
Ester De La Cerda González
Technical Department. Plastic Extrusion

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About me
Transformation Project Manager | Agile Coach | Lean - Agile CoE | OT | Responsable de proyectos de Transformación | CULTURAL CHANGE MAKER
Education

Built Agile
2020 - 2020HR Agile ManagementEl HR Agile Management Program ofrece una visión 360º del HR Agile.🚀HR Agile Kanban & Global Talent Recruitment:Sprint #1: HR Agile LEAN.Sprint #2: Kanban en el área de HR. Sprint #3: Puesta en práctica y simulación Agile del proceso de recruitment.🚀HR Agile Scrum & Project Development:Sprint #1. Proceso de transformación Agile de la organización.Sprint #2. Conocimiento del marco de trabajo SCRUM orientado a HR. Sprint #3. Práctica de equipos SCRUM.🚀HR… Show more El HR Agile Management Program ofrece una visión 360º del HR Agile.🚀HR Agile Kanban & Global Talent Recruitment:Sprint #1: HR Agile LEAN.Sprint #2: Kanban en el área de HR. Sprint #3: Puesta en práctica y simulación Agile del proceso de recruitment.🚀HR Agile Scrum & Project Development:Sprint #1. Proceso de transformación Agile de la organización.Sprint #2. Conocimiento del marco de trabajo SCRUM orientado a HR. Sprint #3. Práctica de equipos SCRUM.🚀HR Agile: Culture & Transformation:Sprint #1. ¿Cómo son las organizaciones que son capaces de adaptarse a la complejidad y a la incertidumbre? Sprint #2. Prácticas para los principios Teal. Sprint #3. Agilidad y transformación organizacional. Sprint #4. Transformando el propio departamento de HR. 🚀HR Leadership & Practicing Agile:Sprint #1. Líder servicial.Sprint #2. Agilidad y resiliencia. 🚀OKRs, Focus & Teams Aligment:Sprint #1. OKRs Estrategicos y Tácticos. Sprint #2. Pilares del sistema de gestión de equipos. Show less

Barcelona Activa
2020 - 2021INICIA XIX - Programa de emprendimientoINICIA es un programa dirigido a mujeres que tienen una idea de negocio o proyecto emprendedor y quieren ponerlo en marcha. (Duración 113h)1. Idea de negocio2. La forma jurídica, trámites administrativos y licencias de actividad3. Gestión fiscal de la empresa4. Gestión laboral de la empresa5. Organización6. Plan económico-financiero7. Plan de márqueting y ventas8. Fuentes de financiación9. Habilidades emprendedoras10. Presentación de proyectos… Show more INICIA es un programa dirigido a mujeres que tienen una idea de negocio o proyecto emprendedor y quieren ponerlo en marcha. (Duración 113h)1. Idea de negocio2. La forma jurídica, trámites administrativos y licencias de actividad3. Gestión fiscal de la empresa4. Gestión laboral de la empresa5. Organización6. Plan económico-financiero7. Plan de márqueting y ventas8. Fuentes de financiación9. Habilidades emprendedoras10. Presentación de proyectos empresariales11. Experiencias empresariales Show less

Visual Thinking Barcelona
2018 - 2018Visual Thinker
Institut Politècnic Miquel Biada. Mataró
1993 - 1998Técnico Analista de Laboratorio Químico.
Universitat de Girona
1998 - 2002Ingeniería Técnica Química, Especialidad en Química Industrial
Universidad Pontificia de Salamanca
2019 - 2019Postgrado Neuromanagement y Neuroliderazgo. Instituto Braidot. Universidad de Salamanca Business Administration and Management, General
Escuela Europea de Coaching
2021 - 2021Coach de equipos ágiles
Escuela Europea de Coaching
2019 - 2020Executive Coach
Experience

Arla Plast
Jul 2003 - Dec 2003Technical Department. Plastic Extrusion
COTY Inc.
Apr 2004 - Aug 2007Global Supply Planner Ancillaries📍Management of MRP/DRP for aerosol deodorants across all company brands to meet global demand, ensuring 100% availability.📍Responsible for KPIs: Availability OTIF/OOS/LOW/E&O.

Sandoz
Dec 2007 - Aug 2009Chemical Laboratory Coordinator📍Planning of workload for the chemical laboratory to conduct quality controls of antibiotics: basic analysis and HPLC/GC, as well as calibration and periodic maintenance of equipment.📍Validation of analysis results/reports.📍Active participation in customer and organizational audits such as FDA, USP.

Puig
Oct 2009 - Apr 2019📍Annual budgeting and control of global Distribution Costs for the company.📍Monthly reporting of actual Distribution Costs vs Budget (Forecast & LE).📍Definition/tracking of action plan in case of deviations vs Budget.📍Analysis of reduction in transportation, preparation, and storage costs.📍Design of Business Intelligence (BI) reports for better cost control. 📍Annual budgeting and control of Inventory, Inventory Losses, and manufacturing units for the global company.📍Responsible for monthly reporting of Supply Planning, RCCP for all factories, and all monthly KPIs, including OTIF, OOS, LOW, Obsolete, POS Inventory Level, Plant Load vs Budget vs LY.📍Management of a team of 2 people. 📍 Consolidation of the sales forecast from all markets and subsidiaries worldwide, ensuring alignment with brand objectives.📍 Leader of the Global Brand Sales & Operations meeting (SOP).📍 Analysis of sell-in and sell-out, trends, cannibalization effects, halo effect of limited editions, launches, or line extensions on existing lines.📍 Participation in the Supply Review Meeting, providing a long-term global brand vision. 📍Generation of Beauty/Prestige coffrets MRP to meet global demand and for Iberia in the case of Tresemmé, ensuring 100% availability.📍Leader of the Supply Review Meeting. Review of KPIs: Availability OTIF/DIO/DIO TAM/E&O/Loads at TPM/Plan Adherence/Suppliers Reliability.📍Participation in a multidisciplinary project for reducing excess & obsolete inventory in cases of unexpected demand reduction.
Controlling Logistics Analyst
Nov 2017 - Apr 2019Inventory Manager (Inventory & Inventory Losses)
Apr 2017 - Oct 2017Global Demand Planner PACO RABANNE - PRADA - VALENTINO
Jan 2014 - Apr 2017Global Supply Planner Beauty/Prestige promotions - Tresemmé - Valmont
Oct 2009 - Mar 2014

GROWGREATNESS
Jul 2020 - Nov 2021FounderCollaboration with business and training consultancies in organizational transformation projects,carrying out workshops and training in softskills, agile mindset and defining OKR in the different areas of the organisation aligned with the defined strategic objectives

FeedBackGround
Dec 2020 - nowAgile Coach | Change Management Projects | Business Consultant𝗥𝗲𝗻𝗲𝘄𝗮𝗯𝗹𝗲 𝗘𝗻𝗲𝗿𝗴𝘆/𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗮𝗹 𝗦𝗲𝗰𝘁𝗼𝗿: I have led several technology and improvement projects through the agile SCRUM framework: 🎯 Improve Customer Satisfaction. Mapping of the Customer Journey, (pain points detection). Improvementation of technology (ERP and Customer portal, transactional Chatbot (Imbee).🎯 Improve process efficiency in the Supply Chain (SCM) and Finance. Implementation of improvements in the ERP in both areas and implementation of AI (Dost) for the automatic processing of invoices and delivery notes. 🎯 Increase production efficiency. Mapping of process. Implementation of APS (OPCenter Siemens), Upgrade version of ERP SBO, Distributor Portal to promote online sales (Magento) connected to SBO. Coaching of two multidisciplinary continuous improvement teams with SCRUM. Innovating with technology: Advanced Planning and Scheduling (APS) | ERP | Distributor Portal | Cobots | BX - Scan | AI | Chatbots | More than 50 people involved across all areas.𝗛𝗼𝘀𝗽𝗶𝘁𝗮𝗹 𝗦𝗲𝗰𝘁𝗼𝗿:🎯 Implementation of the SAFe framework. Cultural transformation towards agile approaches & Continuous improvement mindset. This has allowed a complementarity between the existing transversal structure in the Hospital and the agile organization proposed by SAFe based on the organization around the existing value flows in nursing, on the other hand it has acted as a cornerstone in the management of change driving a new work culture through the incorporation of behaviors based on the agile pillars-Cultural change: 3 trains (ART), more than 100 people and a radical change in the way of working.𝗣𝘂𝗯𝗹𝗶𝗰 𝗦𝗲𝗰𝘁𝗼𝗿: 🎯 Project of analysis of the Digitalization of the SLO's (Serveis Locals d'Ocupació). A digital transformation consultancy project was carried out with the collaboration of DIBA. 🎯 Training: Agile Project Management (El Servei de Mercat de Treball) Very valuable overview and knowledge about technology and business agility. Show less
Licenses & Certifications
- View certificate

Agile Leadership
Scrum ManagerJan 2021 - View certificate

Scrum Master
Scrum ManagerJan 2021 
Certified SAFe® 5 Agilist
Scaled Agile, Inc.Mar 2022- View certificate

Customer Service Foundations
LinkedInMay 2021 - View certificate

Kanban
Scrum ManagerJan 2021 - View certificate

Associate Certified Coach (ACC)
International Coaching FederationSept 2021 - View certificate

Agile Consultant
Scrum ManagerFeb 2021 - View certificate

ICF Member Badge
International Coaching FederationAug 2021 
Kanban System Design (KSD)
Kanban UniversityJun 2023- View certificate

Agile Coach
Scrum ManagerFeb 2021
Languages
- esEspañol
- inIngles
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