Steve Neu

Experience

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  Automotive Dealership Retail Sales and Marketing Management

  Nov 1997 - Dec 2009

  Condor Automotive Group (11/08 - 12/09)Hired as Director of Operations for Condor Automotive and build a new business development program. Managed growth with multiple dealerships and franchises of Mercedes-Benz, Toyota, Dodge, Chrysler, Jeep, and Hyundai. Established a corporate model for e-commerce marketing and sales and service process management. Strengthened current sales and service processes by implementing new training and evaluation programs while working with managers and staff to improve overall performance and customer satisfaction.Thompson Automotive Group (9/07 - 10/08)Hired to rebuild and develop new business as a hands-on General Manager for a Chrysler and Jeep dealership. Directed all aspects of operations and lead group-wide e-commerce projects. Excelled at building and training teams, enhancing personnel motivation, maximizing productivity, and increasing customer volume and gross profit in both sales and service. Exhibited true expense and risk control fundamentals with a dedicated focus to increasing inventory turn rates and reducing overall expenses. Show less Reedman-Toll Auto World 2004 to 2007, Langhorne, PADeveloped and directed one of the largest and most successful Business Development Centers in the country with franchises of Chevrolet, Mazda, Subaru, Jaguar, Dodge, Chrysler, Jeep, Lincoln and Mercury. Managed a team who answered inbound phone calls and internet leads, conducted customer satisfaction surveys, resolved customer concerns, and conducted outbound prospecting including email marketing and sales follow-up.Managed direct mail and email collection programs, online newsletter, websites, e-commerce advertising, and vendor and manufacturer relationships. Developed and maintained community relations program with special employee purchase programs, customer loyalty/reward programs, and local involvement in auto shows and cultural events. Designed and conducted new sales representative orientation, advanced sales, CRM, and work plan development and phone skill training for over 85 sales reps and 15 sales managers. Managed customer databases, tracked and reported all employee tasks and customer activities, and maintained complete data integrity.Stivers Auto Group 1999 to 2004, St. Louis MO, & Columbia, SCDeveloped new internet sales departments and administered all websites, networks and databases, email communication, internet and network security, and telecommunication systems for Lincoln, Mercury, Chrysler, and Jeep dealerships in 3 states. Developed and conducted Internet and computer training and provided support for the entire organization from dealer principals to sales and support staff. Identified and negotiated strategic relationships with technology partners. Implemented and maintained dealership processes to improve customer follow-up, prospecting, data management, and training and evaluation.Sales Retail Experience from 1997 to 1999Suntrup/Kribs Ford City, St. Louis, MOMarion Ford Lincoln Hyundai, Marion, IL Show less

  • Automotive Dealership General Management and Operations

    Sept 2007 - Dec 2009

  • Automotive Dealership Internet Sales and BDC Management

    Nov 1997 - Sept 2007
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  NeuIQ, LLC

  Jan 2010 - now

  CEO & Product Strategist

  NeuIQ brings forward-thinking and ground breaking solutions to the automotive retail industry. Working with top-tier agencies, OEMs, and vendors, NeuIQ invests in its partners and develops customized product solutions and platforms that drive results. NeuIQ specializes in creating customized solutions with consumer profiling & targeting, data hygiene, business intelligence & analytics, relevant messaging, application & platform development, and sales conversion tools. NeuIQ works with a variety of organizations with efforts specifically covering vehicle sales and service transactions, financing and permissible purpose marketing, retention and loyalty programs, programmable communications, mobile applications, and digital marketing solutions. Show less

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  Team Velocity

  Jan 2011 - Apr 2015

  Director of Product Strategy & Development

  Provided strategic leadership and management of Team Velocity's product and technology portfolio. Led a global team of developers and analysts. Built and maintained “state of the art" business intelligence systems, order/production processes, and integrated digital marketing platforms designed to support Team Velocity's ability to target an automotive dealer's perfect prospects. Team Velocity utilizes an "in-market" strategy to attract, sell, service and retain customers using results-driven custom campaigns that combine both sales and service promotions via digital marketing, email, targeted mail and in-store merchandising. During my tenure, Team Velocity Marketing and affiliates had grown to over $100 million in annual automotive marketing revenues. Show less

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  Buyercall, LLC

  May 2016 - now

  CEO & Product Strategist

  Buyercall is a unique programmable communications platform. Solutions include: Phone Number tracking and Advertising Sourcing/Reporting. Call Routing features - Auto Attendant, Voice Mail, Notifications, Call Backs, Automation Features and Notifications, Alerts, Tasking and communication (Email, Text, Phone), Form Security and privacy, API/integrations, Soft Phone Apps and Widget Form Builder.

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  Pay Here Marketing

  Jun 2017 - now

  CEO & Digital Marketing Strategist

  Pay Here Marketing specializes in providing the best lead value for your marketing dollar. Our turn-key marketing solutions are designed to target the best customers and prospects for the BHPH & SUBPRIME LOAN Auto Dealer. Pay Here Marketing specializes in targeted search engine marketing, video branding and social marketing, communications & lead management, and custom branded websites.

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  Autosoft DMS

  May 2018 - Dec 2019

  Director of Product Strategy and Development

  Led product strategy and development for AutoSoft's Dealership Management System (DMS) and integrated Sales/Consumer Solutions. Managed a collaborative department of over 15 cross-functional product, data, and support teams. Guided development of a new SaaS based multi-core platform with centralized accounting and integrated communications for Automotive Dealership Sales, Service/Parts and Administrative departments. As a company leader, executed an organizational Agile process transformation. Autosoft DMS provides award-winning client support and technology solutions to over 2000 Franchise and Independent Automotive Dealers across the US. Show less

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  Core Focus Digital

  May 2021 - now

  CEO & Digital Marketing Strategist

  Core Focus Digital is an innovative digital solutions company serving SMB/Local & National clients. CFD specializes in custom websites, landing pages and digital marketing strategies designed for high urgency retail/consumer product/services. CFD develops, supports, and distributes Web Detective ID to targeted marketing agencies.

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  OfferLogix

  Jun 2022 - Jun 2024

  Senior Director, Credit Data and Product Partnerships

  OfferLogix serves multiple facets of the automotive industry. From Digital Retailing to OEMs and from Ad Agencies to Desking and CRM companies, our patented fintech solutions accurately calculates all lease and finance payments inclusive of Reg M and Reg Z disclosures. Our patented technology accurately generates lease and finance payments on existing inventory, inclusive of dealer margins and pricing, OEM and lender programs, taxes and tags, and more. This allows the dealer to advertise precise and compliant payments on every vehicle, providing price transparency that results in higher conversions with more gross profit per vehicle. Show less