Adam Bailey

Experience

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  Stroke Magazine

  Nov 2006 - Nov 2007

  Advertising Sales Executive

  Selling of advertising in one of Australia's most dynamic motorcycle publications. Included cold calling, strategy advising and artwork/creative design.

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  Southside Promotions Pty Ltd

  Jan 2007 - Jun 2012

  Founder / Managing Director

  I founded Southside Promotions in 2007 when I started managing long time friend and Freestyle Motocross athlete Cam Sinclair. As Cam's career grew as did my experience in sponsorship negotiation PR, media and content production. This led to me managing and working with many of the world's best action sports and motorsport athletes/teams. Some highlights:-Brokered 2-year major sponsorship between Rockstar Energy and Holden Racing Team-Managed career progression, PR, content and sponsorship for some of the world's best Supercross, Freestyle Motocross and motorsport athletes-Produced and executed the 2011 World Waterski Racing Championship in Redcliffe, Queensland-Executive Producer of feature length film "TWICE - THE CAM SINCLAIR STORY" - documentary screened and sold globally across multiple platforms Show less

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  Rockstar Energy Drink

  Jan 2008 - Jan 2008

  Marketing and Promotions Manager

  In my time at Rockstar Energy I helped facilitate the brand's launch into Australia, including events, activations and sponsorships, reporting directly to the global Marketing Directors.Duties including-Assessment of partnership opportunities-Brand activation and sampling at events nationally-Product sampling Management of partnership with Crusty Demons of Dirt Australian Tour.

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  International Entertainment Group

  Jan 2008 - Jan 2008

  Events Manager

  Created and ran Dirt Bike Masters motocross championship in 2008. Worked on winning bid for 2009 Australian Superbike Championship

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  AME Group

  Jan 2012 - Dec 2021

  Founder / Director

  AME is a boutique full-service creative agency with specialist experience in:-Brand and creative strategy-Major event execution-TV, commercial and digital content production-PR and media communications-Commercial partnerships-Ambassador Programs-Digital marketingAME has serviced major national and international brands include General Motors Holden, Monster Energy, AUS-X Open, Porsche Cars Australia, Supercars Australia, Castrol EDGE, Fox Sports, GoPro and many more. Show less

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  AUS-X Open

  Jan 2015 - Dec 2021

  Co-Founder / Director

  The AUS-X Open is Australia's largest Supercross, Freestyle Motocross and Action Sports Event running since 2015 in Sydney, Melbourne and Auckland New Zealand.

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  Motoland

  Aug 2020 - Dec 2021

  Founder

  Growing up riding and racing motocross since my early teens, I have always dreamt of launching a facility that was more than just a dirt bike track and created a more family-friendly environment that welcomed people of all ages and experience levels, to share their love for motocross.Motoland is more than just a motocross track; it is a family-friendly facility, with a retail store, functioning cafe, regular coaching, events and more.

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  SX Global

  Nov 2021 - Apr 2024

  SX Global is the official rights holder to the FIM World Supercross Championship (WSX)

  • Chief Executive Officer

    Nov 2022 - Apr 2024

  • Managing Director - Motorsport

    Nov 2021 - Nov 2022