications
- View certificate

Jira Fundamentals Badge
AtlassianSept 2023
Languages
- arArabic
- enEnglish
- poPortuguese
- frFrench
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