
Aaron Di Rienzo

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About me
Founder & Growth Digital Marketing Consultant
Education

Swinburne University of Technology (TAFE)
2008 - 2010Advanced Diploma of Marketing MarketingWon First place in the Swinburne Business Expo

Marcellin College
2001 - 2007Victorian Certificate of Education (VCE); VCE Studies Certificate
Swinburne University of Technology
2010 - 2011Bachelor of Commerce Marketing; MarketingWorked with clients such as:Microsoft AustraliaMYOBVictoria Water Polo
Experience

ROI.COM.AU Growth Agency
Jun 2013 - Jun 2023- Accountable for Managing the Account Management Team growth and retention numbers - Provide necessary training and direction for colleagues - Provide reporting directly to the CEO to outline company performance- Involved in solving complex strategies for clients to achieve their sales targets - Accountable for the digital marketing strategy as part of entire marketing plan of a large portfolio of clients ranging from medium to large enterprises- Work as a digital marketing manager for a select few clients Show less - Accountable for Managing the Account Management Team growth and retention numbers - Provide necessary training and direction for colleges - Provide reporting directly to the CEO to outline company performance- Involved in solving complex strategies for clients to achieve their sales targets - Accountable for the digital marketing strategy as part of entire marketing plan of a large portfolio of clients ranging from medium businesses to large enterprises - Integrate digital strategies into clients businesses to achieve the best possible sales outcomes. - Manage the implementation process of all digital marketing medias for the best outcome for clients.- Manage the larger scale clients to ensure they are achieving their goals Show less - Accountable for the digital marketing strategy as part of entire marketing plan of a large portfolio of clients ranging from medium businesses to large enterprises - Manage entire SEO implementation strategy for new clients, or strategy reviews and project plans for existing clients, from keyword research to onsite optimisation and offsite link building to social media strategies and reputation management- Handle Google Places optimisation for businesses/brands using best practice techniques to achieve local rankings- Lead AdWords (PPC) campaigns either alone or in conjunction with SEO strategy to assist in their overall search strategy- Responsible for the identification of growth opportunities for existing clients through analysis of their traffic data, search potential and business needs- Govern the administration of monthly reports to clients about the progress of their campaign and manage expectations throughout in conjunction with their business needs and focus- Expert knowledge of Google analytics and Google Adwords as a result of relevant qualifications gained- Responsible for maintaining up-to-date industry knowledge awareness of any developments that may affect best practice techniques and applying them to strategy Show less - Accountable for the digital marketing strategy as part of entire marketing plan of a large portfolio of clients ranging from small to medium businesses. - Manage entire SEO implementation strategy for new clients, or strategy reviews and project plans for existing clients, from keyword research to onsite optimisation and offsite link building to social media strategies and reputation management- Handle Google Places optimisation for businesses/brands using best practice techniques to achieve local rankings- Lead AdWords (PPC) campaigns either alone or in conjunction with SEO strategy to assist in their overall search strategy- Responsible for the identification of growth opportunities for existing clients through analysis of their traffic data, search potential and business needs- Govern the administration of monthly reports to clients about the progress of their campaign and manage expectations throughout in conjunction with their business needs and focus- Expert knowledge of Google analytics and Google Adwords as a result of relevant qualifications gained- Responsible for maintaining up-to-date industry knowledge awareness of any developments that may affect best practice techniques and applying them to strategy Show less
Growth Account Director
Feb 2019 - Jun 2023Growth Development Manager
Jun 2017 - Nov 2019Account Managment Team Leader | Senior Account Manager
Nov 2016 - May 2017Senior Digital Marketing Account Manager
Jun 2013 - Jan 2017Digital Marketing Account Manager
Jun 2013 - Apr 2014

Creed Digital
Jul 2023 - nowFounder & Growth Marketing Consultant
Licenses & Certifications
- View certificate

AI-Powered Shopping ads Certification
SkillshopJul 2024 - View certificate

Google Ads Search Certification
SkillshopJul 2024 - View certificate

Competitor Analysis with Semrush
SemrushJul 2024 - View certificate

Semrush Content Marketing Toolkit Course
SemrushJul 2024 - View certificate

Semrush Social Media Toolkit Exam
SemrushJul 2024 - View certificate

How to Increase Sales on Shopify with Content Marketing
SemrushApr 2024 - View certificate

Semrush SEO Toolkit Course
SemrushApr 2024 - View certificate

Semrush for Digital Agencies Certification
SemrushJul 2024
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